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Rated 5 out of 5 stars

Had a billing issue I needed help with and honestly was not sure how it would go. Sidra from the support team was incredible. She listened, understood my situation, and went out of her way to make it... See more

Company replied

Rated 5 out of 5 stars

SpyFu is THE best PPC research platform available. HANDS DOWN! 1) They have the most accurate competitor budgets 2) The must accurate competitor keywords 3) The most AMAZING tools: "K... See more

Rated 5 out of 5 stars

I've been using SpyFu since 2007 for my media company. A site I built from the ground up to compete with Geico, Progressive and Allstate using SpyFu now has $1.7M in organic monthly traffic with 115k... See more

Rated 4 out of 5 stars

I switched to spyfu from raven tools because of the better keyword research tools available. You can really dig deep into competitor ads and keywords to tweak and change your own content. Thoug... See more

Company details

  1. Software Company
  2. Computer Accessories Store

Written by the company

Search for any domain and see every place they've shown up on Google: every keyword they've bought on Adwords, every organic rank, and every ad variation in the last 11 years. Learn how to connect with these domains, too. Find online and traditional leads methods -- social media, email, phone, and address -- you can't find anywhere else.


Contact info

4.2

Great

TrustScore 4 out of 5

151 reviews

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Rated 5 out of 5 stars

New User but Pleased So Far

I've found a few glitches in the data, but that might be because of my inexperience.
For the most part, I find the service very comprehensive and look forward to becoming a power user.

16 September 2016
Unprompted review
Rated 5 out of 5 stars

Amazing!

Truly is the most robust program offered in this space and I received a demo for all of the major SEO tools. Every time I use it, it blows my mind even more than the last. The data is impossible to collect by any other means. For the price, it would be foolish not to work with SpyFu. Yes the name is different, but the quality of the tools is not anything I've ever experienced. From a small 1 man band to an enterprise size company, trust this team. Donna Bliss eGifter.com

14 September 2016
Unprompted review
Rated 2 out of 5 stars

Difficult overall

We are most likely going to cancel. We don't like your website and the fact that every time we try and use it for one of your clients you know nothing about them even if they have been active for years in SEO and Adwords. Then I have to add in their keywords

14 September 2016
Unprompted review
Rated 3 out of 5 stars

Good to a point then you need advanced SEO skills

Great for first steps in understanding your market and their SEO strategies, beyond that you need more help to make real use of this information. I kept hitting roadblocks in my knowledge and videos also started out clear and then SEO jargon above my head.

13 September 2016
Unprompted review
Rated 5 out of 5 stars

Useful for so many things

I don't know how they get the info that they do but it's really helpful. It does take some time to master so be prepared to explore the training, which is extensive. Very comprehensive system when you do understand how to use it.

13 September 2016
Unprompted review
Rated 5 out of 5 stars

Top Notch On Demand SEO Research Tool

Unlike other SEO services, SpyFu offers on demand queries in an unlimited quantity. No more waiting until a weekly refresh. This is key when management wants a report now, not next week. The UI on the Keyword Kombat makes it stand apart from other competitive SEO research tools, making it easy to dive into shared, exclusive, and missing keywords. The visual display also makes for engaging imagery to non-technical team members.

Their new project tab helps segment your research efforts between domains and then further into your own custom groupings for things like campaigns, keyword groups, and whatever else you can come up with.

PPC data shows ad copy versions back years in all cases I've found. This is helpful since it enables you to view trends in your niches by directly viewing competitor advertisements.

The support team has always been responsive and helpful.

My biggest/only gripe is that the automated reports are a little messy in format and their visual style is quite dated compared to the UI of the site, but that is not primarily what I use this service for.

Overall this is my SEO/PPC tool of choice, and I've been through many in my 5+ years of work in the field including Moz, SEMRush, CognitiveSEO, and Raventools, to name a few. All of these have their own strengths, but for my needs of actionable and on demand research SpyFu is by far the best.

13 September 2016
Unprompted review
Rated 5 out of 5 stars

Quality and Service

The amount of data that they have collected (and still are collecting) is amazing. I was so impressed with the additional data I received when I subscribed to this service. Truly amazing!! Also they really stick by their guarantee - the service ended up being a bit too advanced for me. Without reservation, I received a refund a couple days after my request to cancel my account. 100% Recommended

9 May 2016
Unprompted review
Rated 5 out of 5 stars

Amazing service, invaluable data

If you know what to do with this data it is invaluable. Amazingly clean interface. One of the best websites i've ever used, without even getting in to the data.

7 April 2016
Unprompted review
Rated 4 out of 5 stars

Pretty good but not perfect!

I love the information that SpyFu provides, but there is one problem that is pretty major for me. The screens and the report are filled with pre-selected competitors. In our case, our business serves a pretty small geographic area. We're in Texas. SpyFu's listed competitors are all over the state, and no one will drive 800 miles for our product. So the "competitors" aren't truly our competitors. I would like to be able to specify and save our competitor list, or at least specify the geographic area to target. I got an awesome report in email this morning that was nowhere near as helpful as it might have been if it had true competitors listed.

7 April 2016
Unprompted review
Rated 3 out of 5 stars

Good data, but takes hard to make usable/digestable

I love the data you collect, but hot-damn is it labor intensive to get the correct/best story for my client's SEO purposes. The good part, is that I know it's in there (somewhere!). The bad part is that I need to really dig to find it, and then I need to make it 'digestable' and relevant to the client.

Just as a comparison - when I log into Google Web Master Toolset, I use their search analytics to get easy, digestable search info that I know is pertinent to them: impressions, clicks, positions, and queries. A cute graph that's all about them and I have a great story to tell in a single data export.

With SpyFu, I get a LOT more data - mostly competitive - which is helpful in some ways. But for my purposes (and my clients) I feel like I need to dive into a bunch of different areas to find what I'm looking for. When I find it, and I know it's there, I typically love what I see. But the process of getting there detracts from the efficiency of the toolset.

7 April 2016
Unprompted review
Rated 4 out of 5 stars

SpyFu review

Great site which has helped me a lot. It is a bit lacking on directions & information as to how the site works and what it can do for me. Glad I signed up for it, but it is taking a bit to get going. Tech did call and talk, but I didn't know what questions to ask at the time. I need to call again.

7 April 2016
Unprompted review
Rated 4 out of 5 stars

Great tool, but additional fees for more data

Overall, this is a great tool to use and get insights. However, the highest valued data is an additional fee on top of the monthly. Which SpyFu charges on a "credit" basis. You need to purchase credits to get the more in depth analysis. They should offer one free report in order for clients to determine if the data is worth the cost.

7 April 2016
Unprompted review

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