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DAI Leisure Reviews 

843
•
TrustScore 5 out of 5

4.8

Sporting Goods Store
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Review summary

Created with AI, based on recent reviews

Considering 222 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally friendly staff and highly efficient delivery service, highlighting prompt communication and personal phone calls. Buyers deeply appreciate the smooth ordering process, wide stock range, and top-notch products provided daily. Many visitors emphasize how pleasant, helpful, and welcoming interactions are when dealing with the team. Though some reviewers were not happy with staff assistance during shop visits or experienced extended delays waiting for replacement stock. A few people also noted occasional issues concerning product accuracy, strange faults, or missing parts upon initial arrival.

What people talk about most

Staff

Reviewers highlight positive aspects of staff, frequently praising the knowledgeable and friendly team both... See more

Delivery service

Customers consistently note positive experiences with delivery service, highlighting prompt arrivals and... See more

Service

Clients share positive opinions on service, highlighting exceptional and efficient experiences during their... See more

Product

People report positive experiences with product, noting great quality items and excellent choices available.... See more

Order

Customers had positive experiences with order, highlighting efficient and easy to follow processing.... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Absolutely brilliant service from DAI Leisure, super quick ordering and confirmation of delivery date by personal phone call. Then on the Sunday morning of delivery, their fantastic driver, Paul, rang... See more

Rated 5 out of 5 stars

I just took another delivery from DAI Leisure, as always a pleasure! From ordering to delivery, first class service and communication. Driver Paul telephoned to say he was en route and 14 minutes away... See more

Rated 5 out of 5 stars

Direct human contact for a recent online purchase was a breath of fresh air. From the phone call to inform me of the delivery date and approx time to the special praise for Paul who called forty minu... See more

Rated 5 out of 5 stars

Friendly (and humorous) staff. Very helpful with purchase, which had a strange fault. Gun wildly inaccurate, which puzzled staff too. However, exchanged happily and let me test gun in their range f... See more

Company details

  1. Sporting Goods Store

Written by the company

DAI Leisure is one of the UK's largest independent suppliers of Air Rifles, Airguns, Shotguns, Rifles and shooting equipment. Our huge store (5,000+sq ft) in Merry Hill Dudley West Midlands has a huge selection of Air Rifles, Shotguns, Firearms and shooting accessories all under one roof - with a team of firearm experts and a gun smith on hand to provide advice, repairs, servicing and aftercare.

Contact info

4.8

Excellent

TrustScore 5 out of 5

843 reviews

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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 16% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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4.8

All reviews

(843)

222 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more
Rated 5 out of 5 stars

what a great company

what a great company for range of guns/rifles, and very pleased to my recent purchase of a Victory CP2, brought to me by a very efficient and friendly Paul, always on time

12 April 2026
Unprompted review
Rated 5 out of 5 stars

Just bought a gun for our son

Just bought a gun for our son. Boppa couldn’t have been more helpful! He explained all the options and spent loads of time making sure everything was just right. Very happy son! We will definitely use DAI again.

12 April 2026
Unprompted review
Rated 5 out of 5 stars

Good experience

Good communication from shop re delivery arrangements. Paul the driver kept me up to date of delivery on the day and arrived on time. Excellent service all round.

12 April 2026
Unprompted review
Rated 5 out of 5 stars

Great place to visit

Top lads, Joe sorted my issue out with my air rifle on the same day, prices are great always busy and everyone makes the time for a quick chat, anyone looking to get into the sport this is the place to go as the advice is spot on.

10 April 2026
Unprompted review
Rated 5 out of 5 stars

A great shop

A great shop, knowledgeable and helpful staff, gordan is always a delight and very helpful with everything.

10 April 2026
Unprompted review
Rated 5 out of 5 stars

Amazing shop

Went there looking for a good priced airgun. The staff were both extremely friendly and helpful, very humorous. Gordon and Boppa were nothing but helpful and would 110% recommend.

10 April 2026
Unprompted review

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