Fitshop UK Reviews 

12,265
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 1,159 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their exceptional helpfulness, knowledge, and friendly approach, offering valuable insights without pressure. Many highlight the quality of products and the overall excellent service, noting efficient processes, smooth experiences, and amazing customer service with quick responses and effective issue resolution. However, some customers noted inconsistencies with delivery services, including couriers mishandling parcels or delays in promised next-day delivery. A few also experienced issues with faulty products, leading to difficulties with refunds or receiving updates. Poor communication and unhelpful customer service were occasionally mentioned.

What people talk about most

Staff

Customers consistently note positive experiences with staff, highlighting their friendly, professional, and... See more

Product

Clients share positive opinions on product, often highlighting the good range of equipment, sensible prices,... See more

Service

Customers had positive experiences with service, often describing it as friendly, outstanding, and excellent... See more

Customer service

Reviewers mention positive feedback about customer service, with many praising the helpful, knowledgeable,... See more

Delivery service

Consumers find delivery service to be ambiguous, with many praising prompt and super-fast delivery, often... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Excellent service from Fitshop Birmingham. Special thanks to Phoebe. I've been looking for a belt squat for some time and was given a great offer. Super fast delivery. Haven't had a chance to put it t... See more

Company replied

Rated 5 out of 5 stars

Had a great experience at Fitshop Leeds. Massive thanks to Dale and Zen for all their help. They were both really friendly, knowledgeable, and took the time to answer all my questions without maki... See more

Company replied

Rated 5 out of 5 stars

I went into the Birmingham store looking for a functional trainer for my home gym but I wasn’t sure which one would best suit my needs. Phoebe was absolutely brilliant and helped explain each one indi... See more

Company replied

Rated 5 out of 5 stars

Visited Fitshop in Glasgow. Craig was so helpful and knowledgeable. Explained the machines clearly so we could make an informed decision on the correct equipment for us. Gave us lots of tips for my h... See more

Company replied


Company details

  1. Fitness Equipment Store
  2. Fitness Equipment Wholesaler
  3. Indoor Cycling
  4. Sporting Goods Store
  5. Table Tennis Supply Store

About Fitshop UK

Written by the company

Fitshop Logo

WE LIVE FITNESS

At Fitshop we live fitness, which is why we have made it our mission to promote the benefits of health, fitness and wellbeing to everyone. Whether you are a beginner or an elite level athlete, we have equipment that can help you achieve your goals.

As the largest fitness equipment retailer in Europe and with over 40 years of experience, we offer an incredible variety of solutions for every workout space. Boasting over 80 premier fitness equipment brands, our commitment to excellence in both product range and service has positioned us as the undisputed leader in home fitness throughout Europe.

Don't know where to start? Why not visit one of our 10 UK stores nationwide or speak to our team of fitness experts on 0141 737 2250 who are always happy to offer advice on product selection.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

12K reviews

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Asks customers to review

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Replied to 89% of negative reviews

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4.6

All reviews

(12,265)

1,138 reviews in the last 12 months

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Rated 1 out of 5 stars

Delivery Disaster

I bought a piece of equipment on Monday, it was with the courier on Tuesday, it is now Friday and nothing delivered. I called customer service who informed me the Courier had tried to deliver but we weren't in, which is false. Upon further questioning I was told that the courier had to book us in before delivering, I have never been called so why would they try and deliver. I now have to wait until Monday to receive my item, what is frustrating is that my address is only 25 minutes away from Fitshop's Warehouse. I'm sure the product will be great but I'm extremely unhappy with the service.

7 August 2026
Unprompted review
Rated 1 out of 5 stars

Customer Service hung up on me this…

Customer Service hung up on me this morning due to me wanting to cancel my order- as I had not heard following it being placed a week ago. Called back- they picked up and hung up again. Disgusting customer service- awaiting deposit so I can go elsewhere ASAP.

7 August 2026
Unprompted review
Rated 4 out of 5 stars

The Fitshop website seems to me to be…

The Fitshop website seems to me to be attuned primarily to people familiar with gyms. As a result, I found it difficult to work out precisely what I needed from the many choices and 'bundles' on offer. Having sought advice and an 'interpreter', the ordering process was quick and easy. Delivery was speedy and efficient and the product is of industrial quality. Now in operation, it is doing exactly what I wanted.
One the whole, the experience was very good, but a little more attention could be given to the non expert.

7 August 2026
Rated 5 out of 5 stars

Exceptional customer service

Excellent customer service! I recently bought an exercise bench from Fitshop, and after contacting them about their Price Promise, they honoured it without any hassle. A special thank you to Alisha, who was friendly, professional, and very helpful throughout the process. She kept me informed and arranged for my partial refund to be passed to the accounts team for processing. It's refreshing to deal with a company that stands by its promises and values its customers. Based on my experience so far, I would happily recommend Fitshop to anyone looking for fitness equipment.

6 August 2026
Unprompted review
Rated 5 out of 5 stars

Birmingham Store... thumbs up

Senti and Phoebe were both excellent in answering all my questions and queries pre and post purchase. Would highly recommend the Birmingham store and staff to anyone who is looking for a no pressure, friendly experience.

5 August 2026
Unprompted review
Rated 5 out of 5 stars

Excellent service

Craig was great. Helped me decide on whether the MS65 was the right choice for me. The other staff Erin & Melina were also very friendly! Would highly recommend this store. Will be back !

5 August 2026
Unprompted review
Rated 5 out of 5 stars

Tunturi UB 80 Weight Bench

After buying a poor excuse for a weight bench from an online supplier, which sadly, did not live up to expectations, I decided to go a bit more 'up-market' and buy a bench from a recognised sports equipment supplier. I eventually opted for Fitshop and bought the Tunturi UB80 Weight Bench. This is an excellent piece of kit, with easy-to-understand instructions and a relatively simple process to put the bench together. The only criticism I have is that assembly requires two different sized Allen Keys, which as I didn't have I had to order. A minor issue but I have now added a good set of Allen Keys to my toolbox. So, about the bench. It's really well-made, robust and great to use. The height is good, the bench padding is comfortable and for the free-weights training regime I use it fits my purpose. Fitshop has a great reputation and sells high-quality products.

23 July 2026
Unprompted review
Rated 5 out of 5 stars

Great service

Very happy with the advice given on the phone and in the Chessington store. The installation team was extremely professional too.

4 August 2026
Unprompted review
Rated 4 out of 5 stars

Fantastic product

Fantastic product, great price and waiting time for delivery excellent. The only negative is the actual delivery, the guy knocked on door, I answered and he just left the mats in my garden, how the heck am I supposed to get them in the house/ garage myself they weigh a ton! Yeah delivery could be a lot better but product itself really good.

4 August 2026
Fitshop UK logo

Reply from Fitshop UK

Dear Customer,

Thank you for taking the time to leave a review!

I am sorry to hear the delivery knocked a star off. Standard delivery is a threshold delivery unfortunately. However, we appreciate your feedback and take that on board.

Kind regards

Fitshop Team

Rated 1 out of 5 stars

Terrible service…

I would love to review the product but I have never even received it. Unfortunately you can't give 0 stars. The couriers were never given my full address for delivery so although I had booked a day it didn't arrive, I was not contacted by the courier or fitshop. I had to hassle the courier and after 45mins on chat with them was told I couldn't amend the address and that the supplier had to, getting fitshop to do anything was slow at best. Fitshop had supposedly been chasing the courier but supplied me with no updates unless I hassled them again very slow at replies. I am still waiting for a refund to place my £2000 order elsewhere, it has been nearly 2 weeks since it was meant to be delivered. Service is shocking. Won't be using them in the future, there are plenty of other suppliers all at very similar prices.

31 July 2026
Fitshop UK logo

Reply from Fitshop UK

Dear Customer,

Thank you for taking the time to leave your review. We are very sorry to hear about your experience and appreciate how frustrating this has been.

Following our recent conversation, we have reviewed your order and can confirm that the delivery address held on our system was correct. We have now raised an investigation with our delivery partner to establish why the address issue occurred, why you were not contacted, and why the order was cancelled without our instruction. This is not the standard of service we expect.

We also apologise that our communication did not meet your expectations, and we understand your frustration at having to chase for updates.

Your refund has now been referred to our Accounts Department for immediate processing and will be returned to your original payment method as soon as possible.

Please accept our sincere apologies for the inconvenience caused, and thank you for bringing this matter to our attention.

Kind regards
Fitshop Team

Rated 5 out of 5 stars

Fitshop Nottingham staff were…

Fitshop Nottingham staff were excellent. When the product I wanted was out of stock they reserved it for me, and as soon as new stock was available put it aside and contacted me. The product itself, Tarus viynal covered 16kg kettlebell was of excellent quality and will stand up to many years of use.

31 July 2026
Fitshop UK logo

Reply from Fitshop UK

Dear Customer,

Thank you for taking the time to leave a review!

We’re delighted you had a great experience and look forward to serving you again.

Kind regards

Fitshop Team

Rated 1 out of 5 stars

Shocking .. customer service

Shocking ... that's all i can say. Ordering is easy, but why wouldn't it be, this is the point there taking your money. If you want some customer service .... then don't bother wasting your time on the phone. Oh and if you want to cancel the order due to poor service they tell you you will be charged the delivery ... even thought its not been delivered. With Gym equipment there's little difference in price.. i would find a different retailer! Update from the above- Fitshop have been rude, arrogant, unhelpful and totally inept from the start, thankfully the order is now cancelled and I will find a decent company that actually cares! Who know when I will be credited for the money spent… I can’t wait for that argument with them!

3 August 2026
Unprompted review

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