Optically.co.nz Reviews 

283
•
TrustScore 4 out of 5

4.0

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Rated 4 out of 5 stars

Purchased glasses at the end of covid lockdown for mum. They did take alot longer (nearly 2 months rather than 2 weeks as advertised) to arrive due to them being complex lenses which had to come from... See more

Rated 5 out of 5 stars

Professionalism at its best. Customer service took the time to ensure my prescription was correct. The communication was quick and informative. Thoroughly recommended. Glasses are great quality and I... See more

Rated 4 out of 5 stars

Really happy with the entire process and end product. The only downside was that the order came from Australia, and I’d specifically checked through your website to see where delivery was from. Nowher... See more

Rated 1 out of 5 stars

DO NOT USE THIS COMPANY. As others have said, I'm wondering if this company is actually a scam. Terms and conditions on the website say glasses will be delivered within 28 days, I'm now at 31 days and... See more

Company details

  1. Glasses Store
  2. also in
  3. Clothing Store

Written by the company

Optically - Australia’s leading and most popular website for eyewear online is now available in New Zealand! Optically.co.nz offers thousands of glasses and sunglasses in modern, retro and appealing styles. Whether you’re looking for full-rimmed, semi-rimmed or rimless pairs, our universally flattering styles are sure to leave you impressed. Select from a stunning range of men’s prescription sunglasses and glasses. Nerd, hipster, professional, quirky or sporty whichever look you intend to pull off - we have a pair of eyewear for you. Our thoughtfully hand picked assortment of women’s glasses are an absolute hit. Whether you like to play the girl next door or a glamourous diva, you will find eyewear to suit your every mood. Take a pick from a wide range of trend-on aviators, wayfarers, round, rectangular, oversize, titanium and acetate discount eyewear - we know that you will fall in love with them! Optically.co.nz brings you latest and high quality eyewear straight from the international runway. If you heart designer sunglasses & glasses, then Optically.co.nz can be your ultimate eyewear partner. Choose your favourite from choicest premium brands like Marc Jacobs, Guess, Dior, Gucci, Oxydo, Police, Fendi, Benetton, Fossil, Juicy Couture, Max & Co, Bebe, Hugo Boss, Carrera, Gant, Safilo, etc. All this and more at prices that will leave you surprised. So, select a pair from our branded eyewear section to get an expensive high-fashion look for less.


Contact info

4.0

Great

TrustScore 4 out of 5

283 reviews

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No recent history of asking for reviews

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4.0

All reviews

(283)

20 reviews in the last 12 months

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Rated 5 out of 5 stars

Professionalism at its best

Professionalism at its best. Customer service took the time to ensure my prescription was correct. The communication was quick and informative. Thoroughly recommended. Glasses are great quality and I feel confident to wear them.

15 October 2026
Unprompted review
Rated 5 out of 5 stars

Would buy again!

Took a little time to make but customer service were happy to provide updates. I ordered 2 pairs both are fantastic! Had a slight misfortune with one pair but had it sorted in no time.

22 April 2026
Unprompted review
Rated 5 out of 5 stars

Quality at its best

I purchased my glasses from Optically a few years ago and had the pleasure of dealing with Mike throughout the process. I must say that both the frame and lens quality have been exceptional. Even after years of daily use, they are still going strong with no scratches or issues, which speaks volumes about the quality of the products they provide.

Mike's customer service has been equally impressive. Recently, when my prescription changed, he promptly reached out and offered to re-glaze my current glasses, as well as any additional frames I may have. The communication has always been fantastic, making the entire experience smooth and hassle-free.

The pricing is another standout feature. Not only are the prices highly competitive, but the quality easily matches—and in my experience, exceeds—that of many other providers. Optically has certainly earned a loyal customer in me.

I would highly recommend anyone considering new glasses to give Optically a try and compare them with other companies. You may be pleasantly surprised by not only the difference in price but also the outstanding quality and service.

Thank you, Mike and the entire team, for providing such a wonderful experience and continuing to deliver exceptional value to your customers.

22 July 2026
Unprompted review
Rated 4 out of 5 stars

Easy to deal with

Easy to deal with - and everything was smooth. This was a great option for replacing the lenses on a favourite pair of spectacles - at a reasonable cost. The new lens is good quality and exactly what I expected, so good value for money. Whole process from start to receiving the new lenses was about 2 months - so as long as you are not in a hurry, and have another pair of glasses to use, it's a great service.

14 July 2026
Unprompted review
Rated 3 out of 5 stars

Great price, dreadful service, good quality.

I put my glasses in to be reglazed on 28 April 2026. I just received them today, 13 July 2026. The website says 8-10 working days!!
I had a lot of trouble getting hold of anyone to ask about my glasses. When I did they were respectful but not helpful as to when I could expect to receive them. When I finally got them, they are good, clear and I have no issues with the quality.
You just need to know it is an incredibly long wait. Great price, dreadful service, good quality.

13 July 2026
Unprompted review
Rated 1 out of 5 stars

I would give zero stars if I could - this company is a scam!

Please believe all the negative reviews, and do not waste your money on this scam of a company!! Their website is full of lies - they do not deliver within 10 working days, and there is no “100% peace-of-mind guarantee”. And they will lie to you over and over again about the status of your order. After 6 months and two botched attempts at making the progressive sunglasses I ordered, they still refuse to refund my $300.

I placed the order in Sep 2025, using the same script as for glasses I’ve had made through Clearly (which are great - should have stuck with them!). I received the glasses from Optically over a month after ordering, and they were so bad I couldn’t even see through them. They refused to refund me, me, saying I needed to return them and they would remake them instead. I returned the faulty glasses in Nov, and then spent the next 4 months trying to get updates. I finally got the replacement sunglasses in Mar 2026! But - they’d remade them with pale grey lenses, which was not what I’d ordered, and completely useless as sunglasses. And after all this, they are still refusing to refund my money.

As others have said, they are not an NZ company, just some sort of dropshipping set up, operating out of Australia I think? The NZ customer support is a joke - no one answers the phone, you just get email responses from “Joy” who sounds suspiciously like AI. I got almost word-for-word identical emails in Jan, Feb, and Mar saying that the lenses would be processed in 5-7 business days then sent to the lab for checking.

Save your money and use ANY other company than this!!

26 March 2026
Unprompted review
Rated 5 out of 5 stars

My two rimless pairs of spectacles (One single vision and the other one an occupational pair)

Hi,

I ordered two pairs of spectacles, rimless (Silhouette). Although it took some time before I received them, I am delighted by the results. They are well done, with a nice polished bevel, but most importantly, all the parameters have been respected and my vision is great. Great quality of lenses at a great price. And the customer service is also amazing as I rang a few times and the people answering are always courteous and polite. I will not hesitate to recommend Optically to anyone I know who needs their glasses done. A special mention to Mike who answered the phone most times I rang. He is a great ambassador of the customer service of Optically.
Many thanks again!

26 December 2025
Unprompted review
Rated 5 out of 5 stars

Great team at customer support

Great team at customer support. I had an issue uploading my eye prescription to my order, customer service picked up on this. With their help, I was able to get my order back on track and was kept up to date with progress. Once I received my glasses, they were exactly as I wanted. I will be ordering more glasses in the future

26 November 2025
Unprompted review
Rated 5 out of 5 stars

Friendly Support team

Friendly Support team, quick response and they made sure everything was correct by double checking. Excellent service and helped me saved a lot of money and time!

30 October 2025
Unprompted review
Rated 1 out of 5 stars

Fake NZ store, DO NOT buy from them

Paid for glasses via PayPal. Received confirmation email. Then no updates. I asked for a GST receipt and they couldn't provide a GST number. Received no updates for a week, so email again. They stated the lenses needed to be specially made and then cut, this would take an additional 7-12 business days. I ordered Oct 26th, and I'm currently waiting a full month without any indication of progress...and they've gone cold on communication.
Their 'address' listed is for a gas station, and they run a similar Australian website that appears to be just as fraudulent and misleading.
They're actively trying to convince you they're based in NZ, but they're not.
Either they're a drop shipper with terrible customer service and no control over their product, or out right scam.

*5/12/25 - still nothing, despite being told I would have items in a couple days.

26 October 2025
Unprompted review
Optically.co.nz logo

Reply from Optically.co.nz

Hi Tristin,

Thank you for your feedback and it was a pleasure talking to you earlier today.

We apologise for the delay with your order. As your order involves multifocal lenses, additional time is required as these are custom-made, and the time provided in the order confirmation is an estimated timeframe. Your glasses are have been completed and dispatched, and should reach you shortly.

Please note that, as stated on our website, all orders are processed through our lab in Sydney.

We appreciate your patience and will keep you updated with any further progress.

Regards
Team Optically

Rated 5 out of 5 stars

Perfect!

OMG! My glasses are perfect!
I was so nervous that it wouldn't be right, progressive lenses can be so tricky!

Everything was great! I love my new glasses

20 November 2025
Unprompted review

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