Sincere Sally Reviews 

609
•
TrustScore 4 out of 5

3.8

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Review summary

Created with AI, based on recent reviews

Evaluating 116 reviews, reviewers had a great experience with this company. Customers frequently praise the stunning quality and exquisite design of the jewelry pieces, noting that they look truly gorgeous and feel very comfortable for daily wear. Many consumers also appreciate the remarkably fast shipping times and the exceptionally lovely, careful packaging when their orders finally arrive at their destinations. However, some people mentioned recurring issues with customer service responsiveness, unhelpful replies, and significantly delayed deliveries. Some reviewers were not happy with unexpected product defects, such as missing stones, incorrect sizes, or premature tarnishing occurring after only a couple of wears.

What people talk about most

Product

Customers consistently note positive experiences with product, often praising the stunning designs, gorgeous... See more

Quality

Consumers find quality to be positive, frequently describing their rings and jewelry as stunning, gorgeous,... See more

Customer service

Clients share ambiguous opinions on customer service, with many reviewers praising the quick response times,... See more

Order

Users describe ambiguous interactions with order experiences, as many consumers report frustrating delays,... See more

Delivery service

Customers had ambiguous experiences with delivery service, as some reviewers praised swift shipping times and... See more

Reviews shaping this summary

Rated 4 out of 5 stars

To begin, great website! I ordered a ring that is as stunning in real life as in the pictures/videos, if not better. The delivery did take a lot longer than stated (nearly two months to my country, wh... See more

Rated 4 out of 5 stars

Absolutely love the stone. But the silver, which was not stamped 925, has turned a copper color. Ive only owned 1 month. Is there a way to clean the band?

Rated 5 out of 5 stars

Sincere Sally has the best quality jewelry that is STUNNING! Not only do they have amazing pieces, but they ship to you quickly and the staff are so lovely and helpful. I cannot recommend them enough!... See more

Rated 5 out of 5 stars

I absolutely love the pieces I received! I wear them every day, and the ordering process was quick and easy. These are perfect for daily wear, and I’ll definitely be ordering more in the future. 100%... See more


Company details

  1. Jewelry Store
  2. also in
  3. Activewear Store
  4. Clothing Store
  5. Swimwear Store
  6. Women's Clothing Store

Written by the company

Sincere Sally was established in 2018 by young aspired fashion and jewellery designers, a brother & sister duo. The brand started as a fashion-forward online store that sold products to make other females feel inspired, empowered, and confident. They soon became one of Australia's fastest growing online brands in 2019. From there, the brand was declared one of the leading online women's fashion labels. We’ve spent these past few years travelling the world to learn about designing jewellery and ethically sourcing materials. After building strong relationships with our suppliers around the world we decided to focus more on helping our Earth and limiting fast fashion. In 2021, Sincere Sally decided to just focus on just selling jewellery.


Contact info

3.8

Great

TrustScore 4 out of 5

609 reviews

5-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Hasn’t replied to negative reviews

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3.8

All reviews

(609)

120 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

I purchased 3 rings

I purchased 3 rings. The packaging was beautiful, the rings were the wrong size and one was missing a stone. I contacted support. They gave me a return shipping address in Australia and stated they would give me my money back once they received the shipment. It cost $30.00 to return them. I gave support a copy of the receipt, tracking number and a way for them to see once they arrived. I received notice of several attempts of delivery. I then emailed support again asking why they won't accept the delivery. It was finally accepted. I then contacted support several times showing proof of delivery and they will no longer respond to my emails, they have the three rings and have not issued my money back. It has been over 1 months. I am very disappointed and plan to tell everyone the horrible service that they provide.

29 April 2026
Unprompted review
Rated 5 out of 5 stars

I love Sincere Sally

I love Sincere Sally. Their jewelry is such great quality and they are so welcoming. It's so easy for me to find what I need on their website. I also love that it is a woman own brand.

4 June 2026
Unprompted review
Rated 1 out of 5 stars

Pure Junk

Took the ring out of the bag to try it on and the stone fell out of it. Looked like it was a glued on gem. What trash. Customer Service nonexistent

9 June 2026
Unprompted review
Rated 5 out of 5 stars

My ring is so beautiful

My ring is so beautiful, and I've gotten so many compliments on it. The size is perfect. The price was amazing and it actually came really quick! I got my ring in a little over a week, from Australia to the US. I would definitely recommend Sincere Sally! Their customer service is wonderful also! I have absolutely no complaints!

3 June 2026
Unprompted review
Rated 5 out of 5 stars

Sincere Sally has quickly become my…

Sincere Sally has quickly become my favourite jewellery brand. I purchased the Baguette Elitaire Ring, Classic Baguette Ring, and Signature Ring Band, and every single piece exceeded my expectations.

What I love most is how effortlessly elegant they are. They make me feel put together whether I’m heading to work, going out for dinner, or just running errands. The rings are comfortable, beautifully crafted, and look far more expensive than they are.

The Baguette Elitaire Ring is my absolute favourite — it catches the light beautifully and I’ve lost count of how many compliments I’ve received. The quality, attention to detail, and overall customer experience have been outstanding from start to finish.

In a world where online shopping can sometimes be hit and miss, Sincere Sally has been a brand I can genuinely trust. I’m already planning my next purchase and would recommend them to anyone looking for beautiful jewellery that you’ll treasure for years to come.

3 June 2026
Unprompted review
Rated 1 out of 5 stars

Almost two months and I have not…

Almost two months and I have not received the ring I ordered,
I have email them many times and now they won't even respond ,I guess I am out 60 dollars and no ring.
I am so frustrated and upset , I was so exited to get a ring but I lost any hope of getting it.

2 June 2026
Unprompted review
Rated 5 out of 5 stars

Absolutely fantastic online shopping…

Absolutely fantastic online shopping experience! The jewelry is beautiful, elegant, and exactly as pictured on the website. Ordering was easy, shipping was fast, and everything arrived carefully packaged. The quality exceeded my expectations, and the attention to detail is evident in every piece. Customer service was responsive and helpful throughout the process. I’ve received so many compliments on my purchase and will definitely be ordering again. Highly recommend this boutique to anyone looking for unique, high-quality jewelry!

2 June 2026
Unprompted review
Rated 5 out of 5 stars

LOVE

Love this brand. Was recommended by a friends and have never looked back. Quality is great & a huge selection of jewellery. I love love love.

13 May 2026
Unprompted review
Rated 1 out of 5 stars

I am soooo fed up

I am soooo fed up. I ordered two rings from “Insincere Sally” on 3/31/26. I realized quickly when looking over the invoice that one of the rings was the wrong size. I quickly wrote to Support and Ericka answered me that afternoon assuring me that they got my email and would make the correction. On 4/13/26 I received my rings and the one came in the wrong size. I wrote to Ericka again and she responded on 4/15/26 saying that I needed to send a photo of the wrong sized ring because her “staff” said they had made the correction. It was obvious that the sizing was wrong. I received another confirmation from Ericka on 4/17/26 that the correct sized anniversary ring was on its way. On 5/7/26 I received an email asking me to send a review but the email they sent me did not allow me to access the review page. I wanted the rings so badly for a cruise my husband and I were going on on May 9, 2026. I have tried to contact them multiple times and there is no response. It has now been over a month and nothing. I am so angry. I would not recommend this company to my worst enemy. What a complete rip off! Please beware!

31 March 2026
Unprompted review
Rated 1 out of 5 stars

Don't buy anything here

Don't buy anything here, it's a total scam. I ordered 3 Rings all in the same size, 1 fits, the others not. The Rings are all very cheap and plastic, the gold looks very plastic artificial like, no 925 sterling silver stamp. It took like 6 weeks shipping from China, it is most likely a Temu Ring. The customer service is ignoring you when you ask for a refund. Don't buy here... I am still mad I lost money on that scam.

1 March 2026
Unprompted review
Rated 1 out of 5 stars

Stay away!

Customer service was great until I sent the item back and it could not be delivered. Now I paid for the ring, paid $28 for shipping and I have no ring and no refund. Do NOT buy from here!! Cheap stuff, no customer service after purchase! UPDATE: I did get a full refund later on. Nonetheless the ring I purchased looked like plastic in real life. Both the ring and the stone.

30 April 2026
Unprompted review

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