Best At Travel Reviews 

4,193
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Considering 810 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently mention that the staff are remarkably helpful, friendly, and extremely knowledgeable about various destinations. Many people find the booking process smooth, clear, and completely straightforward from start to finish. They also genuinely appreciate the prompt service, noting that agents consistently go above and beyond to tailor dream holidays. Some reviewers were not happy with the customer service experienced when unexpected international conflicts disrupted their travel plans. A few customers also mentioned facing serious difficulties when trying to contact support representatives and experiencing prolonged delays regarding holiday refunds.

What people talk about most

Staff

Consumers find staff to be positive, highly knowledgeable, and exceptionally helpful during the holiday... See more

Service

Customers consistently note positive experiences with service, highlighting fast, efficient, and professional... See more

Holidays

Users describe positive interactions with holidays, highlighting how agents take the stress out of planning... See more

Booking process

People report positive experiences with the booking process, describing it as professional, easy, and... See more

Customer service

Reviewers highlight positive aspects of customer service, describing representatives as professional,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Used the agents previously for our honeymoon, which was supposed to be in February but due to the dispute in Iran was postponed. Best at Travel took the stress out of the situation for us and rebooked... See more

Rated 5 out of 5 stars

I thought the service given by Maria Sabolova was exceptional. It’s a big thing booking a honeymoon and getting everything ‘just right’. Maria was clear, professional, knowledgeable and very efficie... See more

Company replied

Rated 5 out of 5 stars

Booking a holiday through Best At Travel is always so straightforward and we always get five star help and advice from Gabie Deeks. Gabie deals with our holiday requests and queries quickly and satisf... See more

Company replied

Rated 5 out of 5 stars

I have used Best at Travel for years and their service has always been exceptional. Not only do they generally get the best prices but the staff always go the extra mile. I’ve used Lauren Barnes for a... See more

Company replied



Company details

  1. Tour Operator
  2. Travel Agency
  3. Travel Aggregator

About Best At Travel

Written by the company

Aerial View of beach and water in Maldives

WHAT MAKES US BEST AT TRAVEL?

Expertise: With 40 years’ experience, we bring together the world’s most fascinating destinations, finest hotels and imaginative itineraries. With first-hand knowledge of the destinations we sell, travel is our passion.

Service: We’re proud to have a high number of loyal customers who book with us time and time again. 98% of our customers consider our service to be excellent.

Our holidays: At Best at Travel, we hand-pick every hotel and craft each itinerary with care, ensuring you enjoy the finest experiences from the moment you arrive. Your holidays matter to you, and they matter to us.

Whether you are dreaming of a luxurious beach escape in the Indian Ocean, Caribbean, Asia or Europe, our specialists can design your perfect getaway. We also create tailor made touring holidays worldwide, from wildlife adventures in Africa to cultural and scenic journeys across Asia, South America and beyond.

Value: We constantly negotiate exceptional hotel deals and exclusive discounts for our customers.

Trust: We are a privately owned family company with offices in the heart of London. We are ATOL bonded meaning that your holiday is financially protected.

Holiday Offers

Sensational Holiday Savings

Written by the company

Luxury Holidays, Created By Experts For Less
From idyllic beach breaks on tropical shores to family fun in the sun, our sensational holiday offers include savings of up to 65% on luxury hotel stays plus free child stays, complimentary upgrades and more on selected holidays. Secure your 2026/ 2027 holiday plans today for the ultimate adventure or an escape to the sun!
Proud To Be Nominated In The Conde Nast Traveler Readers' Chopce Awards 2026
We are proud to be nominated in the Condé Nast Traveler Readers' Choice Awards. If you’ve enjoyed travelling with us, we would love your support. As a family run, independent business, your support means the world to us. Visit the Condé Nast website to cast your vote for Best At Travel.

ATOL PROTECTED

Your holiday is in safe hands

Your peace of mind is at the heart of everything we do. Best at Travel is ATOL protected, which means your holiday package is financially safeguarded from the moment you book. Whether you are planning a luxury beach escape or a tailor‑made adventure, you can travel with complete confidence knowing your booking is secure.

Contact info

4.8

Excellent

TrustScore 5 out of 5

4K reviews

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4.8

All reviews

(4,193)

750 reviews in the last 12 months

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Rated 1 out of 5 stars

Poor

Booked package holiday to Dubai prior to the war. Our holiday was cancelled and advised we would get a refund in 6 weeks. Not convenient but we understood. We were then told it would be 8 weeks, then 12 weeks, then on the date payment was supposed to be processed I again made contact with them and they advised “give them until Friday, if you are not going to receive your refund we will contact you”. We were contacted a week later to say that we will not be receiving our refund for a further 3 weeks. At this point, I raised a dispute with my bank, this appeared to speed things up as I was then contacted to ask for my card details. Surprise surprise, still nothing on the given date, then a further call to say there was an error with my card. All in all, absolutely not acceptable, would never book with them again.

Also, to note, I was contacted initially by Emirates to refund my seat selection 2 days following the cancellation, they advised they had refunded “Best at Travel” instantly. I also received email confirmation of my hotel who had confirmed a full refund, yet it took Best at Travel 15 weeks to refund.

I totally appreciate “unprecedented times”, but the customer service has been appalling. It just proves that you can only truly know how professional a company is when something goes wrong. In this instance waiting over 3 months for a refund through no fault of my own is appalling, I would like to see just how much interest they are receiving withholding customers money.

3 August 2026
Unprompted review
Best At Travel logo

Reply from Best At Travel

Dear Sarah,

Thank you for taking the time to share your feedback. We are truly sorry for the frustration and disappointment caused by the delays in processing your refund.

The exceptional volume of cancellations and refund requests we received during this period resulted in significantly longer processing times than we would ever normally expect. While this provides context for the delay, we completely understand that it did not make the experience any less frustrating, particularly after the timescales changed several times. We must also clarify that the Regulations do not provide for interest to accrue automatically in these circumstances, so rest assured we are not sitting on funds for any company financial gain.

We also apologise for the lack of clear communication throughout the process. We appreciate how disappointing it must have been to receive revised refund dates and then experience further delays. This is not the level of service we aim to provide.

We understand why you chose to raise a dispute with your bank, and we're sorry that your confidence in us had reached that point. Your comments regarding both our refund process and our customer service have been taken seriously, and we have since reviewed and strengthened our procedures to better support customers during periods of exceptional demand.

We sincerely regret that your experience has left you feeling unable to book with us again. Thank you for your feedback, and we wish you all the best in your future travels.

Yours sincerely,
Best At Travel

Rated 5 out of 5 stars

Stirling work again by Vishali.

Stirling work again by Vishali.
Remembering how we travel and no hard sell of unnecessary extras.
Providing quotations for numerous dates, trip lengths and dining options.
Asking the hotel management directly our specific questions.
Confirming immediately once we had decided.

2 August 2026
Best At Travel logo

Reply from Best At Travel

Hi Phillip

We are so pleased to hear about your excellent experience with us.

It's wonderful to know that Vishali provided such thorough and personalized service, ensuring all your travel needs and questions were expertly handled.

We truly appreciate your kind words.

Kind regards
Sales operations

Rated 5 out of 5 stars

Maria was super helpful & got me…

Maria was super helpful & got me exactly what i asked for, definitely will use again.

1 August 2026
Best At Travel logo

Reply from Best At Travel

Hi Lisa

We're so happy to hear Maria provided excellent service and helped you find exactly what you needed.

We appreciate your kind words.

Kind regards
Sales operations

Rated 5 out of 5 stars

It was a pleasure dealing with Matthew

It was a pleasure dealing with Matthew, who responded quickly and efficiently and found us the best deal without being pushy .
I would be more than happy to use him to arrange another holiday in the future.

31 July 2026
Best At Travel logo

Reply from Best At Travel

Good Afternoon,

We're delighted to hear that our team member provided such a quick and efficient service, securing a great deal for your holiday without any pressure.

We appreciate you sharing your positive experience and look forward to assisting you with future travel plans.

Kind regards
Sales operations

Rated 1 out of 5 stars

Refunds taking months. Awful customer service

Awful customer service when it comes to refunds. I would strongly recommend avoiding this company, especially in these uncertain times.
We cancelled our Abu Dhabi trip in April following government advice not to travel. As there were 10 of us travelling, we chose a refund rather than rebooking. We were initially told refunds would take 4–6 weeks, which we accepted.

After waiting five weeks, I called for an update and was told my refund would not be processed until the week commencing 17 August—over 3½ months after cancellation. This was completely unacceptable and appeared contrary to package holiday and linked travel regulations who advise refunds should be given in 14 days.

Despite raising concerns about the way they were treating customers, including the pensioner grandparents in our group, Best At Travel refused to process the refund sooner.

My advice to anyone considering booking with Best At Travel is simple: don't.

We ended up initiating a charge back from our credit company, I wish I’d done this sooner. The process was straightforward, and I received my money back months earlier than Best At Travel said I would. However reading some of the reviews. I appreciate this process may not be for everyone, depending on when they are scheduled to get their refund.

To Best At Travel: I suggest you seriously review your refund processes and customer service if you want to retain customers. Looking at recent reviews, your handling of this situation has likely lost you a lot of repeat business including that of three sets of families in my booking. We will be booking future holidays with a company we can trust.

6 June 2026
Unprompted review
Best At Travel logo

Reply from Best At Travel

Thank you for taking the time to share your feedback. We are genuinely sorry for the frustration and disappointment caused by the delay in receiving your refund.

At the time, we experienced an unprecedented volume of cancellations and refund requests as a result of the Middle East crisis and the uncertainty that this caused which unfortunately led to significantly longer processing times than we would ever normally expect. While this explains the delay, we fully appreciate that it did not meet your expectations or the level of service you should have received.

We understand how stressful this situation was, particularly with a large family booking, and we sincerely apologise for the inconvenience and uncertainty it caused. We also appreciate your comments regarding our communication and refund processes, and feedback such as yours has helped us review and improve the way we support our customers during exceptional circumstances.

We're sorry that your experience has left you with such a negative impression of Best At Travel, and we regret that this has damaged your confidence in using us in the future. We do appreciate your feedback and hope that you may afford us the opportunity of assisting with future travel plans.

Yours sincerely,
Best At Travel

Rated 5 out of 5 stars

Quick

Quick, slick and informative - a joy to deal with!

31 July 2026
Best At Travel logo

Reply from Best At Travel

Good afternoon Mr Barter.

We're so glad to hear you found our service efficient.

We appreciate your kind words.

Kind regards
Mylee

Rated 5 out of 5 stars

Very efficient service

Very efficient service. Lauren has helped us in the past and this time was no different. Excellent

30 July 2026
Best At Travel logo

Reply from Best At Travel

Hi David

We are delighted to hear about your very efficient service.

It's wonderful to know that our team member consistently provides excellent assistance.

Thank you for sharing your positive feedback.

Kind regards
Sales operations

Rated 5 out of 5 stars

A professional service provided throughout by Scott

A professional service provided by Scott who ensured that Best @travel was the most competitive, especially as returning customer.

29 July 2026
Best At Travel logo

Reply from Best At Travel

Good afternoon,

We're so glad to hear that you found our service professional and competitive.

We truly appreciate your continued loyalty as a returning customer.

Kind regards
Sales operations

Rated 5 out of 5 stars

Great comms and booking so…

Great comms and booking so straightforward

29 July 2026
Best At Travel logo

Reply from Best At Travel

Good afternoon Eliza.

We're so glad to hear that our communication and booking process were straightforward for you.

We appreciate your positive feedback.

Kind regards
Sales operations

Rated 5 out of 5 stars

Excellent service and advice.

Matt was very helpful to us answering lots of questions about our prospective holiday. The team at Best at Travel is very experienced and incredibly knowledgeable about flight costs, the best time to travel to help keep the cost down and also putting together quotes for holidays with no pressure selling, impartial honest advice and excellent communication.

28 July 2026
Best At Travel logo

Reply from Best At Travel

Good afternoon Ms Golds

We're so happy to hear that our team provided such helpful and knowledgeable assistance for your prospective holiday.

It's wonderful to know that our advice on flight costs and travel times, along with our no-pressure approach, made a positive impact.

Thank you for sharing your positive experience with us.

Kind regards
Sales operations

Rated 5 out of 5 stars

Always a pleasant booking experience

We have been booking our Caribbean holiday with Maria Sabalova for many years. She is a delight to deal with and always looks after our best interests. I have recommended her to friends who have also booked with her.

28 July 2026
Best At Travel logo

Reply from Best At Travel

Good Afternoon Mrs Vangucci

We are delighted to hear about your continued positive experiences and that our team consistently looks after your best interests.

Thank you for recommending us to your friends.

Kind regards
Sales operations

Rated 5 out of 5 stars

We have used you for a few years now so…

We have used you for a few years now so that speaks for itself. Just hope holidays next year are not affected by the current turmoil

28 July 2026
Best At Travel logo

Reply from Best At Travel

Good afternoon Mr Presland

We appreciate your continued loyalty over the years.

We understand your concerns about future holidays and are working hard to ensure smooth experiences for all our valued customers.

Kind regards
Sales operations

Kind regards
Sales operations

Rated 1 out of 5 stars

NO REFUND NO CALLS - NO CUSTOMER SERVICE DO NOT BOOK

Best At Travel cancelled my April 2026 package holiday and told me my refund would take 8–10 weeks. I agreed to wait, but when that time passed, no refund arrived.

Since then, my emails have been ignored and customer services never answer the phone. I was eventually forced to do a credit card chargeback and nearly missed the chargeback deadline because of their delays and lack of communication.

Delays can happen, but making customers chase their own money while ignoring them is unacceptable. Very disappointing experience.

DO NOT BOOK WITH BEST AT TRAVEL! ZERO STARS!!

28 July 2026
Unprompted review
Best At Travel logo

Reply from Best At Travel

Dear Taylor,

Thank you for your review.

We appreciate you taking the time to share your experience regarding the cancellation of your holiday and the subsequent refund process. We sincerely regret the difficulties you encountered with the delayed refund and the challenges you faced in communicating with us.

We were faced with an unprecedented volume of refund requests within a very short period of time. While we immediately put measures in place to process these as quickly as possible, the sheer number of refunds has caused some delays, but we have been striving to issue all refunds as expeditiously and efficiently quickly as possible under the very difficult circumstances.

We understand how frustrating it must have been to chase your money and nearly miss the chargeback deadline due to these issues. Your feedback is invaluable, and we are actively reviewing our refund procedures and communication channels to prevent similar situations in the future. We are committed to improving our service and ensuring a smoother experience for all our customers.

Yours sincerely,
Best At Travel

Rated 5 out of 5 stars

Jack was amazing

Jack was amazing. Quick and efficient service when I needed to reschedule my holiday. I have booked through Best at Travel for more than 15 years and have always had amazing service. Thank you.

26 July 2026
Best At Travel logo

Reply from Best At Travel

Hi Nicola

We are so pleased to hear that the service you received was amazing and that we could assist you efficiently with your holiday rescheduling.

We truly appreciate your loyalty over the past 15 years.

Thank you for your kind words.

Kind regards
Sales operations

Rated 5 out of 5 stars

I thought the service given by Maria…

I thought the service given by Maria Sabolova was exceptional. It’s a big thing booking a honeymoon and getting everything ‘just right’. Maria was clear, professional, knowledgeable and very efficient. Maria gave me every confidence when making the booking. I also found the rates at Best At Travel better than many other sites l had visited. Thank you for helping us Maria 🫶

26 July 2026
Best At Travel logo

Reply from Best At Travel

Good afternoon Amanda,

We are so happy to hear that our service exceeded your expectations, especially for such a significant occasion as your honeymoon.

It's wonderful to know that our colleague's professionalism and knowledge instilled confidence in your booking.

We appreciate you choosing us and are delighted we could assist in making your special trip just right.

Kind regards
Sales operations

Rated 5 out of 5 stars

Best at Travel always listen to our…

Best at Travel always listen to our requirements and act accordingly. They always do the best for us

26 July 2026
Best At Travel logo

Reply from Best At Travel

Good Afternoon,

We are delighted to hear that we consistently meet your requirements and always strive to do our best for you.

Thank you for your wonderful feedback, we will be sure to pass this onto sales agent Gabie.

Kind regards
Sales operations

Rated 5 out of 5 stars

This is the second time we’ve booked…

This is the second time we’ve booked with best at travel
Absolutely fantastic package put together for all our needs
Scott was so knowledgable and felt so good listening to his recommendations
Our first trip ran like clock work and every detail was fabulous

24 July 2026
Best At Travel logo

Reply from Best At Travel

Good afternoon Mrs Francis

We're so happy to hear you had another fantastic experience with us!

It's wonderful to know that our team could put together such a great package and that every detail of your trip was fabulous.

We truly appreciate your kind words and look forward to assisting you again.

Kind regards
Sales operations

Rated 5 out of 5 stars

Great service from Herbert

Great service from Herbert. Really helpful and knowledgeable. Helped us get what we wanted with ease.

11 July 2026
Best At Travel logo

Reply from Best At Travel

Good Afternoon Mrs Patel

We are so pleased to hear that our team member was helpful and knowledgeable.

It's wonderful to know we could help you find exactly what you wanted with ease.

Thank you.

Kind regards
Sales operations

Rated 5 out of 5 stars

Borneo wildlife and beaches

Shi has been so helpful with my travel arrangements
She replied to my emails and phone calls straight away
Excellent customer service

21 July 2026
Best At Travel logo

Reply from Best At Travel

Good afternoon Miss Bozickovic

We are so pleased to hear that our colleague was helpful with your travel arrangements and provided excellent customer service.

We appreciate you taking the time to share your positive experience.

Kind regards
Sales operations

Rated 5 out of 5 stars

No problem with your company i will…

No problem with your company i will recmend them to the people I know

21 July 2026
Best At Travel logo

Reply from Best At Travel

Hi John

We're so glad to hear you had a positive experience and appreciate your kind words.

We value your recommendation.

Kind regards
Mylee
Sales operations

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