IQOS UK Reviews 

9,510
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 1,013 reviews, reviewers overwhelmingly had an excellent experience with this company. Customers frequently highlight the staff as friendly, helpful, and professional, consistently providing excellent customer service. Many people appreciate the efficient and straightforward approach of agents who resolve queries quickly, making interactions pleasant and supportive. The company's products and overall service are often praised for their quality and positive support. However, some customers also noted issues with their orders, including packages going missing, receiving incorrect items, or experiencing unexpected delivery delays. A few other people also felt that customer service could be difficult to reach or unhelpful, and some expressed dissatisfaction with certain product aspects like taste or device effectiveness.

What people talk about most

Staff

Reviewers mention positive feedback about staff, highlighting their helpfulness, efficiency, and professional... See more

Customer service

Customers had positive experiences with customer service, often describing it as excellent, helpful, and... See more

Product

Users describe positive interactions with product, with many finding the devices amazing and making smoking... See more

Service

Customers consistently note positive experiences with service, often praising the helpfulness and efficiency... See more

Order

Clients share ambiguous opinions on order experiences, with some reporting significant issues such as... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Friendly and helpful advisors on the helpline, it's frustrating that my package (with devices for recycling) went missing in the post so I won't get the credit for it, but that isn't their fault �... See more

Company replied

Rated 4 out of 5 stars

The customer service operator Saad was very helpful and understood what the issues were. It was great that everything Saad asked was straight to the point to resolve the query as quickly as possible... See more

Company replied

Rated 5 out of 5 stars

Redouane provided a masterclass in customer service. I was trying to verify my account to order a sample bundle of the x-low samples when I got stuck on the verify stage. Within 10 seconds of clicking... See more

Company replied

Rated 5 out of 5 stars

'Customer Care' may often be a disappointment but when you meet BILAL, the word 'CARE' takes another meaning. You can feel Bilal's heart when he speaks to a customer. He handles every situation with a... See more

Company replied


Company details

  1. Electronic Cigarette Store
  2. Tobacco Shop

About IQOS UK

Written by the company

Welcome to IQOS! If you’re an adult smoker looking for a better alternative to continued smoking, IQOS is here to support you in your journey. Our heat-not burn products combine an electronic device IQOS, with specially designed tobacco sticks called HEETS and TEREA. IQOS also heats tobacco-free sticks called LEVIA. IQOS and heat-not-burnsticks are not risk-free. HEETS ,TEREA and LEVIA contain nicotine, which are addictive. For adult use only.

Try IQOS ILUMA ONE for £5. Use our ILUMA ONE heated tobacco device for 14 days before deciding to buy.

TRY IQOS


Welcome to VEEV One! If you are an adult vaper looking for a new vape that offers a range of flavours, VEEV One is here for you. VEEV One is an affordable, user-friendly pod-based vape device. We offer 2000 puffs* in our starter kit for only £9.99, as well as a range of 12 different pods flavours to choose from. VEEV One Pods contain nicotine, which are addictive. For adult use only.

*Up to 1000 puffs on a single pod based on a 1 second puff duration. May vary depending on individual usage patterns.

BUY VEEV ONE


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

10K reviews

5-star
4-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 99% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.4

All reviews

(9,510)

988 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

I am extremely disappointed with my…

I am extremely disappointed with my experience.
I placed an order on 14 June and never received it. Despite contacting customer service multiple times, I was repeatedly told that my case was being investigated and that I would receive a refund within 72 hours. This never happened.
It has now been over two weeks, and I still have not received my order or my money back. There has been no proper resolution, no clear updates, and no accountability for the delay.
The customer service experience has been frustrating and unhelpful. I had to chase them just to get basic information constantly, and even then, nothing was resolved.
At this point, I am still waiting for my refund, which is unacceptable for a company of this size. I expected far better service and reliability.
I would not recommend based on my experience.

29 June 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Ioana, we are very sorry you feel this way.
We'd like to stress that we are taking this seriously and mean to resolve your issue as soon as possible.
In the meantime, we have contacted you privately as we'd like to provide you with the necessary support.
We kindly advise you to check your email address you used for registering Trust Pilot, you should have received an email. Also, please note that maybe the message has landed into the “spam” section of your mailbox.

We hope to hear back from you soon.
Marion, IQOS Team

Rated 5 out of 5 stars

STRATFORD WESTFIELD

STRATFORD WESTFIELD

The staff are fantastically helpful,patient,friendly👍
Their helpfulness is impressive.
Thank you very much🙏

/Edit Berenyi&Sandor Torok/

29 June 2026
Unprompted review
Rated 5 out of 5 stars

Had a few issues using website on my…

Had a few issues using website on my mobile, called IQOS UK who were very helpful and resolved issue. Also Veev in Prime stopped working, BILAL went through test of device and asked for it to be returned. Replacement arriving tomorrow. Except customer service.

27 June 2026
Unprompted review
Rated 3 out of 5 stars

The customer care experience is…

The customer care experience is annoying when it comes to vouchers, they solve the issue but never on the spot, I have to wait 3 or more days.
And for the last 4 referral vouchers, I had to wait too long, IQOS is not doing their job in sending your vouchers automatically.

26 June 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hello, thank you for taking the time in leaving us a review. We appreciate your honest feedback and we are sorry that you feel this way. We are focused in continuously improving our products and services in order to best meet our customers’ expectations.
Once again, thank you for your
feedback.
Marion, IQOS Team

Rated 5 out of 5 stars

Recycling pods

Arranging to recycle my pods was simple and Ed was very helpful

25 June 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

Rated 5 out of 5 stars

Great service

25 June 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Emilian, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
Have a great day.
Marion, IQOS Team

Rated 5 out of 5 stars

Thank you Daisy

Thank you Daisy, she was so nice to me.

25 June 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Maria, thank you for the kind words.
I am happy that you have been satisfied with the support given to you and should you ever need us again, we are always here to help.
We wish you all the best.
Marion, IQOS Team

Rated 5 out of 5 stars

Goodwill about my complain

Regarding my previous review about warranty and broken device I have been called bu Farouk and he helped me a lot , he ordered a new device for me straight away I am happy for their goodwill

25 June 2026
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hi Deniz, thank you so much for sharing your experience and for all the positive feedbacks. It makes us very happy that
you have sorted out a convenient solution for you with Farouk. We will pass on the nice words to him.
We are always here to help, therefore, do not hesitate in getting back in touch with us if needed.
Once again, thank you and all the best! Marion, IQOS Team

Rated 2 out of 5 stars

Terrea are good but the device is god…

Terrea are good but the device is god awful, the option to pause is just stupid. So many times accidentally paused the induction only to be running my finger countlessly trying to un-pause it, you had a great device previously and adding stupid non needed tech has just ruined so many Terrea for me.

25 June 2025
Unprompted review
IQOS UK logo

Reply from IQOS UK

Hello, we appreciate your honest feedback and we understand where your frustration is coming from.
We are continuously working in improving our products and services in order to be able to offer the best consumer experience to our users. We do our best and we would be happy to discuss any issues you might be facing in order to help in finding the best solution.
Thank you again for taking the time in sharing your experience.
Marion, IQOS Team

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