The process was very easy and fast to follow. The only reason I did not give 5 stars was because although I applied online, I originally received hard copy detailing all the coverage. Online it did... See more
Company replied
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Review summary
Based on reviews, created with AI
What people talk about most
Based on these reviews
Easy process. No medical questions. Did it all online. I can't give it a 5 until one of us has to use the policy. Then the crucial part, paying off the policy will come into play. I hope it is as eas... See more
Company replied
I went shopping for life insurance that was affordable? I found a whole life policy with AAA Insurance that builds borrowing power. I like that ability. Rainy days always appear! Stay covered all.
Company replied
Barbara was exceptional! She was kind, thorough with her work and extremely helpful. She did not only help build a life insurance plan, she made me feel comfortable with my decision and reassured me w... See more
Company replied
Company details
About AAA Life Insurance Company
Written by the company
AAA Life Insurance Company has proudly delivered quality life insurance and annuity products since 1969. Headquartered in southeast Michigan, AAA Life is an award-winning company with over 1.8 million active policies. As a part of the American Automobile Association (AAA), AAA Life provides the same high-quality service that members have come to expect from AAA – a name trusted by millions for home and automobile insurance, roadside assistance and travel guidance. |
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Our promise to you
AAA Life is dedicated to making life easier for you, from quotes to claims. Life insurance can help add peace of mind and ensure that your loved ones are more financially protected should anything happen to you. We take our promise seriously to be there for families when we’re needed most. |
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Your coverage,
your way AAA Life is dedicated to making life easier for you, from quotes to claims. Life insurance can help add peace of mind and ensure that your loved ones are more financially protected should anything happen to you. We take our promise seriously to be there for families when we’re needed most. |
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A name associated
with trust AAA Life is accredited by the Better Business Bureau and holds an A+ rating – the highest offered by the BBB – and was included on Forbes’ list of the World’s Best Life Insurance Companies for 2024. |
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| ALAN-29743-D24-XX |
Contact info
17900 N Laurel Park Dr, 48152, Livonia, United States
- 888-223-6534
- membersvc@aaalife.com
- aaalife.com
4.4
Excellent
2K reviews
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Application was easy to follow and…
Application was easy to follow and completed in a very short time.
18 April 2026
I don't do reviews or surveys.
17 April 2026
AAA’s Life Insurance application…
AAA’s Life Insurance application process is clear, straightforward and intuitive, resulting in a positive experience. I’ve been a AAA member since 1993 and have been pleased with their reliable vehicle roadside assistance services throughout my relationship with them.
18 April 2026
extreme difficulty going through…
extreme difficulty going through website to change my Term policy into a Whole Life policy. Never received email with policy change information
17 April 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Easy to sign up
Easy to sign up. Still waiting to hear on one policy. I get innudated with mail to sign up for life insurance! Which is why 4 stars.
9 April 2026
Reply from AAA Life Insurance Company
Thanks for the kind words and for being a AAA Life policyholder! Please call Member Services at 855-598-0890 if you have questions about your policies or communications.
Very easy to accomplish online
Very easy to accomplish online. Easier than paper since I have more than one beneficiary
16 April 2026
Reply from AAA Life Insurance Company
Thanks for the kind words and for being a AAA Life policyholder!
Easy application process and clear…
Easy application process and clear instructions and benefits explanation.
16 April 2026
Reply from AAA Life Insurance Company
Thanks for the positive review and for being a AAA Life policyholder, George! We are glad to hear you found the process to secure life insurance coverage easy to complete.
Easy application
I just purchased the AAA life insurance policy at the age of 70. Very easy process.
8 April 2026
Reply from AAA Life Insurance Company
Thanks for the kind words and for being a AAA Life policyholder, Eve! We are glad to hear you found the process to secure life insurance coverage easy to complete.
Reply from AAA Life Insurance Company
Thanks for the positive review and for being a AAA Life policyholder, Julie!
Reply from AAA Life Insurance Company
Thanks for the positive review and for being a AAA Life policyholder!
Paul Kendell handled my policy so nice
Paul Kendell handled my policy so nice. He enrolled me in the life insurance policy that I needed. He was very nice, courteous, and very knowledgeable of what the company does. He was very good.
15 April 2026
Reply from AAA Life Insurance Company
Thanks for the positive review and for being a AAA Life policyholder, Joanne! We are happy to hear our agent was able to assist you with securing life insurance coverage that works for your needs.
Very easy experience using the website
14 April 2026
Reply from AAA Life Insurance Company
Thanks for the positive review and for being a AAA Life policyholder, Kathi!
Final expense insurance made easy
I was able to complete this on line which made it easy and quick. Thank you.
13 April 2026
Reply from AAA Life Insurance Company
Thanks for the positive review and for being a AAA Life policyholder, Sheri!
The online application was very easy to…
The online application was very easy to fill out and only took a few minutes to complete and be approved.
13 April 2026
Reply from AAA Life Insurance Company
Thanks for the positive review and for being a AAA Life policyholder, Delores! We are glad you found the application easy to complete to secure life insurance coverage.
Reply from AAA Life Insurance Company
Thanks for the kind words and for being a AAA Life policyholder!
It was really amazing getting to learn…
It was really amazing getting to learn more things down already do the learning more makes it inside
25 August 2025
Reply from AAA Life Insurance Company
Thanks for the positive review and for being a AAA Life policyholder, Mattie!
Reply from AAA Life Insurance Company
Thanks for the positive review and for being a AAA Life policyholder, Michelle!
It was easy to apply through the web…
It was easy to apply through the web page. Your rates are the lowest that I have seen among other Guaranteed Whole Life Policies. I only wish I had started years ago so my payments would be much lower and I could have purchased more coverage. This is my second policy with AAA Life.
9 April 2026
Reply from AAA Life Insurance Company
Thanks for the kind words and for being a AAA Life policyholder, Donald! We are glad to hear you trust the AAA brand and have life insurance coverage that meets your needs.
Reply from AAA Life Insurance Company
Thanks for the positive review and for being a AAA Life policyholder, Wydell!
where is my refund if you don't pay the death benefit
Buying was easy. My wife passed away a week later. I have not received my refund.
25 February 2026
Reply from AAA Life Insurance Company
Hello, Ray, we are so sorry for your loss. To make a claim, please call our AAA Life team at 855-598-0857, or you can visit our website at https://submityourclaims.aaalife.com/ to fill out the claims form. Our team can assist you with any questions you may have. Our condolences again for your loss, Ray!
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