We had a great experience with Naeema. She was very friendly, knowledgeable, and took the time to help us find the right perfumes. Her recommendations were so good that, instead of buying just one per... See more
Company replied
Location
Switch locationc/o Superdrug, Unit 24 Broadwalk Shopping Centre, Station Road, HA8 7BD LONDON, GB
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I ordered 2 aftershaves instead of one. I went into my local perfume shop and explained the situation to the manger Ms Rasini. She was fantastic in her response. She sorted out the problem without me... See more
Company replied
Lisa the lovely patient kind assistant displayed excellent customer service in helping me choose a fragrance.She also wrapped it up beautifully making it special for myself & her kind words also m... See more
Company replied
Good experience with Ragni ,helpfull.
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Company details
- Perfume Store
- Beauty Product Supplier
- Cosmetics and Perfumes Supplier
- Cosmetics Store
- Flavours, Fragrances and Aroma Supplier
- Hair Product Store
Written by the company
For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.
Contact info
c/o Superdrug, Unit 24 Broadwalk Shopping Centre, Station Road, HA8 7BD, LONDON, United Kingdom
4.9
Excellent
139 reviews
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We had a great experience with Naeema
We had a great experience with Naeema. She was very friendly, knowledgeable, and took the time to help us find the right perfumes. Her recommendations were so good that, instead of buying just one perfume, we both ended up buying two! She never made us feel pressured—she simply understood what we liked and suggested fragrances that suited us perfectly. Excellent customer service, and we'll definitely be back.
5 August 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Struan
The Perfume Shop Customer Services
sigavash was very helpful and patient
sigavash was very helpful and patient
24 July 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Struan
The Perfume Shop Customer Services
Very nice staff and helpful.I truly…
Very nice staff and helpful.I truly recommend.
11 July 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Thank you Claudio
Toady I was severed by claudio I was looking for perfume for myself which then quickly turned into buying perfume for my girlfriends birthday was choosing between prada paradox and ysl black opium Claudia provided me with a great service and also wrapped my gift well I will be returning soon!
11 July 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Brilliant Manager at Edware.
I ordered 2 aftershaves instead of one. I went into my local perfume shop and explained the situation to the manger Ms Rasini. She was fantastic in her response. She sorted out the problem without me even being in the shop. I can only wish that all other retailers were as helpful as her. I will be back again for all the family perfume needs. Please thank the manager Rasini for her professional and caring approach. Kind regards Andrew.
10 July 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
The lady Maryam was amazing at the sale…
The lady Maryam was amazing at the sale counter , with Naeema at the Edgware branch , Maryam was so patient and friendly to help me find the right item a I needed and she helped me with the online ordering. Thanks to her .
8 July 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Thank you so much for helping me…
Thank you so much for helping me choosing my next parfume. Thanks for the manager and her team!
3 July 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Naeema was very professional and knew…
Naeema was very professional and knew her scents from the get go. We purchased two items from her for Father’s Day and she was so very lovely to deal with! We will certainly be coming back because of her.
20 June 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
I have a very good experience the…
I have a very good experience the people that are very nice
18 June 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Regina at the perfume shop in Edgware…
Regina at the perfume shop in Edgware was helpful and informative. She let me know about new deals and I found my ideal perfume
13 June 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
My experience was absolutely amazing at…
My experience was absolutely amazing at the perfume shop in Edgware. I was served Naeena who was amazing and honestly helped a lot I will highly recommend her service
13 June 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Wonderful experience at this store
Wonderful experience at this store, very helpful staff in particular Naeema, very knowledgeable on all the different perfumes and I walked away with a very nicely wrapped gift!
13 June 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Ragini was so helpful and definitely…
Ragini was so helpful and definitely made my shopping experience easy and enjoyable. Will definitely be coming back
12 June 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Tina is the BEST worker that I’ve…
Tina is the BEST worker that I’ve experienced she is very helpful and a very good person and very kind
5 June 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Tina is so helpful we were a big crowd…
Tina is so helpful we were a big crowd and she helped us like a pro please promote her as soon as you can and she is so pretty we absolutly love her
5 June 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Rajini always serves me with a smile…
Rajini always serves me with a smile and makes my experience pleasant !
4 June 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Parfum shap experience
Great 👍 very nice employee's both ladies mumzy n manager were very helpful n kind a pleasant experience
26 May 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Tina was such a great help during my…
Tina was such a great help during my shopping experience. She helped me get the perfect gift for my friend’s birthday, all within my budget too!
25 May 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Special shoutout to Naeema (Edgware branch)
Just had the best experience with Naeema at the Perfume Shop at Superdrug in Edgware, this is a reminder why online shopping sucks!
When you meet a friendly, bubbly, courteous and genuinely nice person like Naeema, you know there is still hope for humanity…
23 May 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Fantastic custom service from Naeema…
Fantastic custom service from Naeema in Edgeware she was so enthusiastic about the products and made some fantastic recommendations. ❤️
20 May 2026
Unprompted review
Reply from The Perfume Shop - Edgware SD 535
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
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