I just opened this tonight, had it almost a week and wasn't really expecting Cosmo to like it. After I opened it I let him smell it, didn't get much reaction so I was sealing the bag back up. That was... See more
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Our Mission 🐾 At Merlins, our mission is simple: to extend and improve the lives of cats through high-quality, single-ingredient freeze dried salmon powder. We believe that a nutritious diet is essential for a cat's longevity and quality of life, and we are committed to combating the fussy nature of cats’ diets by providing a product that they love as well as boosting their skin and coat health and battling their joint inflammation. Our Values: Health & Wellness: We prioritise the well-being of cats with products that support their health. Simplicity: Our product contains only one ingredient—whole salmon, making it simple yet effective. Transparency: We are clear and honest about what goes into our products and how they can benefit your cat. Compassion: We care deeply about cats and are dedicated to enhancing their lives. Join us on our mission to provide longevity of health to cats everywhere, ensuring they live their best lives with the help of Merlins freeze-dried salmon powder. 🐾✨
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50 princes street, IP1 1RJ, ipswich, United Kingdom
- Support@merlinspets.com
- merlinspets.com
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Definitely amazing results
I can honestly say that I have really noticed a difference in my cats coat . He not only likes this but the benefit I’m noticing his coat seems so much softer silkier and more glossy . Max is a regular fussy guy and I didn’t expect him to even like this but I’m so happy I gave Merlin’s a go and I’m definitely going to keep up with the subscription as if a max is happy then it’s worth every penny to me .
Great customer service from Josh
Great customer service from Josh. A great company to buy from.
At last
At last, something that does my cat good. My maine coon girl was a very picky eater, and I have tried what I thought was everything. When Merlins salmon powder arrived I fully expected it not to work but to my great surprise and delight my fuss pot licked her bowl clean. As soon as she hears the crinkle of the packet she is straight in dancing about meowing to be fed. Amazing magic powder.
Great product!
Shipping was very fast!
I have had my cat for 7 years and before getting this salmon powder it was impossible to get him to drink water and as a result, he’s always constipated. After getting this in his water, he’s been downing water and the vet has confirmed that he’s no longer constipated! I am so happy this has proven to be a great solution and we can avoid during laxatives for him! Thank you Josh and Merlin!
Quite surprised how much my fussy cat liked it
I just opened this tonight, had it almost a week and wasn't really expecting Cosmo to like it. After I opened it I let him smell it, didn't get much reaction so I was sealing the bag back up. That was when there was a thud and he was sat on the sofa arm next to me smelling the bag. So I went into the kitchen, he followed me, gave him another smell of the contents and he turned to his bowl of wet food that he hadn't touched as though to say 'put it there'. He immediately starred lapping it up, food that would have gone in the bin tomorrow untouched. Not bad for the first try! 🙂
Fantastic
Really nice product, our cats love a certain food for a month or two and then go off it, Merlin salmon powder has kept them interested in their food, we just sprinkle it and they took straight in with clean bowls to finish, I started with 1 bag and now gone back to order some more!
It's expensive but the cat likes it and…
It's expensive but the cat likes it and is now eating food she wouldn't normally entertain so for that reason I'll stick with it for now, but as soon as B&M get their salmon oil back in I'll be giving that a try as it's so much cheaper and looks like it would last so much longer.

Reply from Merlinspets
The only subscription I have ever started which is worth keeping!
Really good ability to move subscription delivery dates or cancel if needed. Can order without subscription, but I find it easier to remember it with one. Both cats love it and I am about to receive my second order. Has helped with them finishing their meals and I'm happy that they are now getting enough omega 3 etc as I couldn't convince them to do anything but turn their nose up at salmon oil.
I was a sceptic to begin with, but I do really rate this powder.
Fantastic product
Fantastic product, would not be without it. Amazing customer service. Highly recommended *****
Cat refuses to eat food when Merlins is…
Cat refuses to eat food when Merlins is added. Food had to be thrown out and replenished without Merlins before she decided to eat again.

Reply from Merlinspets
My cats love it!
I was waiting for a product like this. Omega 3s are so important in a cat's diet. I used to give them green lipped mussel powder but they didn't like it. They went crazy with Merlins! My fussy cat devoured her whole meal when I sprinkled it with Merlins. Thank you 🫶🏼 I totally recommend Merlins ❤️
I have three cats they all love it
I have three cats , one of which is a picky eater and has to take meds , the powder really helps with this . They all think it’s a treat when they get it … their fur is noticeably different , much more soft and silky , they also appear to have more energy 🤷🏻♀️ . I’ve also given some to my friend who has a Maine coon cats with terrible lugs in her coat , I’m hoping it helps
Two words - Cat Crack!
I originally tried it after trying salmon oil with my boys, to improve their skin and coats. If you’ve bought salmon oil, you’ll know it’s messy, it stinks and they didn’t always enjoy it.
My cats go wild for this stuff.
I’ve never tried it in water, but they love a scoop full on their wet food. So much so, that they’ll either turn their nose up at their bowl of food if I haven’t put any on. Or they’ll eat the top layer of food with the salmon on and leave the bulk of the food, so that I put more on. Now this isn’t because they dislike their food. They’ve eaten the same two-three brands for years, with no problems. They’re just sneaky boys who can’t get enough of their salmon powder. As a Brucey Bonus though, their coats are sleek and shiny too.
Amazing product, don’t stop making it, otherwise my cats would starve to death!
I am amazed
I am amazed. My Burmese cat William seemed to have fazes of being out of control of his emotions. Sounds ridiculous. He’d come in and bite the nearest foot or his sister. He’d be too happy to see you. He’d spray on excitement. He was a loved pain! He also ripped at one patch of fur.
I tried your product. Having already given them oil. They love it. All the food goes. After two weeks we noticed his fur growing, he’s calm, he hasn’t sprayed, he plays with his sister and then walks away. They are also sleeping together much more. It’s a total delight. I have no idea what his problems were but he’s so much happier now. I will be telling my vet about this too. Thank you so very much.
Brilliant customer service and happy cat
I bought the salmon powder to see if it helps my senior cat who seems to be developing arthritis by giving him some omega 3. He also has urinary problems after suffering from a blocked bladder last summer, so I’ve been putting the powder in water to help hydrate it. He absolutely loves it. Hope it helps with his ailments a bit too. The customer service is amazing, Josh is quick to respond and help on Instagram.
Delighted with Merlins
Delighted with Merlin's Salmon Powder, both the quick service and especially the product. My elderly cat has rediscovered delicious food and is eating better. His skin and coat are noticeably healthier. Will definitely buy again.
We have a very picky cat
We have a very picky cat, getting him to eat properly can be a real battle. With a sprinkle of Merlins, he is eating everything and actively telling us he wants more food - he’s a different cat!
Way to go Merlins !
This is a great product. My cat LOVES aid and his coat and energy levels are improved. Way to go Merlin’s !
Merlin’s makes a difference
My boy is 4 years old. I adopted him 2 years ago, and shortly after bringing him home he had to have emergency surgery for a blockage. Fortunately he is now thriving, but his fur didn’t seem to be growing back where it had been shaved, and the skin looked a bit dry. I saw an advert for Merlin’s and I decided to give it a go. I can’t believe what a difference it has made. His coat is lovely and shiny, his fur is growing back and his skin doesn’t look dry anymore. He looks healthy and happy.
My cats can't get enough of this
My cats will literally eat anything with this sprinkled on top. They're young and healthy so not sure of any health benefits but I'm sure there are some. It also ensures they eat all their food rather than just licking the jelly off.
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