Our Staffy pup, Jimmy, absolutely loves AATU! 🐾 We switched to it after dealing with some skin sensitivity, and the difference has been amazing - his coat looks healthier, and his skin is no longer i... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Excellent company to deal with direct. Their rewards scheme is fantastic too. Super fast delivery and their customer service was brilliant on the one occasion I contacted them. The quality of the... See more
Company replied
Next day delivery. Brilliant. At last a top quality dog food with balanced ingredients.....and more importantly Dotty loves it ,solid no upset tummy. Magic. Chicken , beef, Turkey & Duck ....Would t... See more
Company replied
I’ve been subscribing for a couple of months for AATU wet tinned food for dogs which my dog enjoys very much. I wanted to mix up the flavours so attempted to amend my subscription (and miserably faile... See more
Company replied
Company details
Written by the company
This is AATU, the original 80:20 luxury diet for dogs and cats. Designed in Britain by expert nutritionists, who love their pets and manufactured to the highest standards, we will never compromise on quality. All of our recipes are grain free and made from single source protein, so you know you're feeding the best. Subscribe and Save on our website today to take the effort out of ordering and to get the best deal!
Contact info
Inspired Pet Nutrition, The Airfield, Dalton, YO7 3HE, Thirsk, United Kingdom
- enquiries@aatu.com
- aatu.co.uk
4.7
Excellent
2K reviews
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Reply from AATU Dog & Cat Food
Thank you for your wonderful review! We're thrilled to hear that your dogs are enjoying our food and that you're pleased with the freshness and packaging. We strive to provide the best for our furry friends.
Thanks again for choosing AATU!
Best wishes,
Chris
The AATU Team
Needed the subscription earlier so…
Needed the subscription earlier so changed the date and it came next day great service
18 March 2026
Reply from AATU Dog & Cat Food
It's great to know that we were able to meet your needs promptly. We're thrilled to hear that you found our subscription service flexible and efficient.
Thank you for your fantastic 5-star review and thank you for choosing AATU for your pet's nutritional needs.
Best wishes,
Chris
The AATU Team
Excellent service and very quick …
Excellent service and very quick delivery
My dogs love the food I wouldn't feed my digs anything but AATU
17 March 2026
Reply from AATU Dog & Cat Food
Thank you for your wonderful review! We're so happy to hear that you're pleased with our service and speedy delivery. It's fantastic to know that your dogs are enjoying their AATU meals.
We appreciate your trust in us to provide the best for your furry friends.
Thanks again for choosing AATU!
Best wishes,
Chris
The AATU Team
Rina was great
Rina was great. Very helpful, friendly and taking the time to advise me and helping with my order.
Many thanks Rina!!!
19 March 2026
Unprompted review
Reply from AATU Dog & Cat Food
Thank you for your wonderful review and the full 5-star rating! We're thrilled to hear that Rina was able to provide you with the excellent experience we strive to provide all our customers.
We'll be sure to pass your kind words along to her.
Thank you for choosing AATU for your pet's needs. We look forward to serving you again in the future!
Best wishes,
Chris
The AATU Team
Reply from AATU Dog & Cat Food
We're delighted to hear that you're pleased with our service and the speed of our delivery.
We strive to provide the best experience for our customers and your review reaffirms the hard work we put in every day.
Best wishes,
Chris
The AATU Team
Brilliant company
Brilliant company. Had a problem with initial introduction pack, dealt with promptly and now subscribed
7 March 2026
Reply from AATU Dog & Cat Food
Thank you for your wonderful 5-star review and for your kind words about our company. We're thrilled to hear that your issue with the initial introduction pack was resolved promptly and that you've decided to subscribe to our service.
We're committed to providing excellent customer service and we're glad to know we hit the mark for you.
Thank you for choosing AATU for your pet's nutritional needs. We look forward to continuing to serve you.
Best wishes,
Chris
The AATU Team
Excellent product and company
The product is fantastic we wanted to avoid chicken due to allergies and have a high protein diet as she does agility twice a week the salmon food is fantastic. We have a managed subscription which is really easy to use very happy with the company and the product.
14 March 2026
Reply from AATU Dog & Cat Food
We're absolutely delighted to hear that you're finding our salmon food beneficial for your pet's active lifestyle and that our managed subscription service is working well for you. It's always our aim to make things as easy as possible for our customers.
We appreciate your kind words about our company and product. Your satisfaction is our top priority and we're delighted to know we're meeting your expectations.
Thank you for choosing AATU for your pet's nutritional needs. We look forward to continuing to serve you.
Best wishes,
Chris
The AATU Team
My dogs love the beef wet food.I have a fussy girl and even she is loving it.
Great food.
Excellent service.
Fabulous and worth every penny.
6 March 2026
Reply from AATU Dog & Cat Food
Thank you for your wonderful review! We're thrilled to hear that your dogs are enjoying our beef wet food, even your fussy girl. It's fantastic to know that you're pleased with our service and find our products worth every penny.
We appreciate your support and look forward to continuing to serve you and your furry friends.
Best wishes,
Chris
The AATU Team
Reply from AATU Dog & Cat Food
We're thrilled to hear that Archie is enjoying his meals from AATU! We always aim to provide the best for our furry friends. Thank you for taking the time to share your positive experience with us.
We look forward to continuing to serve you and Archie.
Best wishes,
Chris
The AATU Team
Woof
This food is amazing! My bowl is empty in seconds 😋 It tastes great, gives me lots of energy, and my fur looks shiny and healthy.
6 March 2026
Reply from AATU Dog & Cat Food
Thank you for your fantastic 5-star review! We're thrilled to hear that you're enjoying our food and noticing the positive effects it has on your energy levels and coat.
It's always wonderful to hear from satisfied customers.
Thank you for choosing AATU!
Best wishes,
Chris
The AATU Team
Thankyou so much Rina for your invaluable time in dealing with my order today its been a pleasure speaking to you today have a wonderful weekend.
Thankyou so much Rina for your invaluable help in dealing with my or
13 March 2026
Unprompted review
Reply from AATU Dog & Cat Food
Thank you for your wonderful review! We're thrilled to hear that you're pleased with our service and I will pass on your kind words to Rina.
We strive to provide the best for our customers and their pets. If you ever need any assistance, don't hesitate to reach out to our customer care team at https://customercare.aatu.co.uk/.
Thanks again for choosing AATU!
Best wishes,
Chris
The AATU Team
Reply from AATU Dog & Cat Food
Thank you for your wonderful review! We're thrilled to hear that you're pleased with our service and the speedy delivery.
We strive to provide the best for our customers and their pets.
Thanks again for choosing AATU!
Best wishes,
Chris
The AATU Team
Amazing quality and fast delivery.
Amazing quality and fast delivery.
My dogs love their food
1 March 2026
Reply from AATU Dog & Cat Food
Thank you so much for your wonderful review and the 5-star rating! We're thrilled to hear that your dogs are enjoying their AATU meals and that you're pleased with our delivery service. We strive to provide the best for our customers and their pets.
Thank you for choosing AATU!
Best wishes,
Chris
The AATU Team
Very fast delivery.
Very fast delivery.
My German shepherd loves it. Will use again
Great value of money
28 February 2026
Reply from AATU Dog & Cat Food
Thank you for your wonderful review! We're thrilled to hear that your German Shepherd is enjoying our food and that you found our delivery service to be speedy.
We look forward to serving you again in the future.
Thanks for choosing AATU!
Best wishes,
Chris
The AATU Team
AATU beef dog food
My dog loves this food it agrees with her even though she has sensitive stomach good help ful service and delivery
6 March 2026
Reply from AATU Dog & Cat Food
We're absolutely delighted to hear that your dog is enjoying our AATU beef dog food and that it's suiting her sensitive stomach. It's also great to know that you've found our service and delivery helpful and efficient.
We appreciate your support and look forward to continuing to provide your dog with our super premium food.
Best wishes,
Chris
The AATU Team
My cats and I both love AATU!
My cats and I both love AATU!
The food is of course exceptionally high quality and worth every penny, but the customer service is also first rate. I think both are reflection of a good company ethos overall.
10 March 2026
Unprompted review
Reply from AATU Dog & Cat Food
Thank you so much for your wonderful review and the full 5-star rating! We're thrilled to hear that both you and your cats are enjoying AATU and that you've had a positive experience with our customer service.
We strive to provide not only high-quality pet food but also excellent customer service, and it's always rewarding to hear when we've achieved this.
Thank you for choosing AATU for your cats. We appreciate your support and look forward to continuing to serve you.
Best wishes,
Chris
The AATU Team
My 2 girls love this food
My 2 girls love this food. I have a lab who will eat anything but a fussy Jack Russell it’s so nice to be able to just buy the one type. Also ordered in the evening when I realised I was running low and it arrived the very next morning. Amazing thank you! 🙂
6 March 2026
Reply from AATU Dog & Cat Food
We're thrilled to hear that both your Lab and your Jack Russell are enjoying our food. It's great to know that our product suits their different tastes and that you find it convenient to buy just one type.
We're also delighted to hear that our delivery service met your expectations and that your order arrived promptly the next morning. We always strive to provide the best service to our customers.
Thank you once again for your kind words and for choosing AATU for your girls. We look forward to continuing to serve you in the future.
Best wishes,
Chris
The AATU Team
Reply from AATU Dog & Cat Food
Thank you for your wonderful review and the full 5-stars! We're thrilled to hear that you're pleased with our dog food and the speed of our delivery.
We strive to provide the best service to our customers and your feedback is greatly appreciated.
Thank you for choosing AATU for your pet's nutritional needs. We look forward to continuing to serve you in the future.
Best wishes,
Chris
The AATU Team
Better than most other dried foods but sadly also most costly
This is probably the most costly complete dried dogfood available in the UK but it seems to be very well tolerated. The subscription service offers a better price, although the indicated amount the dog needs means he will likely run out before the earliest scheduled next delivery. The delivery service for the first instalment was good but it is not available locally so it will be an issue if we have any delivery delays. Buying direct is better than via Amazon subscription.
27 February 2026
Reply from AATU Dog & Cat Food
Thank you for taking the time to share your feedback with us. We're pleased to hear that our food is well-tolerated by your dog and that you found our direct subscription service to be beneficial.
We would like to resolve the issue with scheduling your deliveries to suit your dogs needs. Please reach out to our customer care team at https://customercare.aatu.co.uk/. They will be more than happy to assist you with regards to scheduling your orders for your next delivery. You can also call us on 01344 596 325.
We appreciate your preference for buying directly from us rather than through other providers. We're committed to providing the best service and value to our customers, and your feedback helps us to continue improving.
Thank you once again for your review and for choosing AATU.
Best wishes,
Chris
The AATU Team
Reply from AATU Dog & Cat Food
Thank you for your positive feedback! We're delighted to hear that you find our food great and the ordering process easy.
We strive to provide a seamless experience for our customers.
Thanks again for choosing AATU for your pet's nutritional needs.
Best wishes,
Chris
The AATU Team
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.