Smile Kitchens Reviews 529

TrustScore 5 out of 5

4.8

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their exceptional helpfulness, patience, and professional approach throughout the design process. Many highlight the creative and practical ideas offered, making the experience enjoyable and stress-free, with a strong emphasis on personalized service and clear communication. The quality of the products, including the solid wood doors and 3D design visuals, is also frequently commended. However, some customers experienced issues with product quality, noting chipped paint on cabinets shortly after installation, and others reported missing or incorrect components upon delivery. A few people also mentioned that the execution and aftercare aspects of the service fell short, with some design details being incorrect or certain units being unavailable after purchase.

What people talk about most

Staff

Users describe positive interactions with staff. Customers frequently praise the helpfulness, patience, and... See more

Product

Consumers find the product to be of good quality and visually appealing. Many reviewers praise the beautiful... See more

Service

Customers consistently note positive experiences with service, particularly praising the design process and... See more

User experience

Reviewers express high satisfaction with the user experience, particularly highlighting the design process.... See more

Quality

Customers had positive experiences with quality. Many reviewers praise the high quality of the kitchens,... See more

Based on these reviews

Rated 5 out of 5 stars

Tom has been fabulous right from the very first design meeting we can’t thank him enough! Great with suggesting ideas and layouts we hadn’t thought of and really did accommodate every one of our non n... See more

Company replied

Rated 5 out of 5 stars

Couldn't be happier with our experince with Jon at smile kitchens. We did a few other designs with competitiors and Jon's was the first time we actually got excited. He had a great mixture of design a... See more

Company replied

Rated 5 out of 5 stars

I had a lovely consultation with Ms C. Mooney. She listened to my proposal and suggested logical solutions. At the same time as giving me time and options to think about. I never felt pushed into anyt... See more

Company replied

Rated 5 out of 5 stars

Alicia was our designer and I must honestly say she was absolutely wonderful! From start to finish, she worked tirelessly with us, patiently listening to our ideas and preferences, and bringing our dr... See more

Company replied


Company details

  1. Kitchen Supply Store

Written by the company

Online Kitchen design and supply


Contact info

4.8

Excellent

TrustScore 5 out of 5

529 reviews

5-star
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Replied to 100% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

I don't have a Smile kitchen, but I would recommend their service.

I don't have a Smile kitchen, but I would trust them to create and deliver a great kitchen. I went through the planning process with Chloe, and valued all her knowledge and suggestions. I was grateful for her availability online, and felt confident Smile would deliver, as Chloe never tried to upsell or encourage me to buy something I didn't need.
In the end, I have gone with a small handmade company (I never thought this option would be available to me due to budget, this is the only reason I moved away from Smile), but that wasn't a reflection on Smile.
I liked that they can do custom colours, samples were sent via the post quickly, and the base colour range was quite broad and fun (not just green, navy, grey and cream!).
I had been particularly interested in the Fina and Jenson.
It's worthwhile finding people (none-influencers) on instagram and asking about their experience, as I found people gave real positive reviews of Smile.

I do think Smile would find it worthwhile to collab with some installers, and big brands to build confidence, as every builder/ installer/ plumber I spoke to (obviously not a lot) didn't know who Smile were.
Smile don't provide appliances, so some customers may decide that another brand is suited if they're replacing a whole kitchen and don't have time to also research independently 'white goods'. I was lucky that I actually didn't any, so this wouldn't have swayed me one way or another.

1 April 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your lovely review, Laura! We’re delighted to hear that Chloe supported you so well throughout the planning process, and helped you explore your options without any pressure.

We really appreciate you taking the time to highlight what you valued, from the design support to the samples and colour options. It means a lot to hear that you felt confident in what we offer, even though you chose a different route in the end.

Thank you as well for your helpful feedback, it’s genuinely appreciated and something we’ll take on board.

Wishing you all the best with your new kitchen. Thank you for considering Smile Kitchens! 😄

Rated 5 out of 5 stars

Highly recommended

Highly recommend Smile Kitchens.

Firstly, the design process with Martyn was fantastic. Relaxed, with no sales pressure at all, Martyn showed real expertise in designing the best possible layout for our space and advising on all manner of product choices. He took our ideas and preferences on board and came up with several great options. He also had seemingly endless patience for tweaks and queries, and even redesigned the layout without any fuss when it turned out our extension's dimensions differed from the original plan. Once decided, the ordering process was easy, communication around delivery was good, and the kitchen was delivered undamaged and on the agreed day.

Secondly, the actual quality of the kitchen is fantastic. This was a bit of a worry with ordering online, not having seen the units in a showroom (even though Smile do send plenty of samples). However, the units actually surpassed our expectations, and are of significantly better quality than the high street big brand kitchen they replaced.

Thirdly, the aftercare has been fantastic. Vicky has been extremely responsive by email, and the few bits that turned out to not be quite right were replaced quickly and with zero fuss. Really refreshing to receive such good customer service.

Ultimately, we are delighted with our Smile Kitchen - it looks and feels fantastic, the layout is faultless and makes the best use of our space, and the service has been brilliant from start to finish. We would definitely use Smile again.

16 April 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your fantastic review, JD! We’re delighted to hear that Martyn made the design process so relaxed and informative, taking your ideas on board and creating a layout that truly makes the most of your space.

We’re really pleased to know the quality of your kitchen exceeded expectations and that everything from delivery through to aftercare has been smooth and well supported. We’ll be sure to pass on your kind words to Vicky as well.

It’s great to hear you’re delighted with your new kitchen and the overall experience.

Wishing you many happy memories in your new space. Thank you for choosing Smile Kitchens! 😄

Rated 5 out of 5 stars

Huse is a fantastic designer

Huse is a fantastic designer. Very professional and patient. Fell in love with the kitchen he designed. Thank you for all of your time and effort. You made the process very easy and pleasant. Sadly I didn’t complete, as the company doesn’t offer 0% finance.

14 April 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your lovely review, Collette! We’re delighted to hear that Huse made such a positive impression and that you fell in love with the kitchen he designed. His professionalism and patience in making the process feel easy and enjoyable is exactly what we aim for.

We really appreciate you taking the time to share your experience with us!

Rated 5 out of 5 stars

Great!

Jon was amazing helping design my new kitchen. He made sure to make the most out of the limited space we have, and managed to fit in all the appliances that I wanted. He was very diligent making sure that samples arrived on time, and that I was happy with the result, super accommodating with as many changes of mind that I had, including las minute additions. Cant wait to see my new kitchen !

1 April 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your wonderful review, Jimena! We’re delighted to hear that Jon supported you so well in designing your new kitchen, making the most of your space and ensuring everything you wanted was included.

It’s great to know he kept everything on track with samples and was accommodating throughout.

It’s an exciting stage and we can’t wait for you to see your new kitchen come together.

Thank you for choosing Smile Kitchens! 😄

Rated 5 out of 5 stars

Great designs!

Really enjoyed designing our kitchen! Can’t wait for it to be delivered and installed so we can see it come together!

4 April 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your lovely review, Charlotte! We’re delighted to hear that you really enjoyed the design process and that everything is coming together so nicely.

It’s an exciting stage and we can’t wait for you to see your kitchen delivered and installed, too!

Wishing you many happy memories in your new kitchen. Thank you for choosing Smile Kitchens! 😄

Rated 5 out of 5 stars

Isabella was such a great designer

Isabella was such a great designer, I really enjoyed the process and she helped with any questions I had. Would highly recommend!

28 March 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your wonderful review! We’re delighted to hear that Isabella made the process so enjoyable and was able to support you with any questions along the way.

We really appreciate your recommendation.

Thank you for choosing Smile Kitchens! 😄

Rated 5 out of 5 stars

Excellent customer service

Excellent customer service, really helpful consultant. Chloe was quick to respond and could accommodate requests quickly and easily. She was happy to adjust things and the zoom calls were convenient for us and flexible. Samples arrived with great packaging and just and all round great service.

2 April 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your fantastic review! We’re delighted to hear that Chloe provided such helpful and responsive support, accommodating your requests with ease and keeping everything flexible and convenient for you.

We’re also so pleased the samples arrived well and added to your overall experience.

Thank you for choosing Smile Kitchens! 😄

Rated 5 out of 5 stars

Bespoke island

I had a lovely consultation with Ms C. Mooney. She listened to my proposal and suggested logical solutions. At the same time as giving me time and options to think about. I never felt pushed into anything and if anything inspired by our conversation.

30 March 2026
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Reply from Smile Kitchens

Thank you for your lovely review, Maria! It’s great to hear that Charlotte helped shape your ideas with clear, practical guidance while still giving you the time and space to consider your options. That balance is such an important part of the process.

Thank you for choosing Smile Kitchens! 😄

Rated 5 out of 5 stars

Izzy was really helpful throughout the…

Izzy was really helpful throughout the design process, going through lots of variations and also trying to get us the best possible value for money.

27 March 2026
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Reply from Smile Kitchens

Thank you for your lovely review, Rachel! We’re so pleased to hear that Izzy worked closely with you to explore different ideas and shape a design that felt right. Finding that balance between great design and strong value is something we really focus on.

Wishing you many happy memories in your new kitchen. Thank you for choosing Smile Kitchens.

Rated 5 out of 5 stars

Jane Thyeson is a wonderful person to…

Jane Thyeson is a wonderful person to speak to when setting out to plan your kitchen. Knowledgeable and quick to understand what you’re looking for. 100% recommend!

26 March 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your lovely review, Lucy! We’re delighted to hear that Jane made such a positive impression. Her ability to quickly understand what you’re looking for and guide you with confidence is exactly what we aim for.

Wishing you many happy memories in your new kitchen. Thank you for choosing Smile Kitchens. 😄

Rated 5 out of 5 stars

Good experience.

Chloe was extremely helpful and really helped us in planning and designing our new kitchen.
Would recommend anyone looking to renovate their kitchen to consider smile.

23 March 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your great review, Joshua! We’re pleased to hear that Chloe supported you so well in shaping your kitchen plans.

Wishing you many happy memories in your new kitchen. Thank you for choosing Smile Kitchens. 😄

Rated 5 out of 5 stars

Excellent design process with Emma…

Excellent design process with Emma Irvine. Fantastic 3D visuals, and great suggestions to best use our space. Great communication from Mark in organising the delivery. Looking forward to receiving our new kitchen.

24 February 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your wonderful review, Jo! We’re delighted to hear that Emma helped shape a design that makes the most of your space, and that the 3D visuals brought everything to life.

It’s great to know Mark has been keeping everything running smoothly too.

Wishing you many happy memories in your new kitchen. Thank you for choosing Smile Kitchens! 😄

Rated 5 out of 5 stars

Professional service

Every time some one made arrangement and appointments they were carried out with punctuality.
Alicia was polite and patient with us and no changes were to much trouble to get to our final order

27 February 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your great review, James! We’re delighted to hear that everything ran smoothly and on time throughout the process.

It's great to know Alicia was polite and patient , supported you all the way.

Thank you for choosing Smile Kitchens! 😄

Rated 5 out of 5 stars

Thank you, Chloe Thompson

I had a really positive experience working with designer Chloe Thompson at Smile Kitchens. She was genuinely lovely to deal with from start to finish; friendly, patient and very approachable.

What stood out most was how helpful she was during the design process. She took the time to listen carefully to what I wanted, offered thoughtful suggestions, and helped turn my ideas into a practical and attractive kitchen layout. Nothing felt rushed, and she was always happy to answer questions or explore different options.

Overall, Chloe made what could have been a stressful process feel smooth and enjoyable. I’d happily recommend her to anyone planning a new kitchen.

19 March 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your kind review, Jenny! We’re so pleased to hear that Chloe made the whole process feel smooth and enjoyable.

Her friendly, patient approach and ability to turn ideas into a practical, well thought-out design are exactly what we aim for.

Thank you for choosing Smile Kitchens! 😄

Rated 5 out of 5 stars

Jon is the best!

Couldn't be happier with our experince with Jon at smile kitchens. We did a few other designs with competitiors and Jon's was the first time we actually got excited. He had a great mixture of design and practicality and was very receiptive to our ideas and helped guide us through the process, which was very transparent unlike some other experiences we had. 10/10. Can't wait for our kitchen to be installed in a few weeks

17 March 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your fantastic review, Dylan! We’re delighted to hear you enjoyed working with Jon. He's brilliant at bringing together creativity and practicality in his kitchen designs.

It’s great to know you felt guided and well informed throughout the process.

Wishing you many happy memories in your new kitchen. Thank you for choosing Smile Kitchens! 😄

Rated 1 out of 5 stars

Horrible aftersales experience - be prepared for delays

Like many of the people on this site, we had a fantastic experience throughout the design process and had recommended smile to multiple people.

Unfortunately, from the moment we ordered everything went downhill. Our order was immediately delayed from 6-8 weeks to 9+ weeks - the reason given was bank holidays, which obviously have been in the diary for a long time. We also were informed several weeks later that one of the units they sold us actually cannot be made - the solution offered was for us to have our fitter custom create the unit from a flat pack. This obviously has cost implications for us, but the team did not offer any discounts or even acknowledge that they sold us a unit that they cannot actually give to us. We raised our concerns and have had no response for almost one week, and had to chase them for an update. We also have been repeatedly told that after sales would be in touch but have heard nothing.

While the sales process was good, we have honestly regretted committing to this purchase. It feels like the second you order you become a second class citizen and are treated as if you do not matter. I hope the kitchen itself will be high quality based on the reviews (when we finally receive it late) but be prepared for poor aftercare once you order is placed.

16 March 2026
Unprompted review
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Reply from Smile Kitchens

Hi Lauren,

Thank you for taking the time to leave us a review.

Please accept our sincerest apologies for your experience. We pride ourselves on our customer service, and to hear it was anything less than exceptional is a real blow.

Our initial internal review of your case revealed that discussions were happening behind the scenes about ordering your kitchen, and you weren’t given regular updates, which you should have been.

We will ensure the remainder of your experience with us lives up to our own expectations, and please know that your feedback is being taken very seriously and will influence communication change in the business.

Rated 5 out of 5 stars
Smile Kitchens logo

Reply from Smile Kitchens

Thank you for your kind words, Brian! We’re pleased to hear you were happy with both the service and delivery.

Wishing you many happy memories in your new kitchen. Thank you for choosing Smile Kitchens. 😄

Rated 5 out of 5 stars

Kitchen renovation

Huse was an excellent designer , really tailoring the kitchen to what I wanted. The quality of the kitchens is so good and the best price we found. Would recommend smile kitchens to anyone looking to replace their kitchen.

9 March 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your great review, Emma! We’re delighted to hear that Huse was able to tailor the design so closely to what you had in mind. Creating kitchens that feel personal, high quality and great value is exactly what we strive for.

We really appreciate your recommendation.

Wishing you many happy memories in your new kitchen. Thank you for choosing Smile Kitchens! 😄

Rated 4 out of 5 stars

Kitchen

We really love our kitchen from Smile - the units and handles are beautiful.

We worked with Alicia to design the kitchen and she was really brilliant - working so hard to help us with the design and to enable us to order in time for a January delivery.

The delivery team were great too.

We had some communication issues with Smile after delivery - there were missing items from the kitchen delivery which we had not been informed of before delivery and for those it took a bit of going back and forth to understand the full picture. Some of the missing elements were then sent to us - but did not arrive on the days we were told they would be delivered. A tall end panel which was missing from the order was then delivered twice - damaged - which meant that our kitchen fitters had to leave the job and come back at a later time putting the kitchen fitting and worktop templating back.

After speaking with Simon, the communication improved greatly and we received regular contact and responses to our messages which we appreciated and all was resolved in the end.

Everyone we did speak to was really lovely - Adam, Jack, Janine, Mark, Simon, Emily and Alicia.

The worktop has just been fitted and is stunning - the worktop company Smile uses is brilliant, the guys communicated really well and carried out an excellent job - thoughtfully choosing the pattern on the stone for the upstand behind the oven.

Thanks so much Smile & team! :)

7 March 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your thoughtful review! We’re so pleased to hear how much you love your new kitchen and that the finished result has made such a great impression.

It’s great to know Alicia supported you well during the design process and that the wider team helped bring everything together.

We’re sorry to hear that communication around the missing items caused some frustration during installation. Your feedback is really valuable to us, and we’re pleased we were able to improve communication and get everything resolved for you.

It means a lot to hear your kind words about the wider team as well, and we’ll be sure to pass your feedback on.

Wishing you many happy memories in your new kitchen. Thank you for choosing Smile Kitchens! 😄

Rated 5 out of 5 stars

Helpful

Helpful, honest and modern unique service from Jennifer Ings at Smile Kitchens. Although we didn’t use this company we found Jennifer to be really helpful and really enjoyed the design appointment. She offered some great advice and was very patient.

8 March 2026
Unprompted review
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Reply from Smile Kitchens

Thank you for your kind review, Leah! We’re pleased to hear that you enjoyed your design appointment with Jennifer. Her thoughtful approach is exactly what we aim to provide, so it’s great to know the experience was helpful for you.

We really appreciate you taking the time to share your feedback and wish you all the best with your kitchen project. 😄

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