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wed2b Reviews 

3,416
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Looking at 2,484 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the helpful and knowledgeable staff, who create a welcoming and relaxed atmosphere. Many found their perfect dress, often with the first few tries, highlighting the beautiful product selection and quality. The overall service and user experience are described as exceptional, making the process enjoyable and stress-free. However, some customers also noted issues with certain staff members, describing them as condescending, dismissive, or pushy during their visit. These instances, though infrequent, sometimes led to frustration regarding the overall experience.

What people talk about most

Staff

Users describe positive interactions with staff, highlighting their kindness, helpfulness, and... See more

Product

Consumers find the product to be positive, with many reviewers expressing delight at finding their dream... See more

User experience

People report positive experiences with user experience, often describing it as lovely, amazing, and... See more

Service

Clients share positive opinions on service, with many reviewers highlighting the staff's kindness,... See more

Customer service

Reviewers highlight positive aspects of customer service, with many customers expressing satisfaction with... See more

Reviews shaping this summary

Rated 5 out of 5 stars

My first time trying on wedding dresses and I walked away with the second dress I tried on! The staff at the Liverpool store were fabulous, from a lovely warm welcome on reception to my kind and pati... See more

Company replied

Rated 5 out of 5 stars

I went to the Stoke store today and was assisted by Julia. I was a little apprehensive before hand, being an older bride and not much body confidence, but I should not have worried. Julia made the who... See more

Company replied

Rated 5 out of 5 stars

The staff were so kind and so helpful. I was having a pre-wedding nightmare and one of the ladies stayed late to help me find a dress. The dresses in stock were absolutely gorgeous and lovely quality.... See more

Company replied

Rated 5 out of 5 stars

Andrea and Julia were amazing, they couldn't have been more helpful, kind and knowledgeable. I tried on a few of the beautiful dresses and said yes to the first dress I tried on in the end. Such a l... See more

Company replied


Company details

  1. Bridal Shop
  2. Boutique
  3. Wedding Store

About wed2b

Written by the company

We believe every bride deserves to look stunning and feel special on their wedding day - regardless of budget. With 1000's of designer wedding dresses all priced £599 - £1199, friendly expert Bridal Consultants, and 60 stores across the UK and Europe, there is a reason we are so highly rated by our beautiful brides.

Our aim has always been to give brides the same amazing customer experience that traditional bridal boutiques offer, but with lower price points. We exclusively offer wedding dresses from premium designers that you won’t find in any other boutique. Our designers never compromise on quality and work hand-in-hand with the same global wedding dress manufacturers that the world’s best-known bridal designers also use. Our fabrics, construction, detailing and finishes are second to none.

The major change to tradition that wed2b offers is to enable brides to take their dress home the very same day they find ‘the one’. There’s no waiting for long order times, hoping the dress arrives as perfectly as you remember it for the big day. All our dresses are designed in limited edition quantities and are sold off the peg. So, you really can visit today and get married tomorrow!

Why choose wed2b

Written by the company

60 Stores throughout Europe
wed2b is the UK’s largest bridal retailer with 40 stores across the UK and 20 in Europe. Each of our stores are stocked with hundreds of dresses in sizes 6 to 30 to take home the same day, priced from £499 to £999.
No appointment neccessary
We don’t offer appointments- browse and try on dresses without the need to book in advance! Our expert bridal consultants are in stores waiting to help you find the perfect dress.
We are the bridal experts
With over 15 years of experience, at wed2b we are dedicated to offering our brides an expert bridal consultant service as well as a wide choice of designer wedding dresses that are ready to try on in your own size!

Premium wedding dresses for less

On average our prices are 40% lower than other boutiques

Our aim has always been to give brides the same amazing customer experience that traditional bridal boutiques offer, but with lower price points. We exclusively offer wedding dresses from premium designers that you won’t find in any other boutique. Our designers never compromise on quality and work hand-in-hand with the same global wedding dress manufacturers that the world’s best-known bridal designers also use. Their fabrics, construction, detailing and finishes are second to none

Contact info

Promotion box for wed2b

Your perfect wedding dress awaits!

1000s of designer dresses available from £499-£999 available same day

4.8

Excellent

TrustScore 5 out of 5

3K reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 98% of negative reviews

Typically replies within 24 hours

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4.8

All reviews

(3,416)

2,878 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Inclusive dresses and amazing staff

I was in the Belfast store today. Amy helped me and she was absolutely amazing. She helped me feel amazing showed me 4 dresses that matched what I was looking for however she knew the first dress was the one I would love the most and I did. Hats off to everyone in there hyping up the brides. The fact I am a plus size woman there was so many dresses that fitted me

1 August 2026
Rated 5 out of 5 stars

I said yes to the dress

As soon as we arrived we were very pleased with the customer service especially Millie who took us through what was going to happen and her choices of dresses were amazing. To walk away with the dress was a good feeling.
Thank you to the team and especially Millie.

25 July 2026
Rated 5 out of 5 stars

Amazing friendly staff

Amazing friendly staff, all the ladies working here are so helpful, would definitely recommend this place for your wedding dress

31 July 2026
Unprompted review
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Reply from wed2b

Thank you so much for your recommendation - we are so happy to hear that we were able to give you the 5-star service that you deserve! We wish you all the best for your special day 😊 Best Wishes, wed2b

Rated 5 out of 5 stars

What a fantastic experience

What a fantastic experience, I attended the fleetwood store and was assisted by Kathleen. I was listened to, every dress that Kathleen bought out was exactly what I had asked for. Nothing was too much trouble. I was made to feel welcome and felt comfortable throughout. Thank you so much 💜 👗

31 July 2026
Unprompted review
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Reply from wed2b

Thank you so much Jade, your recommendation is wonderful and we’re so pleased that Kathleen and our Fleetwood team could help! I am sure that they will be over the moon to read this. Best wishes, wed2b

Rated 5 out of 5 stars

Couldn’t fault my experience

Couldn’t fault my experience. Bridal expert Elli, was AMAZING, so patient and really supportive. There was no peer pressure and I felt a million dollars

31 July 2026
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Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

The ladies in the shop were…

The ladies in the shop were knowledgeable and made us feel welcome. They were attentive and helpful

23 July 2026
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Reply from wed2b

Your kind words mean so much to us! Thank you so much for taking the time to leave us this excellent review, we wish you all the best for your big day. Best wishes, wed2b

Rated 5 out of 5 stars

Amazing experience

Amazing experience! Thank you so much. I was dreading going wedding dress shopping 😂 very welcoming team and I said yes to the dress! Could not recommend enough xxx

31 July 2026
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Reply from wed2b

Congratulations on finding your perfect look, we are so thrilled for you! Thank you for your lovely feedback, we wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Julie was fantastic

Julie was fantastic, very patient and was very good at judging what would suit me, what I would like. Went in to look at styles & left with the one!
Thank you Julie!

31 July 2026
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Reply from wed2b

Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b

Rated 5 out of 5 stars

Full attention given,such brilliant…

Full attention given,such brilliant staff who supported me and cared about me the whole experience

24 July 2026
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Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

What an amazing experience at the Ashford Store

What an amazing experience at the Ashford store! From the minute we arrived, we felt looked after. Meg was outstanding. She took the time to listen to my daughter, understood exactly what she was looking for, and after only five dresses found the perfect one. We honestly could not have asked for better service. A huge thank you to Meg and the whole team for making it such a memorable appointment

26 July 2026
Unprompted review
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Reply from wed2b

Thank you for sharing this incredible review with us. We are so pleased to hear that you all had a magical time in store. We wish your daughter the very best with the rest of her wedding planning. Best wishes, wed2b

Rated 5 out of 5 stars

Said YES TO THE DRESSSSS

Said YES TO THE DRESSSSS! thank you Naomi for helping me. The first dress was the choice and that says a lot about Naomi’s expertise. She was so sweet all the time i had the most comfortable time!!!

31 July 2026
Unprompted review
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Reply from wed2b

Thank you so much for your wonderful review!
Congratulations on saying YES to the dress! 🎉 We're so happy to hear that Naomi made your experience so comfortable and enjoyable. It’s fantastic that the very first dress turned out to be the one—what a special moment!
Thank you for trusting us to be part of your bridal journey. We wish you an amazing wedding day and a lifetime of happiness! ✨
Best wishes,
The WED2B Team ❤️

Rated 3 out of 5 stars

Functional but inconsistent

Pro- Affordable, easy to access with stores all over if international/ bridesmaids spread out across GB, plus the walk in and no fee try on is a positive. The customer service phoneline is very lovely, attentive and helpful.

Con- Lack of consistency in customer experience across stores. Myself and my MOH had a lovely experience in Edin (despite being told the wrong window for orders), another bridesmaid Glasgow store grand, however my final bridesmaid had an awful experience in Dublin (left alone for 20+mins with no communication, nor bringing different sizes or styles requested -which some were avaliable in store-, she ended up leaving and had to find a staff member to inform that she had to go after 40 minutes). Website information for seamstresses doesnt reflect store suggestions and being told to text them as they wont reply to email as so busy, doesnt instill confidence in proffesionalism. Online automated updates incorrect e.g. I collected the dresses and got an email to say the dressed had been shipped shortly after. The upsell of hangers and bags for the dresses felt quite distasteful, for all 3 dresses poor quality cardboard hangers and one plastic bag for the 3 dresses to allow for an upsell left a sour final note at collection.

The dresses are nice and will do the job and the buisness is convienient, however if I was to do it again, I'm not sure I would go through Wed2be again unfortunatley.

31 July 2026
Rated 5 out of 5 stars

My experience with my MOH was…

My experience with my MOH was absolutely perfect. Courtney and the team were excellent. Being a larger lady, I felt comfortable and stunning in my dress. Thank you so much. x

30 July 2026
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Reply from wed2b

Thank you for sharing this incredible review with us. We are so pleased to hear that you and your maid of honour had a magical time in store. We wish you the very best with the rest of your wedding planning. Best wishes, wed2b

Rated 5 out of 5 stars

Fantastic experience

Amy really made the experience the best. She was so lovely and genuine. There were plenty of dresses to choose from and the facilities are lovely. All the staff were really lovely too. Special thanks to Amy.

30 July 2026
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Reply from wed2b

Thank you so much for taking the time to share this lovely review. It means so much to us when we hear such great comments from our wonderful brides, about how our team have done an incredible job assisting you on your bridal journey! Best Wishes, wed2b

Rated 4 out of 5 stars

Friendly and helpful staff who had good…

Friendly and helpful staff who had good knowledge about the dress I’d described. Nothing was too much trouble. Lots of patience and made me feel at ease.

29 July 2026
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Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Amazing from start to finish with the help from Josie!

From the moment I walked in, I felt completely at ease thanks to Josie, the wonderful lady, who helped me find my wedding dress. Josie was so warm, kind and genuinely attentive. She really listened to everything I said, paid attention to all the little details, and seemed to understand exactly what I was looking for almost instantly.

Josie also took such great care of the family members I brought with me, making sure everyone felt welcome and included, which made the whole experience even more special.

Josie made me feel relaxed, comfortable and excited throughout the appointment, never rushing me and always offering thoughtful advice. Finding your wedding dress is such an important moment, and she made it one I’ll never forget.

I couldn’t have asked for a better experience and was so impressed with the level of care, professionalism and genuine kindness I received. Thank you for helping me find my perfect dress and making the whole experience so magical. I would recommend you to any bride without hesitation!

28 July 2026
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Reply from wed2b

Thank you for sharing this incredible review with us, we are so pleased to hear that you and your family had a magical time in store. We wish you the very best with the rest of your wedding planning. Best wishes, wed2b

Rated 5 out of 5 stars

I went to the Ashford store today and…

I went to the Ashford store today and Nic was amazing!! We got there at 10:30am and that was a perfect time because no one else was there, so Nic was with us the whole appointment. She knew what I had in mind and stuck with it! I said yes to the dress today and I’m so happy about my Wed2B experience! Would recommend to anyone going there!

29 July 2026
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Reply from wed2b

Thank you so much for your wonderful recommendation. Nic and our Ashford team will be so happy to hear your kind words! Best wishes, wed2b

Rated 5 out of 5 stars

I had a great experience at the Bromley store

I had a great experience at the Bromley store. I walked in and my details were taken, then shown the dress collections and explained the designers and their styles. After browsing a bit I took pics of the labels on dresses I wanted to try. Laci was so helpful and got the dresses I had my eye on. I tried on a total 4 dresses. I was torn between 1&4. Laci was patient with me as she helped me into each dress and my top choices a few times. I was given sleeves/strap options to help with the vision. I did say Yes! To a dress. While I chose to dress shop on my own, I’m glad I did. Laci and Emily were very helpful with useful feedback. Thank you Laci for helping me find the perfect dress “Amika”. Thank you Emily for hyping me up because you both knew which dress was the one. I also got a list of recommended seamstresses that will do alterations for me.

24 July 2026
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Reply from wed2b

Congratulations on finding your perfect look, we are so thrilled for you! Thank you for your lovely feedback, our Bromley team will be so excited to read this 😊 Best wishes, wed2b

Rated 5 out of 5 stars

Friendly staff made me feel really…

Friendly staff made me feel really relaxed! I was extremely nervous n quite tearful but thanks to the staff I was soon having fun and enjoying the whole thing!

22 July 2026
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Reply from wed2b

Thank you for your kind review, and for coming to see us! We wish you all the best for your big day 💖 Best wishes, wed2b

Rated 5 out of 5 stars

Amazing - dream dress sorted!

I was so nervous about going to get my dress and trying them on but the ladies at Wed2B Birmingham were incredibly kind and lovely and I found my dream dress!

29 July 2026
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Reply from wed2b

Congratulations on finding your perfect look, we are so thrilled for you! Thank you for your lovely feedback, our Birmingham team will be so excited to read this 😊 Best wishes, wed2b

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