Smithfashion Reviews 

167
TrustScore 1 out of 5

1.2

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Review summary

Created with AI, based on recent reviews

Considering 138 reviews, most reviewers were let down by their experience overall. A significant number of customers reported issues concerning the reliability of the delivery service, with delays being a common complaint, and several never received their orders at all. Many people were also unhappy with the product quality, claiming items were made of substandard materials, and there were frequently concerns about incorrect sizing. Some people were dissatisfied with the process of seeking refunds, describing it as an absolute struggle, and noted difficulties when trying to contact the business. However, some customers did express contentment with certain purchases, praising the visual appeal of items or finding specific pieces to be very stylish and comfortable.

What people talk about most

Product

Consumers find the product experience to be deeply disappointing due to widespread issues with product... See more

Refund

Customers consistently note negative experiences with refund processes, reporting endless delays and generic... See more

Order

Customers report widespread frustration and disappointment with order experiences. Reviewers frequently note... See more

Delivery service

People report negative experiences with delivery_service, expressing frustration over excessively long... See more

Website

Reviewers express strong dissatisfaction and frustration regarding the website, noting concerns about how it... See more

Reviews shaping this summary

Rated 1 out of 5 stars

I thought this was a repticle company, when my trainers came, they are not genuine hokka, they actually made my planter facetious worse, emailed them did everything they asked, when ut came to refund... See more

Rated 1 out of 5 stars

Counterfeit goods, item due from china (5weeks) then dumped on front door step whilst I was on holiday. Never received the item, obviously taken by a passer by then completely ignored when tried to... See more

Rated 1 out of 5 stars

Don’t use this website it’s a scam. Ordered trainers they never turned up, originally issued a tracking number then that disappeared. Asked for a refund never received, now the email address I conta... See more

Rated 1 out of 5 stars

Absolute scam!!! Ordered Hoka trainers for my son and the shipping was delay. A label created but shipping status didn’t change for over 6 weeks. Contacted customer services any they promised a ref... See more



Contact info

1.2

Bad

TrustScore 1 out of 5

167 reviews

5-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 5% of negative reviews

Typically replies within 1 month

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1.2

All reviews

(167)

164 reviews in the last 12 months

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Rated 1 out of 5 stars

Absolutely disgusting company

I ordered Hoka trainer's, they are fake without a shadow of a doubt. Asked for a refund, eventually was offered a 70% refund and I could keep the trainer's. It's now been 8 weeks since they told me the refund had been processed, I have received nothing. Emailed them numerous time's and there responses are absolute rubbish. Please do not order from this site you will regret it if you do.

1 May 2026
Unprompted review
Rated 1 out of 5 stars

SCAM COMPANY, DO NOT USE

Just echoing everyone else - this is a scam company, PLEASE DO NOT PURCHASE ANYTHING FROM THEM. I purchased Hoka's over two months ago and have not received the shoes or the refund I have twice been assured is on it's way.

13 May 2026
Unprompted review
Rated 1 out of 5 stars

Total scammers

Total scammers. After 6 weeks an order for Hoka 10 trainers had not arrived despite constant assurances in response to e mails and constant reference to tracking info which does not work. Resulted in my cancellation of order and request for refund. Numerous e mails saying refund had been sanctioned and would be with me after 5 then 10 the 15 days. No refund has been received after a month so I will have to go through credit card dispute procedure.
I’m probably relieved that I cancelled in view of reviews stating that products are fakes and inferior quality.

20 June 2026
Unprompted review
Rated 1 out of 5 stars

I would give them a minus figure if…

I would give them a minus figure if that was possible. Goods never arrived, I chased this and customer service never give a date. I’ve asked for a refund to my credit card which has never arrived. I’m having to try and recover my money the credit card dispute process. Absolute scam artists.

27 June 2026
Unprompted review
Rated 1 out of 5 stars

Do not order from Smith Fashion / they…

Do not order from Smith Fashion / they are not based in the UK. I ordered a pair of trainers they never arrived. I’ve been chasing to get my money back for over a month now. Rubbish! Take head/ do not order from them.

25 May 2026
Unprompted review
Rated 1 out of 5 stars

I wish I'd done some research before…

I wish I'd done some research before ordering trainers from Smith Fashion. I had no idea they were being shipped from China. It wasn't possible to track the item, and I kept being reassured they would arrive.
After a month waiting for my order I contacted them to cancel and ask for a refund. I've now waited another 2 weeks, with several emails reassuring me that a refund is being processed, but not surprisingly nothing has appeared in my account. Please give them a wide berth.

25 June 2026
Unprompted review
Rated 1 out of 5 stars

AVOID

Do not use. Ordered Hokas assuming UK company and quick delivery but 2 weeks later not arrived. Emailed company and they have replied with a tracking link that doesn't work. I need for holiday so now ordered from elsewhere (after much due diligence). Said I will return for refund when they arrive (if ever). Have offered me 15% back to keep. Asked for returns label to be sent and if that fails I will try bank as an obvious scam/fraud company.

23 June 2026
Unprompted review
Rated 1 out of 5 stars

DO NOT USE THEM FOR ANYTHING

If I could give them negative stars I would. Absolute joke of a company. After 6 weeks no delivery managed to raise a complaint and took 3 weeks more for a refund. Absolute garbage, dont but anything from these scam artists. I was lucky I got the chance to pay instalments and stopped payments

9 May 2026
Unprompted review
Rated 1 out of 5 stars

If I could award zero stars I would

If I could award zero stars I would. Lesson learnt - complete due diligence before buying. They are not a reputable organisation. Product was too big and poor quality - believed to be fake. Return could only be made to China at cost to consumer. Offer of a refund but yet to receive weeks later. 100% scam.

15 June 2026
Unprompted review
Rated 1 out of 5 stars

Really annoying they don't bothered to…

Really annoying they don't bothered to reply on email at all. UK Contact number useless just ringing! Report them to Consumer rights and Citizen advice bureau it's not UK base company. Customer services really BAD non responsive. Avoid this scammer.

20 June 2026
Unprompted review
Rated 1 out of 5 stars

Utter and complete failure to deliver…

Utter and complete failure to deliver with repeated reassurances given for product delivery and when that failed the refund too. In a few words….LOOK ELSEWHERE and do not buy from these people.
Dreadful in every respect.

2 May 2026
Unprompted review
Rated 1 out of 5 stars

Like everyone else I made the mistake…

Like everyone else I made the mistake of ordering from this fraudulent company . Money was taken but one month later my item has not arrived . I contacted customer service and they did the delay tactics, “give us 2 more weeks we have lots of orders”Then today emailed again and now “ oh we are having a glitch in our system contact your bank” Worst company ever , have reported them to the NCSC , also have filed complaint with Shopify who processes their orders .DO NOT ORDER FROM THIS COMPANY

25 May 2026
Unprompted review

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