The Fold London Reviews 263

TrustScore 4 out of 5

4.1

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Review summary

Based on reviews, created with AI

Reviewers had a great experience with this company. Customers consistently praise the high quality of the products, highlighting the excellent fabrics, thoughtful design details, and comfortable, flattering fit. Many people appreciate the stylish and well-made clothing, often noting its suitability for professional environments and special occasions. The overall service, including delivery and presentation, is frequently described as exquisite. However, some customers experienced issues with customer service, specifically mentioning slow refund processing times and difficulty reaching support by phone. A few other people also felt that the customer service was non-existent or unresponsive to their complaints, particularly regarding faulty items or delayed refunds.

What people talk about most

Product

Reviewers highlight positive aspects of the product, frequently praising the great clothes, style, and... See more

Customer service

Reviewers mention ambiguous feedback about customer service. Many customers praise the exceptional,... See more

Staff

Users describe positive interactions with staff, often highlighting their helpfulness, professionalism, and... See more

Quality

Customers consistently note positive experiences with quality, praising the excellent design, high-quality... See more

Service

Clients share positive opinions on service, with many praising the speedy delivery, exquisite presentation,... See more

Based on these reviews

Rated 4 out of 5 stars

I love The Fold’s clothes. Every single piece I have bought fits perfectly and feels comfortable, and I genuinely wear every dress, pair of trousers, and top I own from The Fold, which is not somethi... See more

Company replied

Rated 4 out of 5 stars

Used the Harper try before you buy service, ordered a few things but sadly only kept one item, as the others didn’t suit me but clothes are great quality and would order from the Fold again. Only down... See more

Company replied

Rated 5 out of 5 stars

The try before you buy service is excellent, especially when you're not sure of sizing and need to order 2 different sizes. You simply post back the items you don't want and are billed only for the it... See more

Company replied

Rated 5 out of 5 stars

In central London for work on a beautiful sunny day, wearing my favourite Fold tweed dress. I lost count of the number of times people stopped me to compliment the dress - the style, fabric, fit. Not... See more


Company details

  1. Clothing Store

Written by the company

The Fold is a contemporary British label focused on dressing and inspiring the modern, professional woman.


Contact info

4.1

Great

TrustScore 4 out of 5

263 reviews

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Replied to 75% of negative reviews

Typically replies within 1 week

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Rated 5 out of 5 stars

My shopping experience with The Fold

Have had a few cloths from The Fold and have been delighted with them.
The service, delivery and presentation is exquisite. I appreciate things cannot always be perfect but I am confident that any problems would be professionally sorted. The bonus is having the, Harper, Try Before You Buy option which has been excellent.

14 April 2026
Unprompted review
Rated 2 out of 5 stars

I have been a Fold customer for several…

I have been a Fold customer for several years, so I am very disappointed to be writing this review.

Since the returns process changed and a third-party provider is now used, returns have become unnecessarily inconvenient. Previously, I could print a Post Office returns label at home and arrange collection. Now only a QR code is provided, which removes that option.

As a result, I either have to spend extra time taking the parcel to the Post Office or pay separately for return postage. Given that customers already pay £6 for delivery, I think it is reasonable to expect a printable returns label and the option to arrange collection.

Unfortunately, this change has made the process so frustrating that this will be my last order.

11 April 2026
Unprompted review
Rated 1 out of 5 stars

No aftercare service

No aftercare service . I had a problèm with an item day after purchase. Fist got answer 2 weeks after and then they did not offer replacement. For a store of this tenure, I would expect a good customer service. Karen millen who is lower on the scale did replace items in the past .

1 April 2026
Unprompted review
Rated 1 out of 5 stars

False Advertising and Poor Customer Service

Poor customer service seems to be a recurring theme among reviewers, and unfortunately accords with my experience at The Fold.

I recently purchased a pair of Adelaide trousers in ivory, which The Fold advertised as "fully lined." What arrived did not match the listing: the trousers were unlined, completely see-through (unlike the photos on the website), and far too indecent to wear in a professional setting.

I reached out to customer service, who confirmed that their website listing was false. Full stop. After I had to chase twice for any further meaningful response, the best they would offer was a return (which would always have been an option, irrespective of the false advertising) or a 15% partial refund "for the misinformation." A request to escalate the issue higher up within their customer service team has gone unanswered.

This was not the only shady practice I encountered: just like another reviewer below, the website listing and checkout pages for several other items in my order indicated a 14-day return period, but the order confirmation stated the items were non-returnable, leaving me to absorb those costs.

Surely there's no need to deceive customers into making and keeping purchases. I'm now having to dispute the charge with the card issuer, returning my full order, and won't be back as a customer. Plenty of good competitors out there.

6 April 2026
Unprompted review
Rated 1 out of 5 stars

Great clothes let down by constantly slow delivery and service

I’ve always loved The Fold’s clothes — the quality and design are genuinely excellent. But at this price point, you expect the service and delivery to be just as reliable, and unfortunately that’s where things fall apart.

There seem to be ongoing distribution or logistics issues, because delivery problems have become the norm rather than the exception. I even tried using Harper, who offer a brilliant service, but The Fold still failed to deliver to them on time. It’s incredibly frustrating to realise, yet again, that they simply can’t be relied upon.

What makes it worse is that there are plenty of competitors in a lower price bracket who manage to offer a far smoother, more dependable service. The Fold’s customer experience has progressively declined over the years, and it’s such a shame to see a brand with great products let down by consistently poor operations.

I really hope they address these issues, because right now the service just doesn’t justify the premium.

8 April 2026
Unprompted review
Rated 1 out of 5 stars

None responsive customer service

Order was shipped promptly but sadly had to be returned. Two weeks later no sign of a refund and no acknowledgement. Contacted customer services twice - but no response. Will not buy again from this company.

7 April 2026
Unprompted review
The Fold London logo

Reply from The Fold London

Hi Sarah, We apologise for the delay in replying to your email, I'm afraid the team were not available over the Easter bank holiday. However I can see the team resolved this for you yesterday.

Rated 5 out of 5 stars

Use Harper when buying from The Fold

I always use Harper when I’m buying from The Fold. Great way to try clothes before you buy. Good system for returning items. I deal with the admin and I get time to try various items at home. I only buy the ones I like. Good processes.

1 April 2026
Unprompted review
Rated 2 out of 5 stars

Beautiful quality, poor customer service

Beautiful items, poor customer service. I am a first-time customer in the US and purchased an item (the Alton blazer in forest green) as part of The Fold's Spring sale. The item page and check out page indicated a 14-day return period, but the order confirmation indicated that the item is not returnable. I reached out to Customer Service since the blazer is too large for me, and they were inflexible, even after I provided screenshots evidencing the advertised return policy. They claimed that outlet items can never be returned, however the item was not listed as an outlet item.
I expected better from a company with such a high price point.

25 March 2026
Unprompted review
The Fold London logo

Reply from The Fold London

We’re so sorry to hear about your recent experience. Someone from our Customer Care team has reached out to you directly via email to support.

Rated 2 out of 5 stars

Beautiful Clothes. Don’t buy newly added

Beautiful clothes, just sucks that 3 weeks after being added as new on the websites it’s added to the same. I’ll never buy something newly added again.

4 March 2026
Unprompted review
The Fold London logo

Reply from The Fold London

We’re sorry to hear about this issue with your order. Our Customer Care team have been in touch directly to support.

Rated 2 out of 5 stars

17 days from return to refund

Dress arrived and unfortunately too small but don’t expect to have to chase refund and wait 17 days from return to receive the refund of over £500 . Would not order anything again as this is not acceptable.

20 March 2026
Unprompted review
The Fold London logo

Reply from The Fold London

We’re so sorry to hear about this issue with your order. We can see our Customer Care team have been in touch directly to support with your refund enquiry.

Rated 5 out of 5 stars

Fab service from initial contact

Fab service from initial contact, to getting a date and time to suit me, arrived and Aryn was so helpful, including getting the alterations right, highly recommend the store and staff.

7 March 2026
Unprompted review
Rated 5 out of 5 stars

Amazing

In central London for work on a beautiful sunny day, wearing my favourite Fold tweed dress. I lost count of the number of times people stopped me to compliment the dress - the style, fabric, fit. Not only did the dress make me feel great but it clearly made a positive impact on others - who ever said fashion was frivolous?

5 March 2026
Unprompted review
Rated 5 out of 5 stars

Beautiful clothes and excellent customer service

Clothes from The Fold are absolutely stunning.
Customer service is top-notch! Shahnaz dealt with my issue very friendly and professionally, she is a real asset to The Fold. Very satisfied with my purchase and help from customer service.
Will definitely purchase again.

4 March 2026
Unprompted review
Rated 5 out of 5 stars

Outstanding Service!

The professionalism, and timely response. The quality, and timely notification of purchase(s) made. Each purchase that I have made has its personal touch.

23 February 2026
Unprompted review
Rated 5 out of 5 stars

Customer service replied to my email…

Customer service replied to my email inquiry quickly and resolved the issue I had with a shipping label. They provided a new label and extended the return window for me for this particular return. Excellent customer service!

18 February 2026
Unprompted review
The Fold London logo

Reply from The Fold London

Thank you for taking the time to feedback about your positive experience!

Rated 5 out of 5 stars

Speedy delivery and the try on service…

Speedy delivery and the try on service is super. Much easier to make a proper decision at home than in a store. Beautiful plastic free packaging a plus too.

6 February 2026
Unprompted review
The Fold London logo

Reply from The Fold London

Thank you for taking the time to feedback about your positive experience!

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