Working with Italia was a dream. She is extremely creative, great on camera, and talented behind the camera as well. Her creative direction is a 10/10. She delivers content with excellence and I loved... See more
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As an email marketing agency we sometimes have clients asking us if we can recommend someone Meta ads. The CBSocial team have been our go to for this for quite some time now. We can rely on Callum and... See more
CBSocial recently provided some training for us on META Ads. Callum was very thorough and the training was very engaging throughout - we took away so much from it! Since then we have implemented what... See more
We needed expertise to help us properly set up and utilise our Meta business and ad accounts. Cal and the whole team at CB social did that and a whole lot more giving us the consultancy service we re... See more
Company details
Written by the company
Social media management solutions helping you reach the right people, at the right time, in the right way. Whether you're wanting to build brand awareness, generate more revenue or increase enquiries, we'll help you achieve your goals through social media.
Contact info
United Kingdom
- 07455643443
- callum@cbsocial.co.uk
- cbsocial.co.uk
Working with Italia was amazing!
Working with Italia was a dream. She is extremely creative, great on camera, and talented behind the camera as well. Her creative direction is a 10/10. She delivers content with excellence and I loved working with her.
Executing without fail each and every time
As an email marketing agency we sometimes have clients asking us if we can recommend someone Meta ads. The CBSocial team have been our go to for this for quite some time now. We can rely on Callum and the team to really get to grips with the businesses we refer them to and understand their exact needs, executing without fail each and every time, and gives us peace of mind to know that our valued clients are in very good hands. Keep up the great work guys!
88% increase in sales since leaving
I worked with Calum and CB Social for a year and unfortunately found the experience to be unsatisfactory. Despite investing over £30,000 in Meta advertising and agency fees, our business did not achieve the expected return, which put us in a difficult financial position.
One of my main concerns was the clarity and accuracy of the information we received throughout our partnership. We often received responses through written emails that lacked the necessary transparency, and we did not receive clear screenshots from the ad account. This left us feeling uncertain about the data we were being provided. Three independent marketing experts who audited our account raised concerns about its management, indicating that it could have been handled more effectively.
Calum frequently shares updates on social media about the achievements of his agency and his own e-commerce projects. While it’s great to see success, it sometimes felt like the focus was more on self-promotion rather than on providing dedicated support to clients. This was concerning, especially when we felt our account was not receiving the attention it needed.
After transitioning away from CB Social, we saw a remarkable 88% increase in sales through Facebook marketing within just 20 days. This significant improvement suggests that our previous marketing efforts could have been more effectively managed. We noticed that the strategies implemented were fairly basic and could easily be replicated by anyone with access to online tutorials.
Throughout our time working together, we made several attempts to discuss our concerns and request performance updates. Unfortunately, we often received vague responses rather than the detailed insights we were looking for. When we raised our findings and intended to provide constructive feedback, we were met with a warning about potential legal action regarding any negative reviews. This unexpected response made us feel overlooked and undervalued as clients.
In conclusion, our experience with CB Social did not meet our expectations. We were hoping for more professionalism and effective guidance, but instead, we felt our needs were not adequately addressed. I hope my feedback helps others who are considering their services.

Reply from cbsocial
Had the pleasure of working with CB…
Had the pleasure of working with CB social on a couple of client sites and they are our go-to when it comes to social media.
Amazing team, worked with both Callum and Beth and always blown away by their expertise and effectiveness.
CB Social x Harper Charles
We brought Callum and the CB Social team on board because they truly understood our mission and vision, and were passionate about sharing it with the world. Callum consistently goes above and beyond to support our brand and feels like part of the team.
Clear difference in performance
As soon as we switched to cbsocial, we could see a clear difference in performance. Their social content, ads and strategies have helped my client's business continue moving in the right direction. We look forward to collaborating with them for many years to come.
The friendliest, most helpful agency ever!
The friendliest, most helpful agency I have ever worked with! I have always found e-commerce incredibly lonely but working with Ashley and the team has been an absolute dream. They can’t do enough for you, a perfect extension to my brand.
A trusted expert and partner
Cal and the CB Social team have proven themselves as trusted experts and partners to manage our social campaigns. Our KPIs are making significant strides in the right direction, and we are developing deep insights and case studies with their support. Would recommend their services to teams who are looking to take their social campaigns to the next level!
Great Training, Great Team!
CBSocial recently provided some training for us on META Ads. Callum was very thorough and the training was very engaging throughout - we took away so much from it! Since then we have implemented what Callum went through and have had impressive results on our Paid Ad campaigns. Overall, we are so much more confident with them - thank you! 100% recommend Callum and the CBSocial team!
There’s a Reason for 5-Star Reviews!
From the moment we partnered with CBSocial, their expertise has been evident. Their proactive approach, coupled with their availability and excellent communication, has resulted in outstanding results for our Meta ads. Thanks to Callum and the CB team, our ROI has seen a remarkable increase in a short time. Thanks guys! Looking forward to see where we go this year and beyond!
Incredible service
Incredible service, helped us get our ROAS up, CPM lower, and save SO much on our ad spend! We are thrilled with their service. They are also super helpful with thinking of new content!
CB Social
Cal is fantastic, down to earth guy who delivers everything he promises. A pleasure to work with.
Amazing Meta Ads Training
Amazing Meta Ads Training -Callum trained our team on Meta Ads. The training was so engaging and enjoyable. The whole team came out feeling really confident and excited to implement what they had learnt.
I 100% recommend CB Social for all things Meta ads.
They fill me with confidence that our ad campaigns are in the best hands
We’re in the early stages of starting our business and have been working with the CB team for a short time now and their knowledge and creativity when it comes to paid ads is outstanding! They fill me with confidence that our ad campaigns are in the best hands.
A massive thankyou to the CB team for being so flexible and understanding in these early stages while we’re establishing our business so that we can set ourselves up for working together long term.
Trustworthy company
From the moment I made contact with CB Social Cal and his team were great and our relation flourished from there Ashley was is our account manager and she is great we very happy with our social and all the support
Extremely Knowledgeable and Helpful
I recently enrolled on the Meta Ads Training with Callum, he was extremely helpful across both sessions and was able to structure the information he provided specifically to the business I work for.
The support he provided was outstanding and my confidence on the Meta platform has grown massively since enlisting Callum's help, I can't recommend the Meta Ads Training highly enough!

Reply from cbsocial
Highly Recommended!
I would highly recommend the Meta Ads training course by CB Social to anyone who is new to Meta, or wants to feel more confident when using Meta. I previously had some Meta knowledge, but lacked confidence and wanted to get a better understanding of the platform.
The online course was structured in a way that was very clear and concise. Callum did a great job at relating all of the topics covered to different industries, as well as providing multiple examples and walkthroughs of how to implement the specifics that he covered. I really enjoyed the mini tasks throughout the sessions as they allowed me to apply what I had learnt and then receive feedback from Callum, and it also made the course feel much more interactive.
Overall, I left the course feeling much more confident and with loads of ideas and knowledge to apply in the future! Thank you again Callum.

Reply from cbsocial
A great couple of days spent learning…
A great couple of days spent learning from Cal. Took some actionable things that I can start to implement straight away. Would definitely recommend it!!

Reply from cbsocial
A must for anyone with knowledge gaps
After at least 18 months of watching CB’s journey, and 12 months of chatting to Callum via LinkedIn, it was great to finally meet him, and experience his training.
For me, the delivery method was EXACTLY what I was looking for. I have a short attention span, and struggle unless something is structured. This was exactly that. Structured, clear, and concise. The training gave the right amount of information and Callum made a huge effort to cover the variety of industries in the room with working examples.
Before this, I’d got some ads awareness from people with fantastic knowledge, but there were gaps missing and those made me lack in confidence. I’d been promising to do the training since it launched, so was really happy that I managed to finally get on it.
Great course Callum. Thanks again

Reply from cbsocial
A MUST!!
Cal and his team are so brilliant at what they do. The training was great, interactive and thoroughly enjoyable - I have already taken what I've learned and started (attempting) to execute some ad campaigns on META!
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