I have a very strong prescription which is for long distance and reading. This creates a possible issue that my glasses are only good for long distance and reading. At about 10 feet I cannot read the... See more
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Customer service was great. The sales associate that helped me walked me through the hole rebate process. So super helpful. Give him a 10 out of 10.
The optometrist and manager were delightful and easy to deal with. They had great personalities and made the process fun and enjoyable. I'll recommend east Madison Stanton optical to everyone
NO NONSENSE RIGHT TO THE POINT GLASSES PURCHASE. ALL THE OPTIONS WERE EXPLAINED AND THE COST WAS AT LEAST 1/2 OF THE OTHER STORES WE WENT TO. HE TOOK HIS TIME WITH THE MEASUREMENTS AND WHEN WE GOT TH... See more
Company details
Written by the company
Stanton Optical is one of America’s fastest-growing, full-service optical retail centers, with over 300 locations nationwide dedicated to making quality eye care convenient, accessible, and affordable for the whole family. We offer comprehensive eye exams performed by independent licensed eye doctors, a curated selection of frames, and a full range of prescription eyeglasses and contact lenses to fit every style and budget. Whether you need a routine eye exam, an updated prescription, or help finding the perfect pair of frames, our friendly and knowledgeable team is here to guide you every step of the way. Eye exams are available through same-day appointments and walk-ins – no long waits or scheduling headaches. You can even take a vision test online from the comfort of your own home. And with onsite lens-finishing labs at every location, we can produce single-vision glasses in as little as 30 minutes, so you can walk in and leave with a brand-new pair the same day. We also offer buy online, pick up in-store options for customers who prefer to shop from home. Our mission is to remove the barriers that keep people from getting the eye care they deserve. From accepting a wide range of insurance plans to offering competitive pricing and flexible payment options, we make it easy to prioritize your vision. Our locations are designed to be welcoming and kid-friendly, so the entire family can get the care they need in one visit. Visit stantonoptical.com to find a location near you and schedule your next eye exam today.
Affordable Eye Care for Everyone
Written by the company
- Quality Vision Care That Fits Your Budget
- At Stanton Optical, we believe cost should never stand between you and they eye care you need. We offer affordable eye exams, prescriptions eyeglasses, and contact lenses.
- Same-Day Glasses, Made Onsite
- Every Stanton Optical location features an onsite lens-finishing lab, which means single-vision lenses can be cut and fitted in as little as 30 minutes. We also offer same-day appointments, walk-ins, and buy online, pick up in-store - because getting glasses should work around your schedule, not the other way around.
- Your Eye Health Is In Expert Hands
- Eye exams at Stanton Optical are performed by independent, licensed optometrists and ophthalmologists who are dedicated to your eye health. From comprehensive eye exams to prescription updates, our eye care professionals use advanced diagnostic technology to ensure accurate results and personalized care for every patient.
- Eye Care for the Whole Family
- Stanton Optical is designed with families in mind. Our welcoming, kid-friendly locations make it easy to schedule eye exams for the whole household in a single trip. From children's frames to progressive lenses for adults, we carry options for every age and every need - all backed by the same fast, affordable service our patients know us for.
- Most Major Vision Insurance Plans Accepted
- Stanton Optical accepts most major vision insurance plans, including EyeMed, VSP, Medicaid, and many more. Our team will help you understand your coverage and maximize your benefits so you get the most value from plan. No insurance? No problem - we offer competitive self-pay pricing and flexible payment options to make sure quality eye care stays within reach for everyone. Visit stantonoptical.com to verify insurance plans accepted at your nearby store.
Contact info
4302 E Washington Ave, 53704, Madison, WI, United States
- (608) 383-5949
Two Pairs for $79 + Free Eye Exam
4.2
Great
42 reviews
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I called ahead
I called ahead, because I needed glasses right away. I was assured I could get them the same day. After everything was said and done these new glasses cost 3 times more than than expected and I had to wait for a week for the first pair and i'm still waiting for yhe second pair.
15 June 2026
Reply from Stanton Optical - Madison East
Hello Jeff. We’re sorry to hear that your experience did not meet your expectations, and we understand how frustrating it can be when you call ahead to confirm same-day service and the final turnaround time and cost differ from what you anticipated. Please know that pricing and same-day availability can vary depending on your prescription, product selection, and any additional add-ons. We’ve shared your concerns internally so they can be fully reviewed. We appreciate your feedback.
Jordan was great!!!
4 June 2026
Reply from Stanton Optical - Madison East
Hello Luke! We’re so glad to hear Jordan made such a great impression during your visit. Your support means a lot to us, and we truly appreciate you taking the time to share your experience!
Reply from Stanton Optical - Madison East
Hello Kim! We’re glad you found great value and enjoyed our selection of frames. We appreciate your support and look forward to helping you again!
Very professional and affordable
I was scared but they made things easier for me and very affordable. Arrived late for my appointment due to traffic but they still assisted me. Good staff.
18 May 2026
They need to improve a few things.
The service was good in the sense that the staff was very friendly, but they are overly focused on making sales without checking their inventory first. I told them I could come back later for some eye drops, but they assured me it would be a quick process—that they would hand them over right away. They convinced me, so I bought them; however, when I returned to pick up my glasses and the eye drops, nothing was ready. They didn't have the eye drops, and my glasses weren't finished yet. They made me wait over 30 minutes for the glasses—an *additional* wait, considering the order had been placed at 11:00 AM and I didn't return until 5:00 PM. They only gave me one pair, telling me the other pair of glasses would be ready in a few days, as would the eye drops. This means I now have to drive another hour to go pick them up, all while worrying that they still won't be ready—especially since they send notifications claiming an order is ready when it actually isn't. That is exactly what happened the day I visited: they sent me two emails and two text messages stating that my order was ready, but it wasn't.
6 May 2026
Reply from Stanton Optical - Madison East
Hello Aida. We’re very sorry to hear about your experience and sincerely apologize for the delays, the lack of product availability at pickup, and the inconvenience caused by receiving notifications that your order was ready when it was not. This is not the level of accuracy, communication, or service we aim to provide. We'll be escalating this internally to ensure it's thoroughly reviewed. We appreciate your feedback.
Walk-in friendly and actually mean it
Came in as a walk-in after striking out with multiple other places that were booked weeks in advance.
The team here got me through an exam the same day, helped me pick frames, and the whole thing felt super efficient without feeling rushed.
Staff was welcoming and knowledgeable. Chandler was extremely helpful thrugh entire visit.
For anyone who needs glasses and doesn't want to wait a month for the privilege — this is your spot.
Open on weekends too, which is a huge plus.
22 April 2026
Unprompted review
Everyone I have worked with
Everyone I have worked with , both east and west side were easy to work with and warmly friendly. I am so happy as to not have to pay what Optometrists charge. Thank you for a good product at a reasonable price!
4 April 2026
I really wasn’t expecting such an…
I really wasn’t expecting such an amazing experience! So was, and I walked out with 2pairs of glasses!!
18 April 2026
Great!
Easy to make a prompt appointment. Dr was great and other staff were super nice. Good selection of frames.
17 April 2026
NO NONSENSE RIGHT TO THE POINT GLASSES…
NO NONSENSE RIGHT TO THE POINT GLASSES PURCHASE. ALL THE OPTIONS WERE EXPLAINED AND THE COST WAS AT LEAST 1/2 OF THE OTHER STORES WE WENT TO. HE TOOK HIS TIME WITH THE MEASUREMENTS AND WHEN WE GOT THE GLASSES THEY FIT ALMOST PERFECT. THIS WAS A GOOD EXPERIENCE FOR US.
16 April 2026
I was quoted one price to put lenses in…
I was quoted one price to put lenses in my second pair of glasses ,but when I asked when I went to get them the price was a lot higher.
18 March 2026
Reply from Stanton Optical - Madison East
Hello, we're very sorry to hear about the confusion regarding the pricing. We understand how frustrating it can be to receive a higher total than originally quoted. Thank you for bringing this to our attention. We'll escalate this internally to ensure it's thoroughly reviewed. We really appreciate your feedback.
Staff is GREAT!
Staff is GREAT!! I had issues with the original pair I ordered, but the team worked together so well to provide an excellent pair of glasses!
13 March 2026
rep doing his best to handle multiple…
rep doing his best to handle multiple customers and was pleasant and professional
21 February 2026
Reply from Stanton Optical - Madison East
Hello Dennis! We’re glad our team member was able to assist you professionally while managing multiple customers. We appreciate your kind words and support!
I came in to get new lenses
I came in to get new lenses. I took returning twice after receiving them. I have transition lenses when I put them on I felt a sense of Vertigo. First time back they thought my bifocal line was off. Still had that feeling. Then Nathiel found the pupulary was off, which was never checked and entered in the computer. They are good now, but I was planning on asking for a full refund if they still were off.
6 March 2026
Reply from Stanton Optical - Madison East
Hello Linda. We’re sorry to hear about the difficulty you had with your lenses and the need for multiple adjustments. We’re glad Nathiel was able to identify the issue and help resolve it so your glasses are working properly now. Your feedback is important to us, and we’ll share it with our team as we continue working to improve our processes and ensure the best possible experience for our customers.
I will have to get another…
I will have to get another prescription. This will be the third trip back to get this corrected.
26 February 2026
Reply from Stanton Optical - Madison East
Hello Jeffry. We're sorry to hear about your experience and that your prescription is not working as expected. We’ve escalated this situation for further review so we can address your concerns. We appreciate your feedback.
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