LifeSearch Reviews 24,179

TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Looking at 1,410 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their professionalism, helpfulness, and ability to explain complex information clearly, making the process easy to understand. Many people highlight the excellent customer service, noting that advisors take the time to understand individual needs and provide tailored solutions without pressure. The overall service is frequently described as efficient, friendly, and stress-free, with reviewers appreciating the competitive pricing and comprehensive coverage options. However, some customers also noted an inconsistent service experience, with unfulfilled promises of callbacks and issues with policies not being transacted as expected. A few other people also felt that their needs were not fully heard, with agents sometimes sticking to scripts rather than addressing specific concerns or respecting work schedules.

What people talk about most

Staff

Consumers find staff to be positive, consistently praising their professionalism, knowledge, and helpfulness.... See more

Service

Customers consistently note positive experiences with service, describing it as quick, helpful, and super... See more

Customer service

Reviewers mention positive feedback about customer service, highlighting that advisors are helpful, patient,... See more

User experience

Reviewers highlight positive aspects of user experience, consistently describing it as smooth, quick, and... See more

Price

Customers had positive experiences with price, often highlighting that advisors helped them find affordable... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Ben is an absolute breath of fresh air! He has been our life insurance advisor for a few years now, and is brilliant every single time we’ve spoken to him. Ben takes time to understand our family situ... See more

Rated 5 out of 5 stars

Really helpful advisor to help me adjust my life insurance policies to suit my current and near future needs. It is good to review every few years (e.g. 4), because things change. LifeSearch makes it... See more

Rated 5 out of 5 stars

Laura at life has been brilliant. She has beeen patient with me about timings and has spent time getting the best deals for myself and my husband. I have been impressed with her professionalism and ma... See more

Rated 5 out of 5 stars

I was so delighted to have a conversation through phone with Mr Billy who was amazing, explaining every single step , when the signal wasn’t great, re-explained what need to be understood.That’s what... See more


Company details

  1. Life Insurance Agency
  2. Insurance Agency
  3. Insurance Broker

Written by the company

Since 1998, LifeSearch have protected over 1.9m lives, making us the UK’s leading life insurance broker. We work with insurers big and small to make sure we can help find the best protection for your needs. You simply tell us what’s going on and we’ll do the hard work for you. Our award-winning service is based on one simple thing: putting you first. Our loyalty is to you, not to the insurers. There’s no hard sell and no hidden fees. With your policy in place, we're here when you need us. LifeSearch was the first independent adviser to run a fee-free, full-time claims desk. We're proud of that. And we're proud we can still offer care and support to customers when they need it. So whether you want to get a quote, check a policy detail, change your cover, make a claim, or simply ask a question – give us a call and let us do what we do best.


Contact info

4.8

Excellent

TrustScore 5 out of 5

24K reviews

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Rated 5 out of 5 stars

Ben is an absolute breath of fresh air

Ben is an absolute breath of fresh air! He has been our life insurance advisor for a few years now, and is brilliant every single time we’ve spoken to him. Ben takes time to understand our family situation, and to ensure that we get the best cover we can within our monthly budget. But there’s no scrimping on the cover, which is absolutely wonderful. He’s also really pleasant to speak to, very approachable and it feels like speaking to an old friend.

12 May 2026
Rated 5 out of 5 stars

Very Helpful and knowledgable

Antony Tierney was really helpful in explaining all the products and which would be best suited. Very professional and patient. Had the answers to any questions I had. Would highly recommend

29 May 2026
Rated 5 out of 5 stars

Exceptional Service⭐️ - Seamless Process✅

Daniel and Jabir made the entire process seamless from start to finish. They were incredibly informative, patient, and friendly throughout, taking the time to explain everything clearly and answer all my questions. Their exceptional customer service gave me real confidence and reassurance in the cover I chose. I truly appreciated their willingness to go the extra mile to make sure I fully understood my options.

28 May 2026
Unprompted review
Rated 4 out of 5 stars

Consistent and timely follows up even…

Consistent and timely follows up even during a very lengthy and complex application process.

Small note on the communication. Different people followed up for the same application and sometimes I had to repeat multiple times the same thing

28 May 2026
LifeSearch logo

Reply from LifeSearch

Good morning,

Thank you for your feedback and for taking the time to share it.

It’s great to hear that you found our updates helpful during what we know can sometimes be a lengthy process.

I’m really sorry that you had to repeat the same information to different colleagues, I appreciate how frustrating that must have been. We’ll be sure to review your experience to identify where things could have been smoother.

Please do get in touch at customercare@lifesearch.co.uk if we can be of any help in the future.

Have a lovely weekend,

Julie - Customer Care Team

Rated 5 out of 5 stars

5*+ attentive service

Your Representative Killian was most helpful explaining things , very patient and kept us upto speed re Telephone appointments , we had to cancel a couple of times , but we sealed the deal for Life insurance for my Wife & I , the only thing I think you might want to consider is a different payment method, when I pay my Car Insurance , I’m switched into an auto system where I enter my Bank details / sort code , it just gives you a piece of mind for security , I did some checks on your Company before completing our Insurancce , you can’t be too careful these days

Once again thanks Killian 5*+ service .

28 May 2026
Rated 5 out of 5 stars

Excellent Personal Service and Expert Guidance

I’ve recently taken out both Life Insurance and Critical Illness Cover through LifeSearch and genuinely couldn’t fault the service I received throughout the whole process.

A huge thank you to both Finnley and Jake, who were both excellent from start to finish. Jake initially helped me through the early stages, with Finnley already involved alongside him, before an unforeseen circumstance meant Finnley seamlessly picked everything up and continued providing exceptional support throughout.

The whole process involved a lot of technical questions, policy comparisons, profession and industry-specific underwriting discussions and plenty of me throwing spanners in the works as different options and scenarios were explored. At every stage, Finnley was patient, reassuring, knowledgeable and extremely thorough in helping me properly understand the structure of the cover rather than simply trying to “sell” a policy.

What really stood out was his willingness to continually reassess options as circumstances evolved, making sure the final setup genuinely suited my profession, future plans and risk profile rather than forcing a one-size-fits-all approach.

As someone working within aviation with slightly more niche insurance considerations, I honestly felt very well looked after throughout and never felt rushed or pushed into decisions.

Really appreciate all the help and would happily recommend both Jake and Finnley and LifeSearch to others.

26 May 2026
Unprompted review
Rated 5 out of 5 stars

Really helpful advisor to help me…

Really helpful advisor to help me adjust my life insurance policies to suit my current and near future needs. It is good to review every few years (e.g. 4), because things change. LifeSearch makes it their job to reach out to clients to review at regular intervals. I'm glad because it helped me ensure my insurance policies keep up with the ups and downs of my life. Thank you!

20 May 2026
Rated 5 out of 5 stars

Thanks to Matthew

Thanks to Matthew, I been already with them since 2020.
Just recently I replaced my policy.
Great service always 👌

27 May 2026
Rated 5 out of 5 stars

Dean was fantastic to deal…

Dean was fantastic to deal with—patient, friendly, and highly professional from start to finish. He clearly knows his stuff, talked me through several options, and gave honest advice while still letting me make the final decision that suited me

20 May 2026
Rated 5 out of 5 stars

Advisor, Matthew Moore, what a legend

The advisor Matthew Moore. What a star. He was there to help and advise but had a great sense of humour to go with it. He listened and found me the best solution for my needs. Not pushy like some companies you deal with.

26 May 2026
Rated 1 out of 5 stars

I asked to set up new life policy from…

I asked to set up new life policy from 01/07/2026 but it was set up from 22/05/2026 at the higher price.

26 May 2026
LifeSearch logo

Reply from LifeSearch

Hi Ms Jones,

We’re sorry to hear that this has been your experience.

Please be assured that we will be in touch with you directly to investigate the matter you have raised.

Kind regards,
Kimberly - Customer Care Team

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