Wow, other businesses could learn a lot from Cash4gold-now. Had a quote from a well known business who accept gold/silver, medals etc. Their valuation was lower than I wanted so had items returned.... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Everything was so easy and straightforward. I posted my jewellery on the afternoon, received a phone call the following morning with a price offer which I was happy with and accepted.....the money wa... See more
Company replied
A super easy transaction, received my gold sending kit filled in the simple for and sent it back the same day with the free return bag, I posted it late afternoon and received my quote the following m... See more
Company replied
Quick, professional and fair. Had sent items to Vintage who offered me next to nothing alongside a box of cameras, costume jewelry etc. Cash4gold offered me 4x the amount just for my gold item. Was... See more
Company replied
Company details
Written by the company
A family business with over 50 years of combined experience as auctioneers, valuers and precious metal buyers.We are a professional and dedicated team and are committed to providing a simple, safe and secure way of helping you sell your unwanted or broken gold jewellery online.
Contact info
77 Farringdon Road, EC1M 3JU, London, United Kingdom
- 0207 118 1848
- info@cash4gold-now.com
- cash4gold-now.com
4.8
Excellent
16K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 86% of negative reviews
Typically replies within 1 week
How this company uses Trustpilot
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selling on mums jewellery after her death
Easy transaction and easy process to follow. Free Special Delivery envelope made the process super simple - only hickup was the guy at the postoffice not knowing how to process it until his work colleague came over and showed him.
Telephone call next day with a valuation and money in my account and hour later - simple
3 August 2026
Reply from Cash4gold-now
Hi Reuben,
Thank you for taking the time to leave us such a thoughtful review.
Firstly, we're very sorry for the loss of your mum, and we're grateful that you chose Cash4Gold-Now during what must be a difficult time.
We're pleased to hear you found the process easy to follow and that our free Special Delivery envelope helped make everything as simple as possible. It's also great to know you received your valuation the next day and that your payment reached your account within an hour of accepting the offer.
Thank you as well for mentioning your experience at the Post Office. While we're sorry there was a small delay, we're glad it was quickly resolved.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Received a realistic price for my gold…
Received a realistic price for my gold and also a quick turnaround
30 July 2026
Reply from Cash4gold-now
Hi Yasmin,
Thank you for your wonderful review.
We're delighted to hear you were pleased with the fair valuation you received and our quick turnaround. Providing competitive prices alongside a fast, smooth, and straightforward service is exactly what we strive to deliver.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Very quick respond and money paid…
Very quick respond and money paid within minutes.
3 August 2026
Unprompted review
Reply from Cash4gold-now
Hi Jurgita,
Thank you for your wonderful review.
We're delighted to hear you received such a quick response and that your payment reached your account within minutes. Providing a fast, smooth, and straightforward service is exactly what we strive to deliver.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Everything was very straight…
Everything was very straight forward.easy to understand.
Had a phone call offering me a price and was very pleasantly surprised,actually made my day tbh was well happy .
Would definitely recommend 100%
27 July 2026
Reply from Cash4gold-now
Hi Catherine,
Thank you for your wonderful review.
We're delighted to hear you found the whole process straightforward and easy to understand. It's fantastic to know you were pleasantly surprised by the offer you received and that it made your day!
Delivering competitive prices alongside a fast, smooth, and straightforward service is exactly what we strive to provide.
We truly appreciate your 100% recommendation and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Quick and efficient service
Very easy to use. I ordered the pack online which arrived within a few days with the pre-paid special delivery envelope. I received a call the day after posting with the offer and received the funds the same day. I would definitely recommend this
31 July 2026
Reply from Cash4gold-now
Hi Salesha,
Thank you for your wonderful review.
We're delighted to hear you found our service quick, efficient, and easy to use. It's fantastic to know your free gold sending pack arrived promptly, you received your valuation the day after posting your items, and your payment reached your account the very same day.
Providing competitive prices alongside a fast, smooth, and straightforward service is exactly what we strive to deliver.
We truly appreciate your recommendation and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Really quick service
Really quick service, great customer care and a good valuation provided. Would use again
31 July 2026
Reply from Cash4gold-now
Hi Devika,
Thank you for your wonderful review.
We're delighted to hear you were pleased with our quick service, great customer care, and the valuation you received. It's especially rewarding to know you would use our service again.
Providing competitive prices alongside a fast, smooth, and straightforward experience is exactly what we strive to deliver.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Very efficient, fair and friendly
I was very wary of selling gold online but did my research and decided to give it a go and I'm glad I chose Cash4gold-now. The whole process was easy and fast. Ordering the pack was easy and it arrived within a couple of days and the instructions were clear. I received a call from them the day after posting which was incredibly fast. They were very friendly and made a fair offer.
I have no problem recommending them at all. They are very efficient and you can feel safe doing business with them
31 July 2026
Unprompted review
Reply from Cash4gold-now
Hi Sean,
Thank you for your fantastic review.
We're delighted to hear that, after doing your research, you chose Cash4Gold-Now and felt confident using our service. It's wonderful to know you found the whole process easy and fast, from ordering your free gold sending pack to receiving your valuation call the day after posting your items. We're also pleased that you found our team friendly and were happy with the fair offer you received.
Providing competitive prices alongside a safe, transparent, and straightforward service is exactly what we strive to deliver, so it's especially rewarding to hear you felt comfortable doing business with us.
We truly appreciate your recommendation and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Extremely fast service
Extremely fast service , received my offer and money within 24 hours. I was really pleased with the offer .
31 July 2026
Reply from Cash4gold-now
Hi Michelle,
Thank you for your wonderful review.
We're delighted to hear you were so pleased with our extremely fast service and that you received both your offer and payment within 24 hours. It's fantastic to know you were happy with the valuation you received.
Delivering competitive prices alongside a fast, smooth, and straightforward service is exactly what we strive to provide.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Reply from Cash4gold-now
Hi Jennie,
Thank you for your wonderful review.
We're delighted to hear you found our service very quick and that you were pleased with the offer you received. It's also great to know you found our team efficient and helpful throughout the process.
Providing competitive prices alongside a fast, smooth, and straightforward service is exactly what we strive to deliver.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Reply from Cash4gold-now
Hi Ann-Marie,
Thank you for your wonderful review.
We're delighted to hear you received excellent, first-class service and were impressed with how fast everything was. Providing a quick, smooth, and straightforward experience is exactly what we strive to deliver.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Super fast
Super fast, including receiving the postal pack. Free postage back, next day after posting received a phone call with a valuation which was as expected and fair to gold value and then quick payment. which is what you want really. I can't think of anything else except perhaps if you miss the phone call, personal preference might be text, but then you just call back.
31 July 2026
Reply from Cash4gold-now
Hi Ms Stephens,
Thank you for your wonderful review.
We're delighted to hear you were pleased with the speed of our service, from receiving your free gold sending pack to getting your valuation call the day after posting your items. It's great to know you found the offer fair and that your payment was made quickly after accepting.
Thank you also for your helpful feedback regarding contact preferences. We really appreciate you taking the time to share your thoughts, and we'll certainly take your suggestion on board as we continue to improve our service.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Top notch company
Top notch company, got my selling pack within couple days. Sent off my gold at 4pm and by 11am next day got a call with my valuation. Wasnt happy with it and they said if within the next couple days the gold value increases they will buy it for the price i was happy with. It was accepted and within day and half i had my cash. Would highly recommend.
27 July 2026
Reply from Cash4gold-now
Hi Taylor,
Thank you for your fantastic review.
We're delighted to hear you had such a positive experience with us. It's great to know your free gold sending pack arrived quickly, your valuation was provided the next day, and that our team worked with you when the gold price increased so you received an offer you were happy to accept. We're also pleased your payment reached you so quickly.
Providing competitive prices alongside a fair, transparent, and straightforward service is exactly what we aim to deliver.
We truly appreciate your recommendation and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Reply from Cash4gold-now
Hi Rita,
Thank you for your wonderful review.
We're delighted to hear you received excellent service from our team. Providing a fast, smooth, and straightforward experience with excellent customer care is exactly what we strive to deliver.
We truly appreciate your feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Reply from Cash4gold-now
Hi Susan,
Thank you for your wonderful review.
We're delighted to hear you were very pleased with the outcome and amazed by how quickly everything was completed. Providing a fast, smooth, and straightforward service is exactly what we strive to deliver.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Very very efficient service
Very very efficient service, from receiving the 'Pack' Returning and receiving your telephone call.
I really am impressed with the service, thankyou for looking at 'my jewels'.
Linda Flynn
30 July 2026
Reply from Cash4gold-now
Hi Linda,
Thank you for your wonderful review.
We're delighted to hear you were so impressed with our service from receiving your free gold sending pack, returning your items, right through to receiving your valuation call. It's great to know the whole process was smooth and efficient.
Providing a fast, straightforward, and hassle-free experience is exactly what we strive to deliver.
We truly appreciate your kind feedback and thank you for trusting us with your jewellery.
Kind regards,
Cash4Gold-Now.
Do not sell to these people
Do not sell to these people. I asked for a gold chain to be returned several times during my conversations with this company. They tell me they listened back to the call and I never asked for a return. I did ask several time because I know the item they told me wasn't gold, was. When I asked for the phone recordings they went silent on me and wont answer my email request. Go to a local jewelry.. do not send your gold to them
6 July 2026
Unprompted review
Reply from Cash4gold-now
Hi Theresa,
We’re very sorry to read about your experience and understand how concerning this must have been, particularly where you believed you had asked for an item to be returned.
We take concerns about customers’ jewellery and instructions extremely seriously. We would like to review the matter fully, including the communications relating to your valuation and your request for the chain to be returned.
We’re also sorry that you feel your subsequent emails were not answered. That is not the level of communication we aim to provide.
Please contact us at info@cash4gold-now.com with your customer reference details so that we can identify your account, investigate what happened and respond to you directly.
Kind regards,
Cash4Gold-Now
Service was excellent from sending it…
Service was excellent from sending it to getting a phone call quick and easy
29 July 2026
Reply from Cash4gold-now
Hi Carol,
Thank you for your wonderful review.
We're delighted to hear you found our service excellent and that everything from sending your items to receiving your valuation call was quick and easy.
Providing a fast, smooth, and straightforward service is exactly what we strive to deliver.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
The company was easy to deal with and…
The company was easy to deal with and very efficient. I sent some gold off, which arrived the next day.
I accepted the offer. Money was then deposited into my bank account that day.
29 July 2026
Reply from Cash4gold-now
Hi Sarah,
Thank you for your wonderful review.
We're delighted to hear you found our service easy to use and very efficient. It's great to know your gold arrived the next day, you were happy with the offer, and that your payment was deposited into your bank account the very same day.
Delivering competitive prices along with a fast, smooth, and straightforward service is exactly what we aim to provide.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Used these more than once and very…
Used these more than once and very pleased, excellent service, speedy valuation and great people to tlak to. Money transferred quickly with no problems. Thanks
30 July 2026
Unprompted review
Reply from Cash4gold-now
Hi Kerry,
Thank you for your wonderful review.
We're delighted to hear you've chosen to use our service more than once and have been pleased every time. It's fantastic to know you found our valuations speedy, our team great to deal with, and that your payment was transferred quickly without any problems.
Providing a fast, smooth, and straightforward experience with excellent customer care is exactly what we strive to deliver.
We truly appreciate your continued support and recommendation, and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
Excellent Service
Sent in a few small items late Wednesday afternoon by their prepaid envelope - got a call next morning with an offer of my items. Couldn’t believe what I was offered for just a few small pieces. Spoke to James who was polite and courteous and said the money would be in my account in the next hour or so and it was - great service 5 🌟 and more
30 July 2026
Unprompted review
Reply from Cash4gold-now
Hi,
Thank you for your wonderful review.
We're delighted to hear you were so pleased with the offer you received for your items and that the whole process was completed so quickly. It's fantastic to know James provided a polite and courteous service, and that your payment reached your account exactly as promised.
Delivering competitive prices along with a fast, smooth, and straightforward service is exactly what we aim to provide.
We truly appreciate your kind feedback and thank you for choosing Cash4Gold-Now.
Kind regards,
Cash4Gold-Now.
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