After picking up our new used Range Rover, we arrived home with an unfortunate warning ⚠️ light on the dash. David was immediate with his response. Collection for the car was arranged and the problema... See more
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We recently purchased a Range Rover Westminster from Apex Car Direct and the experience was excellent. Our sales manager, David, was extremely friendly, helpful, and made the whole process smooth an... See more
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I recently purchased a Maserati MC20 from David, and I can’t recommend him highly enough. He was incredible to deal with throughout the entire process completely honest, transparent, and communicative... See more
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My experience with Apex cars was excellent. The way they make buying a car very personal, from personalised video walk arounds of the vehicle, full transparency so there were no surprises when I made... See more
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Company details
About Apex Cars Direct
Written by the company
🚗 Expertly Handpicked Used Cars in Swindon, Wiltshire
At Apex Cars Direct, we don’t just sell any car – we handpick every vehicle we offer, and we’re proud to be rated a ‘Top Buyer’ on Carwow. Based in Swindon, Wiltshire, we use our automotive expertise to source only the best used cars for sale, from sporting and performance models to 4x4s, SUVs, and family cars. Every vehicle is HPI clear and carefully checked for quality, reliability, and value.
💷 Part Exchange & Flexible Used Car Finance in Swindon
Upgrade your current car with our hassle-free part exchange service and enjoy competitive used car finance tailored to your budget. We work with trusted car finance providers to help you spread the cost of your next vehicle – whether you have excellent credit or are working to improve it, we’ll find a package that suits you.
🔍 163-Point Vehicle Health Inspection for Complete Peace of Mind
Before any car reaches our forecourt, it undergoes a meticulous 163-point inspection by our in-house technicians. This comprehensive check covers mechanical, electrical, safety, and cosmetic elements – including engine performance, suspension, brakes, tyres, air conditioning, and interior features. We ensure every vehicle meets our high standards before it’s offered for sale.
✅ Fresh 6-Month Warranty on Every Used Car Although we’re confident in our quality checks, every used car in Swindon we sell comes with a fresh 6-month warranty as standard. This gives you confidence and protection whether you’re buying your first family car or upgrading to a performance model. As a trusted used car dealership in Wiltshire, we stand by our stock with reliable aftercare.
🛠️ Full 12-Month MOT Included with All Sales
We supply every vehicle with a full 12-month MOT carried out by our qualified in-house technicians. No hidden costs, no surprises – just safe, road-ready motoring from the moment you collect your car.
🚚 Nationwide Car Delivery – Free Within 50 Miles of Swindon
We offer nationwide used car delivery so you can buy with confidence no matter where you are in the UK. Delivery is completely free within a 50-mile radius of Swindon, with competitive rates for longer distances.
✨ Autoglym LifeShine Vehicle Protection – Interior & Exterior Guard
Protect your investment with Autoglym LifeShine in Swindon, available on all our vehicles. This premium treatment seals and protects your car’s paintwork, upholstery, and glass, creating a barrier against UV rays, road salt, and environmental damage. Includes a full aftercare kit and lifetime guarantee backed by Autoglym. Perfect for keeping your car looking showroom fresh and retaining value.
🛡️ Ghost II Immobiliser Installation in Swindon – Advanced Anti-Theft Security
Enhance your car’s protection with the Ghost II Immobiliser, available as an optional extra at Apex Cars Direct. This next-generation anti-theft device uses an undetectable PIN code sequence to prevent engine start unless authorised. With no signals to intercept, it’s virtually impossible for thieves to bypass – ideal for performance, prestige, and everyday vehicles. Ghost 2 Immobiliser installation in Swindon is available for a one-off payment of £599 with no subscription fees.
🧰 Apex Automotive Centre – Servicing, MOTs & Repairs in Swindon
Our on-site automotive centre in Swindon offers professional vehicle servicing and repairs for all makes and models, with specialist expertise in prestige cars such as Jaguar, Land Rover, and BMW. Using advanced diagnostic equipment, we deliver main-dealer standards without the main-dealer prices.
Our Services Include:
- Servicing: From oil changes to full maintenance checks (from £299)
- MOT Testing: Class 4 from £49.95, Class 7 from £58
- Electrical Repairs: Expert diagnosis and repair of complex electrical faults
- Air Conditioning Services: FREE checks, leak & pressure testing, regassing (R1S4A from £60, R134YF from £140), compressor & condenser repairs
📍 Find us: Apex Automotive Centre, Unit 5, Caen View, Rushy Platt, Swindon, SN5 8WQ
📞 Call: 01793 877477 (Option 2 for the workshop)
At Apex Cars Direct, we don’t just sell any car – we handpick every vehicle we offer, and we’re proud to be rated a ‘Top Buyer’ on Carwow. Based in Swindon, Wiltshire, we use our automotive expertise to source only the best used cars for sale, from sporting and performance models to 4x4s, SUVs, and family cars. Every vehicle is HPI clear and carefully checked for quality, reliability, and value.
💷 Part Exchange & Flexible Used Car Finance in Swindon
Upgrade your current car with our hassle-free part exchange service and enjoy competitive used car finance tailored to your budget. We work with trusted car finance providers to help you spread the cost of your next vehicle – whether you have excellent credit or are working to improve it, we’ll find a package that suits you.
🔍 163-Point Vehicle Health Inspection for Complete Peace of Mind
Before any car reaches our forecourt, it undergoes a meticulous 163-point inspection by our in-house technicians. This comprehensive check covers mechanical, electrical, safety, and cosmetic elements – including engine performance, suspension, brakes, tyres, air conditioning, and interior features. We ensure every vehicle meets our high standards before it’s offered for sale.
✅ Fresh 6-Month Warranty on Every Used Car Although we’re confident in our quality checks, every used car in Swindon we sell comes with a fresh 6-month warranty as standard. This gives you confidence and protection whether you’re buying your first family car or upgrading to a performance model. As a trusted used car dealership in Wiltshire, we stand by our stock with reliable aftercare.
🛠️ Full 12-Month MOT Included with All Sales
We supply every vehicle with a full 12-month MOT carried out by our qualified in-house technicians. No hidden costs, no surprises – just safe, road-ready motoring from the moment you collect your car.
🚚 Nationwide Car Delivery – Free Within 50 Miles of Swindon
We offer nationwide used car delivery so you can buy with confidence no matter where you are in the UK. Delivery is completely free within a 50-mile radius of Swindon, with competitive rates for longer distances.
✨ Autoglym LifeShine Vehicle Protection – Interior & Exterior Guard
Protect your investment with Autoglym LifeShine in Swindon, available on all our vehicles. This premium treatment seals and protects your car’s paintwork, upholstery, and glass, creating a barrier against UV rays, road salt, and environmental damage. Includes a full aftercare kit and lifetime guarantee backed by Autoglym. Perfect for keeping your car looking showroom fresh and retaining value.
🛡️ Ghost II Immobiliser Installation in Swindon – Advanced Anti-Theft Security
Enhance your car’s protection with the Ghost II Immobiliser, available as an optional extra at Apex Cars Direct. This next-generation anti-theft device uses an undetectable PIN code sequence to prevent engine start unless authorised. With no signals to intercept, it’s virtually impossible for thieves to bypass – ideal for performance, prestige, and everyday vehicles. Ghost 2 Immobiliser installation in Swindon is available for a one-off payment of £599 with no subscription fees.
🧰 Apex Automotive Centre – Servicing, MOTs & Repairs in Swindon
Our on-site automotive centre in Swindon offers professional vehicle servicing and repairs for all makes and models, with specialist expertise in prestige cars such as Jaguar, Land Rover, and BMW. Using advanced diagnostic equipment, we deliver main-dealer standards without the main-dealer prices.
Our Services Include:
- Servicing: From oil changes to full maintenance checks (from £299)
- MOT Testing: Class 4 from £49.95, Class 7 from £58
- Electrical Repairs: Expert diagnosis and repair of complex electrical faults
- Air Conditioning Services: FREE checks, leak & pressure testing, regassing (R1S4A from £60, R134YF from £140), compressor & condenser repairs
📍 Find us: Apex Automotive Centre, Unit 5, Caen View, Rushy Platt, Swindon, SN5 8WQ
📞 Call: 01793 877477 (Option 2 for the workshop)
Contact info
Unit 23, Rushy Platt, Caen View, Swindon, SN5 8WQ, Swindon, Wiltshire, United Kingdom
- 01793 877477
- sales@apexcarsdirect.co.uk
- apexcarsdirect.co.uk
4.9
Excellent
412 reviews
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This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 2 weeks
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Great service
Great service! Staff are great! Will certainly be coming back!
15 October 2025
Unprompted review
Reply from Apex Cars Direct
Hi Charlie,
Thank you for the great review! We’re glad you were happy with the service and team. Enjoy your S3!😊
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Great experience
The experience as a whole was very smooth. I felt confident and comfortable that it was handled and was offered all options to make the process pressure free and to the best of their ability fit my requests.
I cannot recommend them enough.
3 October 2025
Unprompted review
Reply from Apex Cars Direct
Hi Craig,
Thank you so much for your kind review! We’re delighted to hear that you found the whole process smooth and pressure-free. Our goal is always to make buying a car as straightforward and enjoyable as possible, so it’s great to know we met your expectations.
We really appreciate your recommendation and look forward to welcoming you again in the future
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
I recently purchased a Maserati MC20…
I recently purchased a Maserati MC20 from David, and I can’t recommend him highly enough. He was incredible to deal with throughout the entire process completely honest, transparent, and communicative. David went above and beyond to get the deal done smoothly, and the car was prepared to the highest standards. If you’re buying a car, you can do so with complete confidence. Highly recommended!
19 September 2025
Unprompted review
Reply from Apex Cars Direct
Hi Sandy,
Wow!✨ Thank you so much for your amazing review! The Maserati MC20 is a truly special car, and we’re delighted that David made the whole experience such a memorable one for you.
His honest, transparent approach and commitment to going the extra mile are exactly what we strive for at Apex Cars Direct.
We’re thrilled you’re so pleased with both the service and the car’s preparation. Your recommendation means the world to us, and we wish you many incredible drives ahead in your MC20!🏎️
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
We recently purchased a Range Rover…
We recently purchased a Range Rover Westminster from Apex Car Direct and the experience was excellent. Our sales manager, David, was extremely friendly, helpful, and made the whole process smooth and stress-free. He answered all our questions and guided us through everything with professionalism.
The only small downside was that the car was handed over with very little fuel left (only about 12 miles remaining), but apart from that, everything else was perfect. Overall, we are very happy with our purchase and would definitely recommend Apex Car Direct to anyone looking for a quality vehicle and great service.
3 September 2025
Unprompted review
Reply from Apex Cars Direct
Hi Salman,
Thank you so much for taking the time to share your experience and for choosing Apex Cars Direct for your Range Rover Westminster. We’re delighted to hear that David made the process smooth and stress-free, and that you felt well looked after throughout.
We appreciate your feedback regarding the fuel level at handover - this is noted and we’ll make sure it’s addressed for the future.
Your recommendation means a great deal to us, and we’re so pleased you’re happy with your new car.
We wish you many enjoyable miles ahead and look forward to welcoming you again in the future.🚘✨
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Excellent service
Excellent service, great rate for finance. Very smooth and no issues at all.
10 September 2025
Unprompted review
Reply from Apex Cars Direct
Hi James,
Thank you so much for your kind words! We’re delighted to hear you found the process smooth and that you’re happy with the finance package. Enjoy your new car, and we’ll look forward to welcoming you again in the future.
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Great to do business with
Great to do business with
Highly recomended
2 September 2025
Unprompted review
Reply from Apex Cars Direct
Hi Michael,
Thank you for your kind words and recommendation! We’re delighted you found it great to do business with us, and we hope you enjoy your car.
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Reply from Apex Cars Direct
Hi Chris,
Thank you for your lovely feedback! We’re delighted you’re happy with both the service and your new car. Wishing you many happy miles ahead!
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
An excellent Sales Team
I found a friendly and knowledgeable sales team that listened to my requirements and managed to fill them
After sales (so far) has been understanding and efficient
First Class
7 July 2025
Reply from Apex Cars Direct
Hi Joe,
Thank you for your kind review. We’re so pleased our sales team listened to your needs and helped you find the right car. It’s also great to hear our aftersales support has been efficient for you. We really appreciate your recommendation!
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Brilliant company to deal with 👌
7 July 2025
Reply from Apex Cars Direct
Thank you for your kind words! We’re glad you had a great experience with us. 👌
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
From the moment I walked in
From the moment I walked in, I felt welcomed and respected. The team at Apex CARS Direct was professional, knowledgeable, and genuinely cared about helping me find the right vehicle—not just making a sale. My sales rep, Sam went above and beyond, answering all my questions patiently and never pressuring me.
The entire process was smooth, transparent, and stress-free—from test drive to financing. I was especially impressed with how they explained all the options clearly and helped me get a great deal. The car was in perfect condition, exactly as described, and ready for pickup when promised.
I highly recommend Apex Cars Direct to anyone looking for a trustworthy and hassle-free car buying experience. I’ll definitely be back when it’s time for my next vehicle.
Thank You Sam!
27 June 2025
Unprompted review
Reply from Apex Cars Direct
Thank you for your fantastic review! We’re delighted to hear Sam and the team made you feel welcome and supported throughout the whole process. It’s great to know everything went smoothly and you’re happy with your new car. We really appreciate your recommendation and look forward to helping you again in the future!
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
I had to drive a long way to see this…
I had to drive a long way to see this car and David held it for me. Everything was as described,preparation of the car was great and collection went smoothly. Good car at the right price.
30 June 2025
Reply from Apex Cars Direct
Thank you for your review! We’re so pleased David could reserve the car for you and that everything went smoothly. Enjoy your new car!
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Reply from Apex Cars Direct
Thank you so much :)
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Good communication
Good communication, easy to deal with. Did everything they said they would and delivered on time. Great overall service and would recommend, would definitely use there services again.
29 May 2025
Unprompted review
Reply from Apex Cars Direct
Hi Kevin,
Thank you so much for your kind words! We're really pleased to hear you found the experience straightforward and that everything was delivered as promised. Providing clear communication and reliable service is something we take great pride in, so it's fantastic to know we hit the mark.
We truly appreciate your recommendation and look forward to welcoming you back again in the future!
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Great team at Apex
Great team at Apex, made us feel very welcome and under no pressure during the whole process. We're very clear about the vehicle history and answered all relevant questions quickly. Super business to deal with and would not hesitate to buy another car from them
6 June 2025
Reply from Apex Cars Direct
Hi Steve,
Thank you for your kind words! We're so pleased to hear you felt welcome and under no pressure throughout your visit - that’s exactly the experience we aim to provide. It’s great to know everything was clearly explained and your questions were answered promptly.
We really appreciate your support and look forward to helping you again when you're ready for your next car!
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Great experience and trustworthy
Both salesmen were very courteous without being pushy. They were able to answer our questions and left us to it to have a good look around the car. Felt the price was fair and nicely valeted. Seamless experience. Would certainly use again.
24 May 2025
Unprompted review
Reply from Apex Cars Direct
Thank you so much for the lovely feedback! We're really pleased to hear you had a seamless experience and that our team were able to assist you without any pressure. It’s great to know you felt comfortable to take your time and have a proper look around the car. We're also glad the presentation and pricing met your expectations.
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
First class experience
Sam was fantastic.
No pressure, informative and great quality vehicles.
Highly recommend Apex Cars Direct
14 May 2025
Unprompted review
Reply from Apex Cars Direct
Thanks for the great review, Daryll!
I'll be sure to pass this on to Sam. He will be chuffed. If you need anything else, please don't hesitate to get in touch.
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Reply from Apex Cars Direct
Thank you! I'll be sure to let Sam know :)
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Great experience from start to finish
Car advert very comprehensive which answered a lot of expected questions. Easy to deal with in person, car was ready to view when I arrived. Sales process very straightforward and I felt confident in my purchase.
12 May 2025
Reply from Apex Cars Direct
Thank you for your great review :) Please do not hesitate to get in touch should you need anything else.
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
Amazing service
We purchased a Lexus from Apex Motors and they amazing from their customer service to having the car ready to take home in just 1 day! Sam was very thorough with all the information about the car with its history and the car in general. This business is very professional, friendly, clean and tidy! We would most definitely recommend if looking to purchase a new car and we will be back!
Thanks guys for an easy and fast purchase!
2 May 2025
Unprompted review
Reply from Apex Cars Direct
Hi Tiffany,
Thank you for the lovely feedback! We're so pleased you had a smooth and quick experience with us. Sam will be chuffed to hear your kind words. Enjoy the Lexus, and we look forward to seeing you again! :)
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
I bought a car from Apex over the phone…
I bought a car from Apex over the phone and picked it up the next day. The car was as advertised, no surprises, no dramas. They guys gave me a good price for my trade in and the car I bought was really well priced (compared to the car warehouse stores in Bristol). I would certainly recommend and will buy from Apex again. Good customer experience.
1 April 2025
Reply from Apex Cars Direct
Hi Peter,
Thanks for the great review! :-) We're so glad everything went smoothly and that you're happy with the deal. We really appreciate the recommendation and look forward to helping you again in future. Please don’t hesitate to get in touch should you need to.
All the best,
The Apex Cars Direct Team
📍 Unit 23, Caen View, Swindon SN5 8WQ
📞 01793 877477
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