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Review summary

Created with AI, based on recent reviews

Considering 78 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their friendly, helpful, and professional demeanor, often highlighting their informative approach and willingness to go above and beyond. The service is frequently described as top-class, efficient, and reliable, with many appreciating the fresh, well-packed products and the ease of setting up and managing deliveries. However, some people mentioned occasional issues with fruit quality, such as bruised or spoiled items. A few other people also felt that communication regarding delivery times and start dates could be improved, and some experienced initial problems with payment requirements.

What people talk about most

Staff

People report positive experiences with staff, consistently highlighting their helpfulness, responsiveness,... See more

Service

Users describe positive interactions with service. Customers consistently praise the quick, professional, and... See more

Customer service

Reviewers highlight positive aspects of customer service, praising the helpfulness, responsiveness, and... See more

Delivery service

Customers consistently note positive experiences with delivery service. Many reviewers highlight the... See more

Product

Consumers generally express satisfaction with the product quality. Many reviewers highlight the freshness and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I’ve had an excellent experience from start to finish. The Gareth is always quick to respond to emails, making communication really easy and stress-free. Every member of staff I’ve dealt with has been... See more

Company replied

Rated 5 out of 5 stars

Luke Tyndall is truly exceptional. He responds immediately and always goes the extra mile to support our organisation. On one occasion he managed to update my order when my deadline to provide changes... See more

Company replied

Rated 5 out of 5 stars

Quick response to any queries or amendments we have. Helpful Account Manager. We wanted to amend our breakfast order, this was not an issue at all. Fruidel supply our milk, Breakfast items and wee... See more

Company replied

Rated 5 out of 5 stars

What a wonderful responsive and friendly team! Special mention to Luke who has been such a fantastic part of the Fruidel team who has supported me and my team in providing for our clients for a long t... See more

Company replied


Company details

  1. Grocery Delivery Service

Written by the company

Nationwide Office Fruit and Milk Delivery Service. From farm to office, we prioritise ethical sourcing and sustainable practices to bring you the finest fruits and milk to your office or workplace.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

314 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 55% of negative reviews

Typically replies within 2 weeks

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Avoid

Avoid. Placed our first order and nothing showed up. Took 8 hours for Luke Tyndall to tell us "they are investigating" (unable to issue us new milk).

not worth the hassle, go with any other provider.

11 November 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Michael,
We’re really sorry for the trouble you had with your first order. We understand how frustrating it is when things don’t go as expected, and you were left waiting far too long for an update.

We’re reviewing what happened so we can prevent it in future, and we’d appreciate the chance to put things right if you’re open to it. Thanks for letting us know.

Rated 5 out of 5 stars

Fruidel approached us at the right time…

Fruidel approached us at the right time and we have been using them for fruit baskets and milk for the last 3 weeks now - this has gone down a treat with the staff - fresh fruit 3 days a week , with the potential to increase and fresh milk twice weekly!!! Our regular weekly driver, Andrew is very polite, professional and accommodating and Light & Wonder are more than happy with every aspect of this service !!
Our Account Manager Daniel Edleston is brilliant, he contacts us regular to check on things and if he can help in any other way. I have amended my order quite a few times and nothing is ever a problem or issue!! Top Class Service

13 October 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Kathy,
Thank you so much for such a lovely and detailed review! We're thrilled to hear your team at Light & Wonder are enjoying the fruit and milk deliveries. It’s great to know Andrew’s friendly service and Daniel’s support have made things so easy for you — they’ll both be chuffed to hear this! We really appreciate your kind words and look forward to keeping the office stocked and happy 🍎🥛

— The Fruidel Team

Rated 4 out of 5 stars

Great customer service

Great customer service, quick and simple. Fruit is fresh and our delivery driver was very friendly. We needed more fruit and amending this was easy. Shout out to Daniel for his help :)

27 October 2025
Unprompted review
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Reply from Fruidel

Hi Jasmine,
Thanks so much for your lovely feedback! We're so glad you’ve had a great experience with us and that everything—from the fresh fruit to your friendly driver—has been spot on. Great to hear Daniel was able to make things nice and easy for you too 😊

— The Fruidel Team 🍎

Rated 5 out of 5 stars

Great service

Great service. Produce is always fresh and arrives on time. Our account manager Daniel Edleston is very friendly and attentive.
Would highly recommend!

22 October 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Maddy,
Thank you so much for your kind words! We're delighted to hear you’re happy with the freshness of our produce and reliable deliveries. Daniel will be so pleased to know his friendly and attentive support is appreciated. Thanks again for recommending Fruidel!

— The Fruidel Team 🍎

Rated 5 out of 5 stars

Great little company

Great delivery service great at communicating very flexible with order changes very friendly and helpful would definitely recommend Fruidel

21 October 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Loll,
Thanks so much for your lovely review! We're really glad to hear you’re happy with our delivery service and communication. It’s great to know our flexibility and friendly team make a difference for you. We really appreciate the recommendation!

— The Fruidel Team 🍎

Rated 5 out of 5 stars

Highly Recommended

The quality of the fruit is consistently fresh and deliveries are always punctual and reliable. Their account management is also great: responsive, friendly, and proactive in ensuring our needs are met. I highly recommend any office to use their service.

1 March 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Teresa, thank you so much for taking the time to share such a thoughtful review! We’re delighted to hear you’re enjoying the quality and consistency of our fruit, and that our deliveries and account management team have been meeting your expectations. It really means a lot that you’d recommend us to other offices — we truly appreciate your support! 🍎

Rated 5 out of 5 stars

Outstanding Quality

Everything has been great from setting up an acount to deliveries, presentation is excellent as well as the customer service. Highly recommended

14 October 2025
Unprompted review
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Reply from Fruidel

Thanks so much, Ana! We’re thrilled to hear everything’s been smooth from setup to delivery. It’s great to know you’re happy with the presentation and our customer service too — we really appreciate the recommendation! 🍎

Rated 5 out of 5 stars

Excellent customer service and the…

Excellent customer service and the freshest, tastiest fruit!

9 October 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Raquel,

Thank you for your lovely feedback! We’re delighted to hear you’re enjoying both the service and the fruit — that’s exactly what we aim for every time. We really appreciate you taking the time to share your experience.

The Fruidel Team

Rated 5 out of 5 stars

Great service

Been using Fruidel for about 9 months for our company and have to say its been a great experience. Fruit is always fresh and delivery is also very efficient. Staff are always very friendly and always been helpful.

8 October 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Donna,

Thank you so much for taking the time to share your feedback! We’re really glad to hear you’ve had such a positive experience over the past 9 months. It’s great to know the fruit quality, delivery, and service have all been up to standard. We’ll make sure to share your kind words with the team — they’ll be thrilled to hear it!

The Fruidel Team 🍎

Rated 5 out of 5 stars

Great service

Had a bit of a rocky start but that was soon smoothed out by a very helpful account manager Daniel. He took time to listen to my concerns and make the right adjustments to the account and deliveries. We had amazing feedback on fruit quality and I am pleased I moved over to Fruidel when I did. Thank you!

3 October 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Thank you for your kind words Jo! We really appreciate your patience at the start, and it’s great to hear Daniel was able to get everything running smoothly for you. We’re thrilled the fruit quality has been a hit — and even happier that you made the move to Fruidel!

Rated 5 out of 5 stars

My contract manager was very helpful…

My contract manager was very helpful and quick on answering my question. I am very happy and satisfied with the level of service I receive from my contract manager

24 September 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Sonia, thank you for your lovely feedback. We’re so glad to hear your contract manager has been so helpful and responsive. It’s great to know you’re happy with the service — we’ll make sure your kind words are passed on.

Rated 5 out of 5 stars

Luke Tyndall was awesome

Luke Tyndall was awesome. great customer service, very empathetic and proactive. I left satisfied and listened to. thanks Luke

24 September 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Fidelis, really appreciate you sharing this! Luke will be thrilled
to know he made such a positive impact. We’re so glad you felt listened to and supported — that’s what it’s all about for us. Thanks again for the lovely feedback.

Rated 5 out of 5 stars

Great customer service and the team are…

Great customer service and the team are extremely flexible. Love working with Fruidel on our office needs.

23 September 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Jenny, thank you so much for your kind words! 🌟 We’re really pleased to hear you’ve had such a positive experience with our team and that our flexibility has been helpful for your office needs. It’s a pleasure working with you too, and we look forward to continuing to support you.

Rated 5 out of 5 stars

Happy Customer

Gareth our new account manager is lovely. Great communication.

19 September 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Sabina,

Thank you for your lovely feedback! We’re so pleased to hear that Gareth has been looking after you well and that his communication has made a positive difference. We’ll be sure to share your kind words with him.

— The Fruidel Team

Rated 2 out of 5 stars

Cancelling with this company is…

Cancelling with this company is unnecessarily difficult. Despite sending multiple emails to confirm our cancellation, we were told by Daniel that we must also schedule a call just to process it.
We had originally planned to return once the items we wanted were back in stock, but after experiencing such a drawn-out, sales-driven cancellation process, we won’t be coming back.

19 September 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Kelcye,

We’re really sorry your cancellation felt harder than it should have. We did receive and acknowledge your request by email, and Daniel’s follow-up call was only intended to open up a conversation on how we might improve our service — never to delay or complicate the process. We appreciate that this may not have come across as intended, and we apologise if it added to the frustration.

To clarify, a phone call isn’t required to cancel with us. While we sometimes offer a call to better understand the reasons behind cancellations and see where we can improve, we completely understand that many customers prefer to keep things simple over email. We’re reviewing our process to make sure cancellations are always clear and straightforward.

If you’d prefer to share your thoughts another way, we’d genuinely value hearing from you. You can reach us on 0330 202 1200 or enquiries@fruidel.com.

Thank you for giving us a try, Kelcye, and we’re sorry we fell short here. We’ll use your feedback to do better for every customer.

— The Fruidel Team

Rated 5 out of 5 stars

Quick response to any queries or…

Quick response to any queries or amendments we have. Helpful Account Manager.
We wanted to amend our breakfast order, this was not an issue at all.
Fruidel supply our milk, Breakfast items and weekly fruit delivery, always deliver on time

18 September 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Thank you, Jackie! 😊
We’re so pleased to hear you’ve had such a smooth experience with your Account Manager and that amending your order was quick and easy. It’s great to know you’re enjoying the convenience of having your milk, breakfast items, and fruit delivered on time each week. We really appreciate your feedback and look forward to continuing to support your team.

Rated 5 out of 5 stars

Fruidel

Really good in keeping in contact, i appreciate that is via phone call so it feels quicker and easier to organise deliveries, as well being able to talk through about the options of fruit baskets.

quality of fruit is very good and feels very fresh

9 September 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Thank you, Liberty! 🌟 We’re so pleased you find it easy to organise deliveries over the phone and that the fruit has been fresh and good quality. It’s great to know the service is working well for you — we really appreciate your feedback! 🍎

Rated 5 out of 5 stars

Luke Tyndall is truly exceptional

Luke Tyndall is truly exceptional. He responds immediately and always goes the extra mile to support our organisation. On one occasion he managed to update my order when my deadline to provide changes was already over - and that was extremely helpful, as he helped to ensure that we get our delivery on time. Thank you Luke! please continue doing great work!

7 August 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Thank you so much, Ewa, for your wonderful feedback! 🌟 We’re delighted to hear how much of a difference Luke has made in supporting your organisation. His quick responses and willingness to go the extra mile truly reflect the service we aim to deliver, and we’ll be sure to share your kind words with him.

We’re so pleased he was able to step in and update your order when needed — it’s great to know that his support helped everything run smoothly. Thank you again for your kind words and encouragement — we’ll make sure to keep up the great work! 🙌🍎

Rated 5 out of 5 stars

Reliable, Fresh, and Friendly Office Deliveries

We’ve been using Fruidel to deliver fruit and milk to our office, and we couldn’t be happier. The fruit is always fresh and beautifully presented in a wicker hamper. Deliveries are consistently on time, which makes planning our office snacks completely hassle-free.

Their customer service is outstanding- nothing is ever too much trouble for our Client Success Manager, Daniel Edleston. He is always on hand to answer any queries, and we had one small issue (with one of their suppliers, not Fruidel themselves) that was resolved quickly with an impressively fast response. It’s clear they genuinely care about their customers.

Beyond reliability and freshness, we appreciate the little touches, like friendly communication and flexibility when we’ve needed to adjust our order. It’s rare to find a service that consistently goes above and beyond, and Fruidel does exactly that. Highly recommended for any office looking for top-quality, convenient deliveries!

8 September 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi India, your kind words are very much appreciated! 🌟 We’re delighted you’re happy with the fresh fruit and milk deliveries, and that everything runs smoothly for your office.

Daniel will be so pleased to hear your feedback — he’s always happy to help and it’s great to know his support has made a difference. We’re glad we could resolve your query quickly and appreciate you noticing the little touches we aim to deliver.

Your recommendation means a lot, and we look forward to continuing to provide you with top-quality, hassle-free service. 🍎🥛

Rated 5 out of 5 stars

Fruidel has been a fantastic addition…

Fruidel has been a fantastic addition to our company.

Their service is highly flexible and incredibly easy to set up, which made the onboarding process so easy.

Daniel has been especially impressive—consistently responsive, helpful, and a pleasure to work with. His follow-up and support have made the entire experience smooth and efficient.

Would definitely recommend.

5 September 2025
Unprompted review
Fruidel logo

Reply from Fruidel

Hi Azzurra, thank you for your fantastic feedback! We’re so pleased to hear Fruidel has been a great addition for your company and that the setup was straightforward. It’s wonderful to know Daniel has been consistently responsive and supportive, helping to make everything run smoothly. We truly appreciate your recommendation!

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