APE Nutrition Reviews 

91
TrustScore 4 out of 5

4.2

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Review summary

Created with AI, based on recent reviews

Considering 85 reviews, reviewers had a great experience with this company. Customers consistently praise the high quality and effectiveness of the products, noting benefits for bone strength, skin, hair, and overall well-being. Many appreciate the clean, carefully sourced, and minimal ingredients, often highlighting the delicious taste of protein powders that are easy to mix. People also value the company's strong ethical stance, including its commitment to regenerative farming and environmentally friendly practices. However, some customers experienced issues with orders, such as unapplied discounts or significant delays in receiving products. A few other people also found certain protein powders had an unpleasant taste or smell, describing them as not pleasant or even vile.

What people talk about most

Product

Consumers generally express high satisfaction with the products, often praising their quality, ethical... See more

Quality

People report positive experiences with quality, highlighting well-sourced, nutrient-dense products with... See more

Ethics

Customers express appreciation for the company's strong ethical ethos and integrity, noting their commitment... See more

Order

Users describe ambiguous interactions with order, with some finding the ordering process efficient and... See more

Customer service

Reviewers mention ambiguous feedback about customer service, with many praising it as helpful, top-notch, and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Good quality products, carefully sourced. Have been taking the collagen powder for over a year. It suits me well, no bloating etc. Easy to mix in drinks, has no noticeable smell or flavour. Wanted a... See more

Rated 5 out of 5 stars

I have been taking the Whole Bone Matrix and Optimised Female products plus the APE protein powder on a daily basis for over one year. The aim is to help increase my bone strength as I’d broken my a... See more

Rated 5 out of 5 stars

I’ve bought the maple and cacao protein powder a few times now occasionally adding a scoop of it to my hot milk as I make a coffee. Noticed a real difference - no noticeable beef taste or after taste.... See more

Company replied

Rated 5 out of 5 stars

Surprised by some of the reviews on here so posting mine. Just ordered collagen and optimised male for other half. I’ve been using the cacao and maple protein powder with no issues and I actually r... See more

Company replied


4.2

Great

TrustScore 4 out of 5

91 reviews

5-star
4-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 93% of negative reviews

Typically takes over 1 month to reply

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4.2

All reviews

(91)

84 reviews in the last 12 months

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Rated 1 out of 5 stars

Customer service

Customer service. They shipped to me allegedly with 24 hour service. On 27th September. But the parcel still hasn’t arrived, the tracking hasn’t budged since that day. The only thing i get from their customer service people is “we’re raising the matter with royal mail, please be patient.”

After a week the parcel’s clearly lost. Won’t be ordering from ape again, if this is what “service” looks like.

6 October 2025
Unprompted review
APE Nutrition logo

Reply from APE Nutrition

Hi Fabian,

Thank you so much for taking the time to share your feedback. I’m very sorry to hear about your frustrating shipping experience. I can see that you’ve been in touch with our customer support team and your initial issue has been resolved with our customer support team sending you out an immediate replacement. Thank you for working with us to figure that out.

We’re very sorry for the delayed response here on Trustpilot, we’re always aiming to follow up promptly when customers have a difficult experience and do everything we can to resolve it in the best possible way. I can see that you’ve ordered a few times since this initial difficulty and hope that means things have been repaired.

We’re grateful to have you as part of our community and if there is anything else we can do to support a better experience for you please don’t hesitate to reach out.

Take care,
Anna from the APE Nutrition team

Rated 5 out of 5 stars

I am addicted to the beef protein…

I am addicted to the beef protein powder in shot form with water! No joke! It like a roast dinner every day without all the prep work!
I have been a vegetarian for 7 years through choice due to animal cruelty & everything that comes with it within the global food chain! By this I mean nothing natural and absolute animal abuse.
I fell pregnant at 45 with my 4th child and iron levels were low. I felt weak, tired and defeated. I started taking prescription meds, then gave into my demons & started eating meat! The meds were not enough! I felt no relief just guilt for giving in. I had to continue on until the final trimester but knew there was no way I could eat meat the ancient way after the baby was born. That’s when I discovered Ape Nutrition! Oh my word! The protein powder alone gave me all the craving I needed! I wish I’d known whilst being pregnant this would have saved me! It’s not vegetarian I know but neither was I for most of my life! It’s given me the. Fix I need without the guilt of feeding of an ill treated animal pumped with hormones that no one needs!
I now also take the Beef Spleen , Optimised Female, Collegian Powder & the Celtic Oysters and I feel amazing everyday! I cannot recommend these products enough! Totally real, totally organic, cruelty free and so tasty! I’ll also add highly addictive!
APE…, be proud to be the best around!
Finally, real nutrition we can all truly absorb and benefit from 👍

3 October 2025
Unprompted review
APE Nutrition logo

Reply from APE Nutrition

Thank you so much for taking the time to share this, it really means a lot that you’ve taken the time to explain your journey so openly. We can hear just how challenging that period was for you, especially balancing your values with what your body needed during pregnancy. That’s not an easy place to be, and we completely understand the mix of frustration and guilt you described.

We’re so glad you found us when you did, and that the protein has given you a way to support your body without feeling like you’re compromising on what matters to you. The way you’ve described using it day to day genuinely made us smile, and “a roast dinner without the prep” might be one of our favourite descriptions yet.

It’s also amazing to hear how you’re getting on with the wider range. Products like the Beef Spleen, Optimised Female, Collagen and Oysters are all designed to work together to support things like iron levels, energy and overall nutrient intake, so it’s great to hear you’re feeling that difference.

Thank you again for your trust, your openness, and your support. It really does mean a lot to us.

Stefie and The APE Team

Rated 1 out of 5 stars

This company is a scam

This company is a scam. They don’t post real reviews on their website. I ordered the maple protein and it is the most vile, disgusting protein I have ever tasted. It takes like beef and smells like beef. I gag when I try to drink it. But on their website it’s raving reviews. I added my honest review and it hasn’t been posted. Avoid at all costs.

20 September 2025
Unprompted review
APE Nutrition logo

Reply from APE Nutrition

Hi Sacha,

Thank you for taking the time to share your feedback. We’re really sorry to hear that you didn’t like the taste of the protein powder. We can see your review is on our website but we indeed missed responding to you there and here on Trustpilot and we are very sorry about that. We’ll make sure to add our response to your review on the website as well.

When it comes to our Raw Maple & Cacao Beef Protein taste, the response we get is overwhelmingly positive. Since it’s made with high-quality, minimally processed ingredients, there is quite a different flavour vs typical Whey Protein powders which are often synthetically sweetened and this gives them an unnatural taste. We understand that it may take a bit of time to adjust to ours, which are all real food ingredients and less sweet. Have you tried mixing with your favourite frozen fruit, a banana & honey? This is a really popular way that we get feedback on. There are also a few other recipes available directly on the product page. Plus, you can mix it in with baked goods too, this might be another helpful way to not only use the rest of the powder but also improve the taste profile as you adjust.

This product was actually developed by Josh & Izzi in their kitchen at home, so we are sorry that you didn’t enjoy it as we are genuinely extremely happy with the taste, along with many other customers although we understand it may not suit everyone. However, thank you for your feedback - it is acknowledged and appreciated.

We do our best to look after all of our customers regardless of their experience with us and we can see you were in touch with our customer support team and were offered a discount in an attempt to resolve the experience for you. Once a product is opened, we’re unfortunately not able to offer a refund which is what you had requested. However, something we are working on is offering a smaller protein option so that people are able to try the different flavours before making a bigger commitment.

If there is anything else we can do please let us know by reaching out to our customer support team at customersupport@apenutrition.co.uk. But we fully understand if you’d like to leave things where they are.

We truly wish you all the best,

-Anna from the APE Nutrition team

Rated 3 out of 5 stars

Cacao and maple protein powder

Cacao and maple protein powder does taste great with honey, tried for 7 days to ensure it’s definitely this product that is giving me bloating and stomach issues, unfortunately it is this product

13 September 2025
Unprompted review
APE Nutrition logo

Reply from APE Nutrition

Hi Jon,

Firstly, I’m really sorry we missed seeing your review! We’re committed to understanding how we can best support you and learn more about your experience.

Secondly, I’m sorry to hear that you felt bloated after trying our protein powder, this isn’t feedback we usually get from this product, especially with its minimal ingredients and being dairy- free. We do really appreciate your feedback: we’d like to know more about your experience and get in touch with you so we can investigate this issue more fully.

Please reach out to our customersupport@apenutrition.co.uk where we can better support you finding a resolution.

Thank you so much,
Anna from the APE Nutrition team

Rated 5 out of 5 stars

Love the company ethos and the research…

Love the company ethos and the research they share. Bought the vanilla protein. It stinks…but it tastes so good. It’s the best tasting protein I’ve tried. It is quality. This is without doubt going to be my preferred protein from now on. I’m hoping to try some more products of theirs if I can afford it.

14 August 2025
Unprompted review
APE Nutrition logo

Reply from APE Nutrition

Thank you so much for taking the time to share this, it genuinely means a lot to us.

I had to smile at your comment about the smell, it’s something we hear from time to time and it really comes down to the natural, minimally processed ingredients we use. Without artificial flavourings or sweeteners, you sometimes get a more “real” aroma, but we’re so glad to hear you love the taste and it’s become your go-to.

Really appreciate your kind words about our ethos and the research we share. It’s a big part of what we do, so hearing that it resonates with you means a lot.

If you do decide to try anything else and want a bit of guidance, feel free to reach out anytime. Emma our nutritionist is always happy to help you find the best fit and answer any questions.

Thanks again for your support.

Stefie and The APE Team

Rated 1 out of 5 stars

Unfortunately the beef protein (maple &…

Unfortunately the beef protein (maple & cacao) left me incredibly bloated and uncomfortable

22 July 2025
Unprompted review
APE Nutrition logo

Reply from APE Nutrition

Hi Paul,

We’re so sorry for missing your review! Despite it being quite some time since you left it, we’d like the opportunity to get in touch and learn more about your experience. Customer feedback is important to us as we’re always looking to improve our products, our customers' experience and anything else we can do to help our community.

We’re also sorry to hear that you felt bloated and so uncomfortable after trying our protein powder, this isn’t feedback we’ve gotten from this product, especially with it having such minimal ingredients and being dairy free. Regardless, we acknowledge and value your feedback. We’d like to know more about your experience and get in touch with you so we can investigate more fully.

Please reach out to our customersupport@apenutrition.co.uk where we can better support finding a resolution.

Thank you so much,
Anna from the APE Nutrition team

Rated 5 out of 5 stars

Contrary to the other review

Contrary to the other review, I had an extremely positive and personal experience with Simon following many issues with the couriers.

My order got significantly delayed due to the courier failing to make the delivery. I was very frustrated but Simon made sure it was resolved and quickly sent out a free order for the one that got lost by the courier.

Beyond that, I love what they offer, focussing on micronutrients from a quality grass fed, regeneratively raised source. And not wildly overpriced like many others.

1 July 2025
Unprompted review
APE Nutrition logo

Reply from APE Nutrition

Thank you so much for taking the time to write this review.

We’re sorry to hear about the issues you had with the courier, we know how frustrating that can be, especially when you’re waiting on an order. I’m really glad Simon was able to step in, get things sorted quickly, and make sure you weren’t left out of pocket. I’ll be sure to pass your kind words on to him, it’ll genuinely make his day.

It’s also great to hear you’re enjoying the product itself and what we’re doing at APE. Focusing on nutrient density, quality sourcing, and keeping things as accessible as possible is exactly what we care about, so it’s brilliant to know that’s coming through.

Thanks again for your support, we really appreciate it.

Stefie and The APE Team

Rated 5 out of 5 stars

I ordered protein from APE last week

I ordered protein from APE last week, the parcel was delivered within 2-3 days. I was very happy with how quickly they fulfilled and sent the order. Unfortunately the parcel was damaged and the protein powder exploded in the box. I contacted the customer service and it was resolved right away, I got the replacement within 24h. Thank you so much! The quality of your customer service is as great as the products you sell ❤️

30 May 2025
Unprompted review
APE Nutrition logo

Reply from APE Nutrition

Thanks so much for taking the time to share this, it really means a lot.

We’re really glad to hear your order arrived quickly, although we’re very sorry to hear it didn’t reach you in perfect condition the first time. As we try our best to provide exceptional service, some factors like shipping and handling are outside of our control, and issues like this can happen. So it’s great to know the team sorted your replacement quickly.

Thank you for your kind words about both the product and our customer service. We always aim to make things right as smoothly as possible, so your feedback is really appreciated

Thanks again for your support.

Stefie and The APE Team

Rated 5 out of 5 stars

QUALITY

Ape Nutrition has been a game changer for my health. Since using their colostrum and collagen products, I’ve noticed significant improvements in my body and overall well-being. I recently started trying their organ capsules, and I’m excited to see the results. Even after moving abroad, I was determined to keep using their products because they’ve had such a positive impact on my life. Although there were some shipping challenges initially, Ape Nutrition resolved them incredibly quickly, proving that they not only offer great products but also the best customer service. I’m committed to being a lifelong customer. While their products aren’t cheap and my budget is tight, I believe that investing in my health is worth every penny. Highly recommend!

15 October 2024
Unprompted review

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