Ivy Luna Reviews 

516
TrustScore 2.5 out of 5

2.6

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Review summary

Created with AI, based on recent reviews

Evaluating 347 reviews, most reviewers were unhappy with their experience overall. Customers frequently complained that the clothing quality was extremely poor, featuring cheap fabrics that did not resemble the online advertisements at all. People also noted that returning items was expensive and frustrating, often resulting in partial refunds or gift vouchers instead of full money back. Some reviewers were happy with their items, mentioning that the products fit well and arrived quickly without major delays. Consumers also appreciated the clear website navigation and prompt customer communication when sorting out sizing or delivery issues. A few shoppers even praised the impeccable quality of specific pieces and stated they would continue ordering.

What people talk about most

Product

Consumers find product quality and sizing experiences to be mixed. While many reviewers report receiving... See more

Quality

Clients share negative opinions on quality, consistently highlighting that items arrive looking cheap, poorly... See more

Return policy

Users describe negative interactions with return policy, frequently highlighting that sending items back to... See more

Refund

Reviewers highlight ambiguous aspects of refund, reflecting a wide range of differing experiences. While many... See more

Order

Reviewers mention ambiguous feedback about order experiences, with opinions widely divided. Some consumers... See more

Reviews shaping this summary

Rated 2 out of 5 stars

The clothes received have no resemblance to the clothes ordered.....terrible quality and poorly made! Website gives confidence in a returns procedure but it doesn't result in a good experience. Expen... See more

Rated 1 out of 5 stars

If I could give zero stars I would. The items look NOTHING as advertised. Different fabric, different style, different buttons…. Complete mis- selling at its finest. Any positive reviews here mus... See more

Company replied

Rated 1 out of 5 stars

They made me write a 5-star review so I’d (finally) get a partial refund for a product that didn’t fit. Avoid this brand like the plague, returns costs you £30+ the entire thing is not worth th... See more

Company replied

Rated 1 out of 5 stars

I ordered Christmas presents from this company in early December. They hadn’t arrived by the expected date and I spent ages emailing trying to get a straight answer. They didn’t arrive in time for Chr... See more



Contact info

2.6

Poor

TrustScore 2.5 out of 5

516 reviews

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No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 18% of negative reviews

Typically replies within 24 hours

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2.6

All reviews

(516)

318 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excellent quality item

Excellent quality item, unfortunately we ordered the wrong size, which was quickly resolved by Ivy Luna customer services, thank you. Will buy from here again.

1 November 2025
Unprompted review
Rated 1 out of 5 stars

Photo great

Photo great, but garment cheap and nasty. Their returns policy is bad. I didn’t realise it was coming from China.

1 November 2025
Unprompted review
Rated 5 out of 5 stars

Dress order

Ordered a beautiful looking dress, the quality of the dress doesn’t match the pictures and isn’t worth the price of £40. As you have to return to Asia charges are £20/£30 which defeats object. Customer service team have been very prompt and reply same day. They have offered a 100% credit note or 50% refund and keep dress.

27 October 2025
Unprompted review
Rated 2 out of 5 stars

Cheap copy

Dress looks like a cheap copy of the one advertised - it doesn't hang nicely as it does in the advert & cardigan is as bad - bitterly disappointed - don't be fooled by 'UK' in the name - returns done in Asia so return postage is expensive..

23 October 2025
Unprompted review
Rated 5 out of 5 stars

Just got fabulous new Orla waterproof…

Just got fabulous new Orla waterproof coat. Perfect but a bit small - so maybe order one size larger than you’d expect. Great customer service though - couldn’t have been more helpful. A very fast response. They don’t do exchanges but they promised me to be able to keep the old one and offered to send me a different size instead. Would definitely recommend.

3 November 2025
Unprompted review
Rated 1 out of 5 stars

Fake copy website

Fake copy website. The item that arrives is similar to the image online but a cheap version. I.e. different cut of sleeves, thinner belt, with no belt loops, different length, bright white instead of off white, no label, sizing off...
They use a UK contact address but tell you returns must be to Asia (in small print) and will cost £30.
I believe they steal real images and make a beautiful AI website then send a rip off fake copy.
I was able to get a refund from Paypal instantly so can't be the first time they have received a return. Make sure you contact your bank to raise a case if you get scammed too.

3 October 2025
Unprompted review
Rated 1 out of 5 stars

SCAM

SCAM! False advertising, terrible quality clothing. Misleading with a UK address, but returns are complicated and to Asia at £20-£30! Do not buy anything!!

1 November 2025
Unprompted review
Rated 1 out of 5 stars

DON’T TOUCH THIS BUSINESS !

Clothes are cheap and nasty. Their website looks like a UK business and they even claim to have a London address yet when I tried to return two dresses the day after I received them, I was told it would cost me £20 to £30 postage to return them to China but that I could have 100% as a credit. I chose the credit reluctantly ( as I didn’t think that their clothes were worth having) but none of the codes they sent me would work. It’s all a scam. I have continued to pursue it and they ignore my legal rights AND their own website which clearly promises a 100% no worries 30 day guarantee. They have today offered me a 30% refund as if they were doing me a favour! I am almost £100 out of pocket and the reluctant owner of two nasty polyester dresses

31 October 2025
Unprompted review
Rated 1 out of 5 stars

Ordered Knitwear, sent a printed fleece. Dreadful company, AVOID at all costs.

I ordered knitwear, I received a printed fleece. I complained, asked for a full refund and a prepaid label to return the item.
Originally I was offered a gift card for 100% of the value, I declined. I repeated my request and was offered a 30% refund and to keep the item. Again I declined. I repeated my request. I was offered 50% refund as a final offer and joy of joys, I get to keep the cheap and nasty looking item.
I have taken the offer as I'm fed up with them but have reported them to Consumerline and the Competitions and Marketing Agency for false representation of goods on the website and the breach of the Consumer Act 2015.

24 October 2025
Unprompted review
Rated 5 out of 5 stars

First time buying from Ivy Luna

First time buying from Ivy Luna, and when the dress arrived it was unfortunately too big. I only realised after the delivery that I was unable to return the dress without paying quite a lot of money and it needed to be shipped overseas. I was very disappointed, but the customer service team have been very accommodating and made my experience a positive one. It was nice to experience a team that understood the frustration and offered a quick solution.

5 August 2025
Unprompted review
Rated 1 out of 5 stars

The after sales service awful

The after sales service awful, illegible emails re return process and after msny requests for legible process they just stopped contact leaving me with a dress that doesn’t fit .Beware

1 October 2025
Unprompted review
Rated 1 out of 5 stars

I purchased 2 winter coats when they…

I purchased 2 winter coats when they finally arrived the were much to big for me so have tried to return as they advertised a 30 day money back guarantee on the website,unfortunately they say they can’t do this , but if I gave them a 5 star review they would issue me with a gift card to spend with them , I don’t want anything more from them quality is poor just wasted £84.92 so this is my 5 Star review

2 October 2025
Unprompted review
Rated 5 out of 5 stars

Ordered a dress from Ivy Luna when I…

Ordered a dress from Ivy Luna when I received it it was to big, my first thoughts were that I was going to have a nightmare returning it but I got in touch with their customer service team, who came back to me promptly & they arranged a replacement, apart from the wait time for the delivery, very happy with the outcome ! Fingers crossed the replacement will be all good 👍🏻

10 October 2025
Unprompted review
Rated 1 out of 5 stars

Absolute scam

Absolute scam. Not 'two friends' who have set up business at all. Its an Asian scam which sends products of horrifically terrible quality (no tags , no labels, paper thing material) and when you want to return it it costs over £20-£30 as you must return it to Asia! They also use fake Trustpilot tags on the items. AVOID

29 October 2025
Unprompted review
Rated 1 out of 5 stars

Do not use this website

Dress ordered was definately NOT the quality of the one in the photo. Fabric thin and flimsy. No care instructions and what fabric it is made from. Dress too large, and after sending photos of the item to receive a refund, I was informed I have to return it to Asia. I was offered a gift voucher for 100% of the cost. Why would I want more inferior goods!
Nice worded responses are not good enough.

10 October 2025
Unprompted review
Rated 1 out of 5 stars

Awful quality and nothing like as described- beware!

Buyers beware! Bought earrings as a gift, they looked lovely of course in their photos. They are awful. Faulty too, as one back/ keeper was missing. They are scratched and poorly made. Worthy of the bin, not as a gift for anyone! They are polite and apologetic at customer services and ask you to return items to China, at an extortionate cost. They do not respect UK consumer law for full refunds for faulty or ‘not as described’ items. Eventually you will be offered a gift card or a partial refund of up to 50%. I would avoid at all costs as I think you will be disappointed with the goods you receive.

27 October 2025
Unprompted review

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