Icon Parking - EFFECTIVE PARKING LLC Reviews 205

TrustScore 4.5 out of 5

4.4

435 West 57th Street, 10019 New York, NY, US


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See what reviewers are saying

Rated 5 out of 5 stars

Chris from the time we enter to when we cam back for our vehicle was pleasant and professional. We felt that our car would be taken care of well.!! Please keep him we will definitely use this ICON p... See more

Rated 5 out of 5 stars

Parking in NYC is always expensive but Icon is fair and upfront when you make a reservation. This location was very convenient to Columbus Circle area. Attendant was prompt and courteous. Facility... See more

Rated 4 out of 5 stars

Cory, the attendant, was very attentive and helpful. Only drawback was a very narrow entrance making a necessary tight right hand turn into the garage from west bound lane on 57th st a bit challenging... See more

Rated 5 out of 5 stars

I reserved online. Getting in was pretty easy. Getting out seemed to be streamlined although it did get a bit busy but the attendant tried to make sure everyone was checked out as quick as possible to... See more


Company details

  1. Parking Garage
  2. Valet Parking Service

Written by the company

Just about anywhere you go in Manhattan, you’re not far from a safe and convenient Icon parking facility. Icon, combined with Quik Park, is the largest parking operator in Manhattan with over 200 special locations and more than 50 years of experience. “We Park New York”, a New York company serving the premier needs of one of the best cities in the world. Our parking facilities are in virtually all of Manhattan's most high profile, prestigious neighborhoods, and business districts. We are on the forefront of providing unsurpassed value to city residents, commuters and visitors to the city's numerous restaurants, Broadway theaters, concert halls, event destinations, and shopping.


Contact info

  • 435 West 57th Street, 10019, New York, NY, United States

  • 2126648849

You should know

4.4

Excellent

TrustScore 4.5 out of 5

205 reviews

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Replied to 80% of negative reviews

Typically replies within 48 hours

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Rated 5 out of 5 stars

Chris from the time we enter to when we…

Chris from the time we enter to when we cam back for our vehicle was pleasant and professional. We felt that our car would be taken care of well.!! Please keep him we will definitely use this ICON parking location again!!

13 February 2026
Rated 5 out of 5 stars

A happy parking experience in midtown

Parking in NYC is always expensive but Icon is fair and upfront when you make a reservation. This location was very convenient to Columbus Circle area. Attendant was prompt and courteous. Facility was clean and price was reasonable

24 January 2026
Rated 1 out of 5 stars

Computer glitch or scam?

I am a frequent Icon guest and I always pre-book. My arrival/drop off was easy. The issue arose when I was picking up my car.
I arrived within the time frame that I reserved. I scanned the QR code that I received when I arrived. The employee then told me that I needed to pay. But I pre-paid and I showed him my reservation. The bar code wouldn’t scan. He then told me if it didn’t work I would have to pay again! Absolutely not!! Here is my receipt and the payment has already been deducted from my bank account!! My car is right there, please give me my keys and let me go home. He just kept writing things down, having me keep scanning my barcode, and looking at numbers on the computer. This went on for over 10 minutes before the bar code was miraculously accepted and he gave me my car!!
I understand sometimes computers glitch, but don’t tell me I have to pay again when I have proof that I already paid.
As a woman who was by herself, it felt like a questionable interaction! And I did not like that he held my keys away from me and that I was unable to leave when I knew I did nothing wrong.

25 October 2025
Icon Parking  - EFFECTIVE PARKING LLC logo

Reply from Icon Parking - EFFECTIVE PARKING LLC

Thank you, Kristin, for being a loyal guest and for taking the time to share your experience. I’m very sorry to hear about the inconvenience and discomfort you faced during your vehicle pickup. What you described is not the experience we want any of our guests to have, and I truly appreciate you bringing it to our attention.

While technical issues can occasionally occur, the way they’re handled makes all the difference. 

We’re reviewing this incident with the team at our location to ensure better handling of similar situations in the future, and to reinforce respectful and professional communication at all times.

If you're open to it, we’d love to follow up with you directly to make this right. Please feel free to contact us at customerservice@iconparking.com.

Thank you again for your feedback and for your continued patronage.

Rated 1 out of 5 stars

I have used many ICON parking garages…

I have used many ICON parking garages but this one is not great. The attendant was truly a scam artist. I prepaid for parking and when I went to retrieve my car, scanned my barcode, I was charged a second time for parking that was pre paid. I don’t know what the attendant who checked is in did, but I will never use this garage again.

11 October 2025
Icon Parking  - EFFECTIVE PARKING LLC logo

Reply from Icon Parking - EFFECTIVE PARKING LLC

Thank you, Charles, for your feedback, and we're very sorry to hear about your recent experience.

We truly regret that your visit to this location did not reflect the level of service you’ve come to expect from ICON. Being charged twice after prepaying is unacceptable, and we understand how frustrating and disappointing this must have been, especially given your history of using our garages.

Please know that we take claims like this very seriously. We would appreciate the opportunity to investigate what happened and make things right. If you haven’t already, we kindly ask that you contact our customer service team at customerservice@iconparking.com, providing your reservation details and any receipts so we can address the issue promptly.

We sincerely apologize for the inconvenience and hope to regain your trust in the future.

Rated 5 out of 5 stars

Staff makes the difference!

The man was polite, professional and helpful! I had never parked in this garage but the location is excellent.. midway between theaters and ny philharmonic! Car was perfectly cared for! Definitely will return

1 June 2025
Rated 1 out of 5 stars

This location charged me $18 more when…

This location charged me $18 more when I got there. I have used this app for other parking spots and it works fine but this time they said my car was over sided and charged me $18

11 May 2025
Icon Parking  - EFFECTIVE PARKING LLC logo

Reply from Icon Parking - EFFECTIVE PARKING LLC

Thank you, Juan, for sharing your experience with us. We aim to make the booking process as smooth and transparent as possible, and we're sorry to hear that the oversize vehicle fee came as a surprise.

Please note that during the booking process, all customers are required to review and accept our terms and conditions before finalizing their reservation. These terms include information about the oversize vehicle fee, which is charged at the location if a vehicle exceeds standard size limits.

As a general guideline, a vehicle is considered oversized if it is 181 inches or longer, or 65 inches or taller.

We appreciate your feedback and are here to help with any further questions you may have.

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