Although the items received were not exactly as I thought they would be, this company was more than willing to help and respond in a quick time frame to organise a full refund. They did offer store... See more
Company replied
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Review summary
Created with AI, based on recent reviews
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Reviews shaping this summary
Bought a basic tee to test the quality and ended up loving it. Neckline stayed in shape after washing which is my biggest issue usually. Fabric feels soft but not flimsy. Definitely buying more colour... See more
Company replied
Shipping took a little longer than expected, maybe a couple of days extra, but the final product was worth the wait. Quality is good, colour looks the same as online, and it didn’t wrinkle much in tra... See more
Company replied
Just another online scam. When will I learn sigh. False marketing of Byron Bay based mother/daughter company. I purchased a dress. Very poor quality, happened to come across the exact same dress on Sh... See more
Company replied
Company details
Written by the company
Elle The Label – Timeless Women's Fashion in Australia & New Zealand Discover chic, trend-forward fashion designed for modern women at Elle The Label. Serving Australia and New Zealand, we curate high-quality, stylish pieces that empower confidence and elegance. From everyday essentials to statement outfits, our collection blends timeless designs with the latest trends. Shop now and elevate your wardrobe with Elle The Label.
Contact info
Australia
- ellethelabel.com
2.6
Poor
635 reviews
Replied to 100% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Scam scam scam.
Received dress nothing like i ordered.. wouldn't use even for shower curtain. Won't give refund ... won't give address. Offered 20% back
.. totally illegal scam.
Now bank sorting out.. these... Australians.
. No American.. next minute chinese
Pathetic
As I have sent 20 emails... your response seems even more pathetic
27 September 2025
Unprompted review
Reply from Elle The Label
Hi Danny,
Thank you for reaching out and sharing your concerns. I’m truly sorry to hear that the dress you received didn’t match your expectations and that you’ve had a frustrating experience. We understand how disappointing this can be and appreciate you letting us know.
To help us look into this matter properly, could you please provide your order number? Once we have that, we’ll review your case and assist you further.
Kind regards,
Team Elle The Label
Fraudulent company do not buy
Do not get sucked in buying from this fraudulent company there clothes are certainly not what is pictured they are chinese crap they don’t offer a refund I’m down the drain $140 these bastards should be held accountable for false advertising twice now they have ripped me off it’s so frustrating you as company should be held accountable for ripping people off
21 October 2025
Unprompted review
Reply from Elle The Label
Hi Tania,
Thank you for reaching out and sharing your feedback. I’m very sorry to hear about your experience and that the items you received did not meet your expectations. We understand how upsetting this must be, and we truly appreciate you bringing it to our attention so we can work to make things right.
Could you please provide your order number so we can verify your order and look into this further for you? Once we have that information, we’ll do our best to assist you.
Kind regards,
Team Elle The Label
Do not purchase from this store
Do not purchase from this store - the products you will receive are cheap and their “fuss-free returns” claim is a lie, they will make you return the product to China as their “Australian warehouse is undergoing expansion”. They will threaten you with your parcel taking 6-8 weeks to return, costing up to $50 AUD and getting stuck in customs. Other reviews say that the item will be returned to you anyway and your refund will never be processed. Am speaking to my bank to see if they can cancel the charge. Stay safe out there guys - don’t purchase from this scam store!
17 October 2025
Unprompted review
Reply from Elle The Label
Hi Eliza.
I’m very sorry to hear about the issues you’ve experienced and the frustration this has caused. We take every concern seriously and want to assist you as quickly as possible.
Could you please provide your order number so we can investigate and help resolve this matter promptly? We appreciate your patience and understanding.
Kind regards,
Team Elle The Label
Good quality
Good quality. Fast shipping.
Kept us well informed.
Buy with confidence
18 October 2025
Unprompted review
Reply from Elle The Label
Hi Gary,
Thank you for your kind words! We’re thrilled to hear that you’re happy with the quality of our products and the fast shipping. It’s always our goal to keep our customers informed and ensure a smooth experience from start to finish.
We truly appreciate your support and confidence in us. Your feedback motivates our team to continue providing the best service possible, and we look forward to serving you again soon!
Kind regards,
Team Elle The Label
I wish I could give this NO STARS
I wish I could give this NO STARS. It would have to be one of the worst online purchases I have ever made. I really hope other people read this and stay away.
The order took weeks to arrive (from China), the fabric and construction quality makes Kmart clothing look like Chanel compared this.
The return conditions and suggestions from this 'mum and daughter' company are not even worth your while.
STAY AWAY AT ALL COSTS
20 October 2025
Unprompted review
Reply from Elle The Label
Hi Samantha,
We’re truly sorry to hear that your experience didn’t meet your expectations. That’s definitely not the impression we want to leave, and we appreciate you taking the time to share your feedback. Could you please share your order number so we can take a closer look and assist you further? We’d really like the chance to make things right for you.
We always aim to maintain the quality and service that our customers love. Your comments are important to us, and we’ll be reviewing this carefully with our team to improve moving forward.
Kind regards,
Team Elle The Label
Very nice outfit for a good price.
20 October 2025
Unprompted review
Reply from Elle The Label
Hi Elizabeth,
Thank you so much for your lovely review! We’re thrilled to hear that you loved your outfit and felt it was great value for the price. Your kind words mean a lot to us and motivate our team to keep delivering beautiful pieces and great service.
We hope you enjoy wearing your new outfit, and we can’t wait to have you shop with us again soon!
Kind regards,
Team Elle The Label
Awful quality, waste of money
As many have said, I wish I had read the reviews.
Bought a hoody with a nice message printed on it - what arrived was a poor quality 100% polyester plastic feeling hoody with questionable printing on it, this I imagine won't last long.
I looked for the hoody online to check materials but no longer available, I reached out, explained the disappointment about 100% poly....the reply was they're no longer available which wasn't what I was asking.
I'll go through PayPal to try to get a refund, fingers crossed.
Don't waste your time or money with this money.
17 October 2025
Unprompted review
Reply from Elle The Label
Hi Matt,
We’re really sorry to hear that the hoodie didn’t meet your expectations. That’s certainly not the experience we want for our customers, and we completely understand how disappointing it must have been to receive something that didn’t feel as expected. Could you please share your order number so we can review your case and see what we can do to help make this right?
We truly appreciate your feedback. It helps us identify areas where we can improve both our product quality and our communication. Our goal is always to ensure every customer feels valued and satisfied with their purchase, and we’d love the opportunity to turn this experience around for you.
Kind regards,
Team Elle The Label
DONT NOT BUY!
DONT NOT BUY!
Not Australian and u stupidly brought a dress that would only fit a barbie doll and very poor quality for an item that was $130aud then I paid $30 to return it only for them to tell me the item hasn't reached them 3 months later and I can track it has.
TOTAL SCAM!
15 August 2025
Unprompted review
Reply from Elle The Label
Hi Naomi,
We’re truly sorry to hear about your experience and how disappointing this has been for you. That’s never the kind of situation we want our customers to face. Could you please share your order number so we can review your return and investigate what happened with your parcel? We’d really like the chance to resolve this for you.
We completely understand how frustrating it must feel to be waiting so long, especially after returning your item. Please know we take these matters seriously and will do our best to make this right once we have the details.
Kind regards,
Team Elle The Label
Drop shippers, DO NOT BUY
They are disgustingly overpriced drop shippers, get your clothes from shein, Temu or AliExpress. Don’t pay their abhorrent prices
10 October 2025
Unprompted review
Reply from Elle The Label
Hi Holly,
We’re really sorry to hear that you feel this way and that your experience didn’t meet your expectations. We completely understand your concern and appreciate you taking the time to share your thoughts with us. Could you please provide your order number so we can review your case and see how we can assist you further?
We genuinely value all feedback, as it helps us improve the experience we provide to our customers. Our goal is always to offer pieces that our customers love and feel great in, and we’d appreciate the opportunity to make things right for you.
Kind regards,
Team Elle The Label
I wish I had looked at these reviews…
I wish I had looked at these reviews before I purchased.
I bought a dress for my holiday and re-reviewing the photos it looks like Elle has stolen the photos from another online designer store to sell it. It’s even the same model and looks like the pics for Elle have been AI generated. I have let the other designer know as I have purchased from them before and they are very reputable and high quality. The item was shipped from China and took two weeks to arrive. I had already gone away and so opened the item when I returned. It is nothing like described. Poor fitting and the fabric is really cheap and poorly made and note remotely the same as in the pics which shows a waffle brushed cotton. At $80 I feel completely scammed. I usually buy expensive pieces that are long lasting. This time it looked like an exact replica of the designer dress I had seen.
I wrote to the label to ask for a refund but was told the policy was 30 days from the date of order so missed my window and was fobbed off with a 25% off the next order, which I will clearly never use. The response looked like a bot initially and then apparently the CEO Olivia was the follow up just stating a policy. I’m so disappointed and honestly feel cheap trying it on. It’s still in the packaging as won’t be wearing this!
23 September 2025
Unprompted review
Reply from Elle The Label
Hi Kate,
We’re really sorry to hear about your disappointment and completely understand how upsetting this experience must have been, especially since the item didn’t meet your expectations or arrive in time for your trip. That’s never the kind of experience we want our customers to have. Could you please share your order number so we can personally look into this and do our best to help resolve it for you?
We really appreciate you taking the time to share this feedback, it helps us identify where we can improve both our products and service. Our goal is always to ensure our customers feel confident and happy with their orders, and we’d like the opportunity to turn this around for you.
Kind regards,
Team Elle The Label
I can’t believe I got scammed by this…
I can’t believe I got scammed by this company. Pretended to be an Australian company. When requested a refund, they offered 10% refund and store credit. Again asked for a refund and said 20% refund + store credit and then said if I do a return it’ll get stuck in customs and take a long time. BUYERS be aware SCAm
16 October 2025
Unprompted review
Reply from Elle The Label
Hi Kat,
We’re truly sorry to hear about your experience. This is never the kind of impression we want to leave. We completely understand how frustrating this situation must feel, and we’d really like the chance to make things right for you. Could you please share your order number so we can locate your purchase and review what happened in detail?
We take all feedback seriously and are committed to resolving any issues promptly. Our team will personally look into your case to ensure you receive the proper support and a fair outcome. Thank you for bringing this to our attention. We appreciate the opportunity to help.
Kind regards,
Team Elle The Label
Scam
Unfortunately for me i never read site reviews before ordering. Totally disappointed in dress i received...no label, cheap nasty fabric. Very disappointed and out of pocket $110 nz. Nothing else on site appeals and i wont be ordering anything else from them. Lesson learned..silly me.
15 October 2025
Unprompted review
Reply from Elle The Label
Hi Annie,
We’re really sorry to hear that you were disappointed with your order. That’s absolutely not the experience we want for our customers. We completely understand how upsetting it can be when an item doesn’t meet your expectations, and we’d like to take a closer look to make things right. Could you please share your order number so we can review this for you?
We truly value your feedback and take it seriously, as it helps us improve both our products and our service. Our team is here to help and ensure you’re properly supported. We’d appreciate the opportunity to resolve this for you.
Kind regards,
Team Elle The Label
Great personal service and lovely product
I purchased a beautiful soft light cardi, but was concerned when it didn't arrive in the expected timeframe. I contacted Elle who immediately followed this up and kept me informed. My item arrived a few days later. Great service, great product.
1 October 2025
Unprompted review
Reply from Elle The Label
Hi Annie,
Thank you so much for your lovely message! We’re so glad to hear that you love your cardigan and that our team was able to assist and keep you updated along the way.
Your kind words mean a lot to us. We truly appreciate your support and are thrilled that you had a positive experience with both our service and product. We hope to see you shop with us again soon!
Kind regards,
Team Elle The Label
Total scam
This is not an Australian company. Your order will be shipped direct from China and will be the worst quality you can imagine. They make Shein look like Chanel. No labels whatsoever and material was like nothing I’ve ever felt. Almost like a plastic version of materiel.
Refund process is a scam and your best bet is to make your claim through PayPal. This company will send you fluffed up emails written with AI to offer you a 20% refund or send your item back to China and receive a refund when and if it arrives.
I did not give up and told PayPal they are scamming people pretending to be a store in Byron Bay and insisted it is illegal to sell clothing without labels and to deceive people like they do.
I received my refund.
Best not to buy from them at all. The real Byron Bay store is called Ellee the Label.
15 August 2025
Unprompted review
Reply from Elle The Label
Hi Vanessa,
We’re truly sorry to hear about your experience. We completely understand how frustrating and disappointing this must have been. While our team is based in Australia, our products are fulfilled by our international warehouses to accommodate a wider range of customers and ensure stock availability. We never intend to mislead anyone and truly regret if this wasn’t clear at the time of your purchase.
We’d really like the opportunity to review your order and address your concerns directly. Could you please share your order number so we can look into this further? We appreciate you bringing this to our attention, and we’ll do everything we can to make things right and ensure a better experience moving forward.
Kind regards,
Team Elle The Label
Absolute rubbish got nothing like I…
Absolute rubbish got nothing like I ordered. Says full refund in their website but they only give you 20%
13 October 2025
Unprompted review
Reply from Elle The Label
Hello Belinda,
Thank you for taking the time to share your feedback. I’m really sorry to hear about your experience and completely understand how frustrating it must feel when your order didn’t meet expectations. We take every concern seriously and want to make sure we understand exactly what happened so we can improve our service.
To help us look into this further and assist you properly, could you please provide your order number? Once we have the details, we’ll review your case thoroughly and work with you to find a resolution.
Kind regards
Team Elle The Label
Elle the Label is a Scam
This company is dishonest. Portraying as an Australian company initiated by a mother & daughter from Byron Bay but when you need to make a return (after 5 requests) you are given an address in China and advised it will take a long time for the items to get through customs so by the time you submit a request to PayPal for a refund, PayPal declines your request advising it is not with the time frame when it actually was. Avoid Elle the Label at all costs, you will lose your money and PayPal won’t help you they support the dodgy business.
7 September 2025
Unprompted review
Reply from Elle The Label
Hello Janine,
Thank you for sharing your experience. I’m very sorry to hear that your return process has been so frustrating, and I completely understand how upsetting this situation must feel. We truly value feedback like yours as it helps us identify areas where we need to improve transparency and communication with our customers.
To better assist and review your case, could you please provide your order number? Once we have the details, we can look into the matter thoroughly and work on the best possible resolution for you.
Kind regards
Team Elle The Label
Item looked nothing like the picture
Item looked nothing like the picture. I tried to return it. They gave me store credit and told me to keep the item. Problem is, the stuff is so crap, I don’t want to buy anything else
12 August 2025
Unprompted review
Reply from Elle The Label
Hi Joey,
We’re really sorry to hear that the item didn’t meet your expectations. That’s certainly not the experience we want for our customers.
Could you please provide your order number so we can check this for you and see how we can help further? We’d like to review your case and do our best to make things right.
Kind regards,
Team Elle The Label
Absolute rubbish - do not buy from this site.
Absolute rubbish - do not fall for this scam website. I bought 2 items, and both are made of the poorest quality materials and are designed poorly. They are nothing like the photos on the website. I tried to get a refund and have heard nothing. Seeing other peoples reviews now on reddit and trust pilot I see that I have been scammed like many many others.
10 October 2025
Unprompted review
Reply from Elle The Label
Hi Libby,
We’re truly sorry to hear that you were disappointed with your order. We always strive to provide quality products and accurate descriptions, and we regret that your experience did not reflect this.
Please share your order number with us so we can look into this right away and do our best to make things right. Your feedback is very important to us, and we appreciate the chance to resolve this for you.
Kind regards,
Team Elle The Label
Doesn't even deserve 1 star
Doesn't even deserve 1 star! Absolute scammers trying to make out like they are an Australian company when in fact they are based in China. When you receive their rubbish clothing and want to send it back for a refund, you have to send it to China which costs about $60 Australian dollars. After months of waiting, guess what??? Your parcel comes back to you! Then they give you a 20% refund only. All the while you deal with AI rather than a real person, so their responses are really condescending too. STAY FAR AWAY from this scam!
9 October 2025
Unprompted review
Reply from Elle The Label
Hi KP,
We’re very sorry to hear about your experience and completely understand your frustration. That is not the level of service or quality we strive to provide our customers. To help us look into this further and assist you properly, could you please share your order number with us?
Your feedback is important and helps us improve our service. We truly appreciate your patience and the opportunity to make things right.
Kind regards,
Team Elle The Label
Buyer beware!
Buyer beware!! The clothes are cheap small and tacky
When I sent pics of the size 12 unused item against my size 8 daughter - it it’s the wrong colour I was offered a 10% refund
Run for the hills and avoid these scammers
Edit: In response to ElleTheLabels response below. You have my order number and I stand by warning everyone to stay away from your website.
The refund was increased to 20% if I don’t return it. If I do return it at my cost there is the below.
From the email
Please note that international returns to our fulfillment center in China typically take 4-8 weeks to be processed due to shipping times and possible customs delays. Additionally, return shipping costs will need to be covered by you.
Contact Name: Wang Maoqin
Address: Lane 1177, Jianlan Road, Meixu Street, Yinzhou District
City: Ningbo
Zip Code: 315100
Province: Zhejiang
Country: China
Tel: 15314571683
We strongly recommend using a shipping service that provides tracking and sharing the Track & Trace information with us once the package has been sent. This will allow us to monitor the return and ensure everything proceeds as smoothly as possible.
Important Note:
While we are happy to assist with your return, we want to provide full transparency. There is a significant chance that your package may be held at customs, and unfortunately, we have no control over this process. If the return is delayed or stopped by customs, we won’t be able to intervene or expedite its clearance.
Once the item arrives at our warehouse and has been processed, you will receive a refund for the purchase amount.
3 October 2025
Unprompted review
Reply from Elle The Label
Hi Janine,
We’re very sorry to hear about your experience and that the items didn’t meet your expectations. That’s certainly not the service or quality we want for our customers. Could you please share your order number with us so we can review the situation and assist you further?
Thank you for taking the time to share your feedback — it helps us improve our products and service. We truly appreciate your patience and the opportunity to make this right.
Kind regards,
Team Elle The Label
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