I've been incredibly impressed by the customer service at Loftie and both products I've used. When I first received their alarm clock there were issues with the sound quality. That led to a series of... See more
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Customer service rep was polite, helpful, and quick to respond to my request.

Reply from Loftie
I had an issue with my Loftie and customer service was so quick and friendly helping me resolve it. Super happy!

Reply from Loftie
The support team was polite and professional throughout all email conversations. They understood my problem and were very responsive. Ultimately solving my issue in due time. Thank you!

Reply from Loftie

Reply from Loftie
the best customer service I've ever had from a product . They were so clear and friendly, And to add to the pleasurable experience , the Loftie is a wonderful product.

Reply from Loftie
The Loftie clock and lamp are wildly overpriced pieces of garbage. Between the two products, they function correctly maybe 25% of the time, and even during that 25%, they often behave incorrectly. Alarms don’t work as set, features randomly disappear, and the app is glitchy and unreliable to the point of being unusable.
For a product marketed as a premium sleep system, this level of dysfunction is outrageous.
What makes it worse is the complete absence of human customer support. There is no phone support, no real-time troubleshooting, and no way to speak to an actual person. Instead, you’re routed through an AI phone call, which directs you to an AI-generated email response, which then tells you that maybe a human will email you back at some undefined point in the future. No calls. No urgency. No accountability.
At this price point, customers should expect stable software, reliable hardware, and immediate human assistance when things break. Loftie delivers none of that—just buggy products and an AI maze designed to keep you from getting help.
Since Loftie relies entirely on AI instead of customer service, it feels appropriate to state that this review is also generated by AI. Unlike Loftie’s products, however, this AI is at least functional.
Save your money. If you want an alarm clock that works consistently and a company that stands behind its products, look elsewhere

Reply from Loftie
A very kind and thoughtful customer support experience. I really appreciated the responsiveness and careful attention given by the entire Loftie team as I dealt with some compexities around my order.

Reply from Loftie
I wanted to like the Loftie Lamp. At roughly $300, it’s clearly positioned as a premium sunrise-style lamp, and that price sets expectations around polish and reliability—especially on the software side.
Unfortunately, my experience has been consistently rough across multiple parts of the product:
• Initial setup was unstable (app stuck on loading states, errors accessing Bedtime alerts) and only worked after uninstalling/reinstalling the app and rebooting my phone.
• Several features behave in ways that aren’t obvious until after use:
• Presets can’t be edited once created—only deleted and recreated.
• Bedtime mode doesn’t preview colors at all, even though the UI implies it should.
• Scheduled night lighting lets you choose a “scene,” but support later confirmed that scene selection currently doesn’t affect behavior.
• Most importantly, the core sunrise / slow-wake feature has been unreliable for me. Despite careful settings, the lamp often jumps to a much brighter state earlier than expected, turning what should be a gentle wake-up into a sudden light-on experience.
Support initially seemed responsive and informative, which I appreciated. Over time it became clear that this was largely because the interaction was AI-driven. That worked fine for basic troubleshooting. However, once the issue required human review—including video evidence and escalation—the process stalled. I was repeatedly told my submitted videos had been reviewed, but later confirmed via the file-sharing service that none of the files were ever accessed. That’s not a software bug—it’s a breakdown in the support handoff.
Taken together, this feels less like isolated issues and more like a product whose software and support processes aren’t yet mature enough for a $300 price point. I don’t mind occasional bugs, but I do mind feeling like a beta tester for a premium device.
I’ll also add that I recently received a company-wide email about Loftie supporting Minnesotans, which I genuinely respect. Initiatives like that reflect good values. My hope is that the same level of care and follow-through is applied to supporting existing customers when issues become complex and require human review.
Sharing this so other buyers can set expectations appropriately.
Update (Feb 17, 2026):
Loftie replied publicly here on Trustpilot on Feb 5 asking me to reach out to support@ so the case could be reviewed properly. However, this case has already been in active email correspondence with Loftie support for weeks, including an agreed replacement (confirmed in writing on Jan 27) and multiple follow-ups that were never executed.
As of today, I have still not received tracking, return instructions, or confirmation that the promised replacement was processed. The Trustpilot reply suggests a clean escalation path, but the ongoing email thread tells a different story.
At this point, the issue is less about the lamp itself and more about operational follow-through.

Reply from Loftie
I have never loathed a purchase more than this one. Couldn’t get it to pair with app after months of trying. I couldn’t set the clock or use any of its supposed features. I literally threw the clock across the room. Don’t fall for this. It’s terrible.
UPDATED 2/6/26. Customer service at Loftie did reach out immediately and tried to make good but they couldn’t. So I can’t say that they weren’t responsive.

Reply from Loftie
I bought a Loftie as a gift. I never subscribed to any membership or signed up for a subscription, so I was surprised to see a monthly charge via PayPal. Of course, I cancelled the payment immediately, but the practice of "automatically enrolling" customers into a subscription is outrageous and feels like a blatant rip-off.

Reply from Loftie
I had a very positive experience with Loftie’s customer support. An international return from the Netherlands turned out to be complicated due to customs and shipping restrictions, but the team handled the situation with great professionalism.
They responded quickly, communicated clearly, and took the time to fully understand the issue. Despite the challenges, they worked with us to find a fair and customer-friendly solution, which I really appreciated.
Overall, the support was efficient, thoughtful, and focused on resolving the situation in a reasonable way. Thank you to the Loftie team for the excellent service.

Reply from Loftie
Honestly the clock is a bit overpriced for what you get from it, BUT if you have the money for the subscription i believe its a unique concept.
Reason for the 5 stars is the absolutely stellar customer service. They respond quick and are always thinking along with any of my questions or issues.

Reply from Loftie
I was looking for a wake up lamp & because someone I know had raved about how good the alarm clock is I decided to buy the whole system in the Black Friday sale.
The lamp feels & looks extremely cheap. There is no way it's worth what they're charging for it. It took several attempts to get it to enter Bluetooth pairing mode but once it had it was fine & I really liked the colour modes. The alarm clock would not do anything so I immediately filled in the returns request form & waited to hear back
By the time I went to bed the clock was now working so I played around in the app. It's quite buggy & both devices kept disconnecting which apparently is a common fault anyway.... but I have WiFi extenders which is often an issue because devices get confused. The clock doesn't need WiFi to work once you've set it up unless you're wanting to change alarms so I could deal with that. The lamp does need WiFi though & it's only really operational via the app. There's no controls on the lamp so you can't eg go to sleep early & turn it off or down without the app & if it's not connected to WiFi when you've set it to wake you up - it's not going to come on thus rendering it useless.
I then went away for 10 days. Heard nothing back from Loftie about my returns request & by the time I got home the lamp wouldn't work at all. I unpaired it from the app, unplugged it etc & it would not enter Bluetooth pairing mode at all. All it now does if I press the on/off button on the back is turn on with a white light & turn off - so a very ugly, very expensive lamp you could get in a pound shop
Emailed customer service to say I hadn't heard back from my returns request & that as it's defective I wanted a refund. Someone immediately responded to say that it did sound as if it was faulty & that I "might" be eligible for a refund but I would have to pay shipping costs back to the US & once they had inspected it they would decide if it was eligible & then sent me some troubleshooting tips which included using different wires to the ones provided to see if that fixed the issue!
I replied back to explain that under UK law if a product is faulty then the retailer is liable for return shipping costs & given that they are selling in the UK & accepting GBP as payment then they do have to cover the cost of me returning it. And if something needs trouble shooting or different parts to the ones provided in order to work 2 weeks after 1st use then it is faulty
4 days later they have issued me with a full refund not just for the lamp but the clock also which is amazing
Would I recommend buying these products? Nope. Overpriced & glitchy AF. The fact that they tried to trick me into paying for my own returns for a "maybe" on the refund was wild, but at least they accepted my explanation of UK law & refunded me straight away so I didn't have the hassle of claiming it back via my bank & the customer service people were really lovely & polite in their messages

Reply from Loftie
Shipping to the UK unbelievably slow - looking at ~1 month delivery time, despite being in stock. Nowhere was this shared at point of purchase. Not good enough.

Reply from Loftie
SCAM SCAM SCAM product ordered and paid for 3 weeks ago, it has not arrived. I have not received an email to confirm purchase. Following 3 mails sent requesting informaiton I get no reply. Finding an email on their website or any form of contact to the company was a significant challange. Reading their reviews I see many have received similar experiences.

Reply from Loftie
I discovered Loftie through Instagram, and I was drawn to the design of the clock. I ordered the clock via their website for delivery to the EU. The website promised a short shipping timeframe, but this was repeatedly delayed due to manufacturing delays. I had to reach out myself by email, as I did not receive any proactive updates from Loftie.
Eventually, the package arrived, but I was very disappointed with the product. In my opinion, it is not worth the price. I requested a return and sent the package back. After the return arrived, I waited 10 days without receiving any response. Once again, I had to contact Loftie myself to ask for a refund.
The refund was processed fairly quickly after that, but overall the entire process from purchase to return took three months (okt - dec) and involved difficult and minimal communication.
I would not recommend Loftie. Their online presentation is tempting, but the reality from customer proces to product is very disappointing. Besides that is shipping back from EU to US expensive, so I learned the hard way. Check trust pilot before you buy.

Reply from Loftie
I placed a large order with Loftie and was initially excited to try their products, but the experience has been extremely disappointing. Their website states that most orders ship the same day or within 4 days, yet mine remained unfulfilled for over a week with no updates.
When I contacted customer support, I was repeatedly told the order was “processing” with no clear explanation for the delay. I requested a refund, but was told they were unable to cancel the order themselves and had to “route it to another team,” which did not inspire confidence.
After looking at recent Trustpilot reviews, I realised many other customers have had the exact same experience: unfulfilled orders, no shipping updates, and difficulty receiving refunds. This only added to my concerns.
I’ve now had to contact my card provider to protect myself, as I no longer trust the company to handle the order properly.
Overall, I would not recommend ordering from Loftie based on my experience.

Reply from Loftie
Scam! Do not buy, still waiting for the clock and I’ve today been charged for an App I did not sign up to! Disgraceful and shameful!

Reply from Loftie
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