The School of Deep Cuts Reviews 37

Watched two of Amber’s webinars over the course of a month. Not only did she only give general basic information, but when I attempted to book a 1-on-1 Zoom call with her to discuss her paid Fanbase Accelerator program she rescheduled twice and then finally cancelled after wasting a month of my time and delaying my releases. She stated the program is booked up for the rest of 2023 now. I would have been able to sign up if she didn’t string me along for a month.

Also personally heard her tell a perspective client that she could register in August due to not having the funds on her most recent webinar. If she was so close to capacity how come she didn’t tell the client that?

I emailed her team back and have had no response at all.

Amber's course gives you access to music industry secrets and maps out the pathway to success. There is endless support within the group, and you come out with a clear vision of your branding and how to move forward in your career.
I write fantasy/sci-fi music with storytelling, and I'm now clear on how to build my audience one step at a time. Thanks Amber!

I make a blend of alt rock, alt country and trip-hop.
My biggest wins from this course were getting clear on branding. Getting radio interviews and radio play.
The zoom meetings and discord community were so helpful.
Pitching strategies and targeting were gold for me. And an understanding of promoting music across different avenues and knowing what suits my project specifically.
I think this course will help you level up your music career no matter where you’re at it with it. Amber is a legend and has done awesome job with the course and has a lot of talented people under her wing.

Amber is so detailed with everything she does. You can truly feel the care and thought out into everything and she has a very genuine and supportive way about her. The course was packed with so many tools and insight and packaged in a way that is digestible and easy to action. I would highly recommend it.

Amber has lifted her game. While her videos sometimes lack detail she's happy to fill them in personally if asked personally. Overall a good experience. I think she genuinely cares about her clients and shares in their success.

There is a lot of great insight available in the modules of this course and I think the overall strategy that’s proposed with the entire course is legit. Personally I’m cherry picking from this course’s modules and combining those concepts or strategies with others from a variety of resources that I’ve discovered elsewhere. That being said, this is a great starting point for developing your own system or process for promoting music holistically. The discord chat has been somewhat of a disappointment for me, but the deep cuts team itself has been good about communicating directly via email the few times I’ve reached out with any problems or concerns. I think there could be a greater emphasis on crafting pitches. Just watching the modules on that topic was a bit vague. However, the bonus video that focused on building your brand was very helpful and concise. Really, all of the breakdowns of each member of the FOR U Club were insightful and helped me understand who I’m dealing with respectively. That alone is priceless to me. Still, I’m not sure that I would have sprung for the course if I hadn’t discovered it while the price was discounted. Ultimately though, I really appreciate the effort thats been invested by this group of people and am glad I took the leap.

I have started to do the the course of fanbase accelerator to help me to decide and prioritize what I want to do for my next single release in terms of promotion and budget. The course is clear and straight to the point and gives you a lot to think about for your release but with organisation it is possible to manage. I also take notes each time I was watching one video so I can remember. I would like amber to do a service to follow each of us when we prepare to release, when we release and after the release if she can do a service like that, that will be great (one to one service). There is so much to do when you are an indie artist but with organisation and follow up that can be done. Great Course I started and go step by step to digest all.

I started the course a little hesitant since I don't come from the music business. However, I ended up finding the process inspiring and valuable in my field. It is definitely transferable to other disciplines and a great insight into how to develop and sell a brand. Super easy to do. You can go at your own pace and revisit since membership lasts a lifetime.

Amber's course is a game-changer for anyone looking to market music effectively in today's music industry landscape.

Tons of incredible resources. Next level templates to help you go from strategy-mode to action-mode. Insightful video lessons from Amber and her guest lecturer network. Active Discord community. Four weekly Homework Club meetings with other artists in your cohort.

I've been releasing music, both with labels and independently, for over a decade, and have also worked behind-the-scenes in music & marketing, and I learned SO much.

Thank you Amber for creating this course and thank you HANSSØN for facilitating the Homework Clubs + Final Presentations. Truly appreciate your artist-first mindset and your generosity with your expertise.

I've learnt so much about marketing, release plans and even branding as an artist. It's a must for any DIY artist or DIY music manager. Thank you Amber for all the insights into the industry!

Excelent course for a starting artist. I've learned how to build a release plan, which marketing tactics to use and how to maximize my marketing budget. Overall, Amaber is very knowledgeable and with deep experience in the industry.

As a Marketing Director for a record label Amber's courses provide valuable and up to date insights on the latest trends within the industry and has industry leading speakers providing their wisdom and knowledge. It's digestible knowledge you can pass on and share with clients. I recommend to everyone wanting to know more about marketing their music.

Amber takes so much dedicated care in delivering relevant, up-to-date information about the ever changing music industry. Can't recommend Deep Cuts enough to emerging musicians, managers, producers, and more.

This course is full of valuable information, and gave an opportunity to build relationships with other artists and creatives. The biggest difficulty was keeping regular meetings with my breakout group. I believe the primary obstacle was difference in time zones. But all in all, I'm glad that I took this course.

Amber’s willingness to share her wealth of knowledge into growing and nurturing artists careers is incredible! I’ve grown so much as a manager and marketer doing this course. It’s help frame my mindset and allowed me to as more poignant and direct questions of my artists. The results speak for themselves!

fabric / Houndstooth

Love your YouTube videos and always lots of great tips and advice

Fantastic program and resources! Amber gives you tools that others don’t. So practical.

An absolute game changer. Made friends who have helped me take my career seriously, and Amber helped me figure out my brand, and find the opportunities I didn’t notice before in my local scene. Went from working retail to getting booked for an artist residency, and from being unconfident, to knowing how to best go forward in my career. Recommended.

Amber Horsburgh's School of Deep Cuts is an all-embracing program that coaches and accompanies indie artists at diverse levels of success and stages in their journey. Amber is empathetic and enthusiastic, and she calls it like it is. No frills, no fuss, no pretense. As many workshop-type programs, what you get out of it will depend on what you put in. But I'll bet anyone would come out with the reassurance that what really matters is the input (the work you do) rather than the output (the response or whatever results that come from others). Great guidance and community support!