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Founded in France in 2019, AWAKE is an independent watch brand that places Métiers d’Art at the heart of contemporary watchmaking. Its mission is to illuminate the hands and heritage behind rare crafts, connecting centuries of savoir-faire with today’s culture so these traditions may continue to inspire future generations. From Vietnamese Sơn Mài lacquer and silver leaf to hand guilloché, mother-of-pearl and miniature painting, each collection brings together exceptional artisanship, distinctive creativity and uncompromising attention to detail. Combining handmade dials, Swiss movements and an exclusive luminous signature, AWAKE creates watches that are recognisable yet unpredictable, making artistic craftsmanship accessible beyond the traditional boundaries of fine watchmaking. More than a status symbol, an AWAKE watch is a symbol of values—celebrating human creativity, cultural heritage and the enduring beauty of the handmade gesture.
4.3
9 reviews
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I’ve been collecting Awake watches for quite some time, and I’ve purchased four or five of their latest releases. That alone says how much I appreciate the brand.
Creative, original and beautifully crafted — Awake watches have a real identity of their own. As a watch collector, this is exactly what I look for.
Keep creating watches that are different, bold and worth collecting. Looking forward to what comes next!
I own five watches from Awake with a sixth one on the way. Their dials and craftsmanship are simply stunning! In addition, service and shipping are excellent. Especially for my last purchase of the Ultraviolet which arrived very quickly. Consider me a VERY satisfied customer who will be looking for their new releases!
As the owner of many Awake pieces I can attest to the exceptional artistry and design of their pieces.
Awake stands out in the independent watch market by delivering high-end artistic craftsmanship at an accessible price point. The dials are second to none and incorporate labor-intensive techniques like hand-applied lacquer (Sơn Mài), silver leaf gilding, and natural meteorite, every dial offers dynamic light play and unique character usually reserved for five-figure luxury pieces. In addition to the dials, the case construction punches far above its price tag. The combination of brushed flanks, polished bevels, sharp applied indices, and anti-reflective sapphire crystals creates a refined, premium feel on the wrist. The lume is especially impressive and applied in a truly unique fashion (check the web page).
If you are looking for stunning dial artistry, superb finishing, and a forward-thinking, Awake is hard to beat. Highly recommended!
Lillian and team are fantastic - the watches are amazing and they try to go above and beyond when it comes to customer service!
Lilian and team are superb. Great products (beautiful artisanship) and very direct and fast customer service. I have four of their watches and recommend to all. They will also rise as they grow
The Awake team was a pleasure to buy 2 watches from. Their customer service is always available even tho it is not a huge company and they are constantly traveling to watch shows. And they are actually friendly nice people who are passionate about watches. Not to mention the watches are beautiful! Highly recommend getting one to anyone who loves watches!
Awake has been designing some fantastic dial watches in the last couple of years with their lacquered and fragremts models. Their dial designs have been incrementally building in even more artistic designs incorporating fume profiles. If you are into unique dial designs that look beautiful, then Awake is one of the brands executing this the best at their price range. Also their incorporation of back-lighting with their lume is also a very unique design element that works really well.
Bought two recent AWAKE watches. Gorgeous dials and they both work perfectly. Great bands as well!
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